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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Twitter is Ubiquitous Like Terrell Owens, Carrie Underwood, and Coke Zero, Twitter is almost universally on the radar of Americans.

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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics. I was just introduced to you and Scott via twitter. link] links for 2010-09-07 | Glenn Friesen [.] If he’ll be near you, check it out. Appreciate the recommendations of other authors,too.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Linkedin Groups vs. Twitter. Twitter is even narrower at 36% – 46%. Whether you’re spending millions per year on marketing, or less than $50,000, your proclivity toward being active on Facebook, Twitter, Linkedin and YouTube is strikingly similar. Private brand communities vs. Facebook. Podcasts vs. YouTube.

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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

Those long-tail stats are real eye-openers. Those long-tail stats are real eye-openers. I have stumbled and twittered this for my friends. I have stumbled and twittered this for my friends. I have stumbled and twittered this for my friends. But the reality is, your blog is probably a lot more broad than you think.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Need to see the increase in Twitter followers over time? Thus, they have a built in “Events&# tool where you can plug in anything out of the ordinary, and that occurrence will show up in your integrated Swix reporting. Presto, a pretty graph in about 3 seconds flat. A new product launch. A write up on a blog. Trade show.

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Social Media is the Servant of Strategy, Not the Master

Convince & Convert

The best way to beat resistance to new tools is to use them and show impact. " /by Mike Cassidy [link] [link] Scott Carson RT @smallbiztwit: Social Media is the Servant of Strategy Not the Master [link] [link] Mark Moreno Mike, I am not a jump on the bandwagon guy who comments just to add Twitter followers. Thanks, Mike!

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? JB : Will these tools ever truly benefit the small business?