Convince & Convert

JULY 11, 2011

These were the kind of conversations we found when we started listening to people talking about SunButter in 2010. Comments on blog posts or Likes on Facebook updates count in this category. Outposts were set up where we saw conversations happening – namely Facebook and Twitter. Participating & Storytelling.

Social Media 139

Social Media Media Blogger Loyalty 139

Biznology

NOVEMBER 11, 2013

TEST YOUR WAY INTO MOBILE MARKETING: 96% of companies say they currently use or plan to use mobile marketing but only 21% have been successful in mobile – a decrease from 2010 according to ANA and MediaVest. SOCIAL MEDIA IS FOR STORYTELLING: It’s in our DNA as human being to share our stories and discoveries on brands with others.

Course 80

Course Planning Work Management Peer-to-peer 80

Atomic Reach

JANUARY 3, 2019

Larry Kim is a one-stop-shop guru on the utilization of Facebook Ads and messaging for marketing optimization. Kim is the CEO of MobileMonkey, a platform that helps companies engage with customers using Facebook Messenger. Carla Johnson - Keynote Speaker, Storyteller, and Author. Find him on Twitter & LinkedIn. Magazine.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Convince & Convert

MAY 26, 2010

I don’t believe Twitter and Facebook will always dominate. The metrics available on Facebook are in many ways better than you can get from Google Analytics. Companies are starting to think of Facebook as a natural piece of the conversion funnel, not just as a free-standing silo. Facebook fan pages are email newsletters 2.0

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? They just go out and get on Facebook because one of their kids said they should. (ok, They just go out and get on Facebook because one of their kids said they should. (ok, Sessions start October 5. Very useful.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Marketing Insider Group

NOVEMBER 12, 2014

I started publishing on Slideshare in July of 2010. But in this post, Adam Grant debates whether Malcolm is fascinating because he is a great storyteller or because of his ideas and the unique perspective he has on the world. And now I’m seeing almost as much traffic and engagement there than I receive on my blog.

Linkedin 100

Linkedin Work Management Best Practices Marketing Management 100

Industrial Marketing Today

JUNE 29, 2010

Quelch , the Lincoln Filene Professor of Business Administration at Harvard Business School, the common characteristic shared by the top B2B Global Brands is that their “CEO is a willing brand cheerleader, loves the brand heritage, and is a great storyteller.” Copyright © 2010 Tiecas, Inc.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Content Standard

APRIL 26, 2016

Launched in 2010, Pinterest joined the social scene and quickly became one of the best visual content platforms. Wishpond research shows that 43 percent of Pinterest users like to associate with brands (whereas only 24 percent of Facebook users do). Today, it boasts over 100 million monthly active users, predominantly women.

Marketing & Strategy 41

Marketing & Strategy Marketing Strategy Planning Brand Identity 41

Content Standard

APRIL 26, 2016

Launched in 2010, Pinterest joined the social scene and quickly became one of the best visual content platforms. Wishpond research shows that 43 percent of Pinterest users like to associate with brands (whereas only 24 percent of Facebook users do). Today, it boasts over 100 million monthly active users, predominantly women.

Marketing & Strategy 40

Marketing & Strategy Marketing Strategy Planning Brand Identity 40

Convince & Convert

MARCH 27, 2012

In order to be found in search engines, to drive inbound leads for your organization, and to be successful with your social media strategy, you need remarkable storytelling. Since launching CMI in May of 2010, we now average nearly 100,000 unique visitors a month on our sites. The three-legged success stool. Jay may indeed be right.

Work Management 142

Work Management Marketing Management Marketing Automation Services Service 142

Dahle Communication

JANUARY 5, 2010

By the end of 2010, we might know everything - but I wouldn't be surprised if we didn't. Are things like Twitter, Texting, Facebook and Blogging hurting communication? Destroying a Brand the Tiger way - This has turned out to be a huge story. What's more amazing is that is it still unfolding in front of our eyes.

Storytelling 44

Storytelling Facebook Twitter Tagging 44

Convince & Convert

MARCH 27, 2012

In order to be found in search engines, to drive inbound leads for your organization, and to be successful with your social media strategy, you need remarkable storytelling. Since launching CMI in May of 2010, we now average nearly 100,000 unique visitors a month on our sites. The three-legged success stool. Jay may indeed be right.

Work Management 130

Work Management Marketing Management Marketing Automation Services Service 130

Hubspot

APRIL 30, 2012

Email to Catch up With Social; Google to Catch up With Facebook. While this is an impressive number, Gmail still has a lot of catching up to do to reach Facebook’s 800 million users. In fact, not only is Gmail behind Facebook on overall user adoption, but it also seems to be behind in terms of engagement.

Email Marketing 28

Email Marketing Features Social Marketing Social Networks 28

Webbiquity

MAY 3, 2011

Brooklyn-based Maria calls herself an “interestingness curator and semi-secret geek obsessed with design, storytelling and TED.” Maria Popova. brainpicker. She’s also the editor of Brain Pickings and writes regularly for Wired UK magazine, The Atlantic and Design Observer. Connie Bensen. And yes, she really knows LinkedIn. Lisa Petrilli.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Hubspot

MAY 29, 2012

In fact, a 2010 study by Visible Measures showed that 33% of viewers click away from a video after the first 30 seconds, and 44% will leave after the first 60 seconds. ” Let’s look at some examples of how some companies have leveraged video storytelling for marketing: Example #1: Nike’s "My Time Is Now".

Paid Search Agency 28

Paid Search Agency Video Marketing Advertising Agencies Storytelling 28

Hubspot

JULY 21, 2010

It creates different magazine sections from online news sources, Twitter, Facebook and curated content from online thought leaders like Robert Scoble. Noise Reduction - Many marketers today are working to get social opt-ins on Twitter and Facebook in hopes of getting their content included in the information stream of prospective customers.

Social Marketing 28

Social Marketing Planning RSS Paid Search Agency 28

Content Standard

FEBRUARY 4, 2016

This was in 2010, and not only made an impression on music fans but also on computer technology aficionados wowed by the possibilities of HTML5 in this art stream. Additionally, user-generated live streams are a recent phenomenon, as seen in the advent of live stream apps such as Periscope, Blab, or Facebook Live. Yes, HTML5.

Advertising Mediums 40

Advertising Mediums Content Youtube High Quality Lead 40

Content Standard

FEBRUARY 4, 2016

This was in 2010, and not only made an impression on music fans but also on computer technology aficionados wowed by the possibilities of HTML5 in this art stream. Additionally, user-generated live streams are a recent phenomenon, as seen in the advent of live stream apps such as Periscope, Blab, or Facebook Live. Yes, HTML5.

Advertising Mediums 40

Advertising Mediums Content Youtube High Quality Lead 40

Hubspot

DECEMBER 20, 2011

Instagram is a photo sharing application that lets users take photos, apply filters to their images, and share the photos instantly on the Instagram network and other social networks like Facebook, Flickr, Twitter, and Foursquare. In 2010, it was up ever further to age 38. Currently, it is only available for iPhone devices.

Outgrow 28

Outgrow Social Networks Buzz Inbound Marketing 28

RebelMouse

APRIL 3, 2018

What Happened: Move over Facebook and Snapchat, Google officially rolled out AMP stories as another way to create visual storytelling on the mobile web. Though page speed has been a ranking factor on desktop since 2010, Google has yet to apply it to mobile pages. February 13, 2018: Introducing Google AMP Stories.

Google 53

Google Lead Ranking SERP Lead Scoring 53

Convince & Convert

MAY 20, 2010

May 20th, 2010 |Written By: Jay Baer | View Comments Tweet Originally, he was called Machaca. Number of people who “like&# you on Facebook. They are tracking all of that, and by Christmas, Facebook will be a formidable competitor to Google Analytics. But don’t wait for Facebook. Two problems arose.

Social Media 116

Social Media Webinar Metrics Media Paid Search Agency 116

Golden Spiral

APRIL 16, 2019

The next primer was, I wrote a book in 2010, and I went to go market it. You know, the iterations of MySpace, and then Facebook, and the Twitters, etc. By the way, I have an influencer marketing background too, so the storytelling is a whole other beast that I'd love to sink my teeth into. Now, I was on social media. Look at me!

Positioning 48

Positioning Ad Building B2B Thought Leadership B2B 48

Martech

APRIL 11, 2023

It’s 2010 and I’m working on my passion project, SLentrepreneur Magazine. My virtual avatar, Avarie Parker and my global team of editors, writers and photographers for my online publication SLentrepreneur taken circa 2010. She is active on all the major platforms, including YouTube, Instagram, Facebook, TikTok and Twitter.

Marketing AI 114

Marketing AI Advertising Agencies Paid Search Agency Lead Ranking 114

Content Marketing Institute

DECEMBER 11, 2018

In 85+ Predictions on Content Marketing in 2019 , you’ll see thoughts from experts on the role new technologies like AI and voice response will play in our content strategies; how our usage of techniques like email, video, and social media might shift; which storytelling formats and platforms will drive our audience’s conversations; and lots more.

Content Marketing 109

Content Marketing Storytelling Content Paid Search Agency 109

Convince & Convert

FEBRUARY 6, 2011

It was 2010… The Toyota Sienna Family somehow made mini-vans cool and the Old Spice Guy literally rode-in on a white horse and into our social lives. The emergence of amazing character-based brand storytelling on the social web. Smart brands, regardless of their size and marketing budget, can be highly effective storytellers.

Marketing Budget 123

Marketing Budget Storytelling Broadcasting Eye-Tracking 123

Magisto

JULY 28, 2019

It is no secret that Facebook, the social media giant, oozed into our lives in 2004 and Twitter and Pinterest followed the trail in 2006 and early 2010 respectively. Instagram receives around 5% growth per quarter —considerably greater growth than Snapchat (2.13%) and Facebook (3.14%). Let’s dig into some stats….

Best Practices 75

Best Practices Ideal Customer Profiles Work Management Marketing Management 75

ClearVoice

MAY 15, 2020

The foundational skills of storytelling, knowing your audience, and making authentic content will always be the baseline to attract viewers. Tips: “Facebook and YouTube have incentivized live video. YouTube and Facebook count the minutes of video watched, which allows them to sell video ad slots. Expert: Dominic Ow.

Video Marketing 105

Video Marketing Advertising Agencies Tips Paid Search Agency 105

Convince & Convert

SEPTEMBER 15, 2010

Anonymous I’m a huge proponent of storytelling. For a whole day of social media and storytelling, watch for a Social Story Conference near you. For a whole day of social media and storytelling, watch for a Social Story Conference near you. link] Addoway.com Love the infograph Jay. Customers are people too. Well done Jay!

Social Media 165

Social Media Media Webinar Metrics Paid Search Agency 165

Sprout Social

MARCH 29, 2017

Historically, Instagram began in 2010 as a photo-sharing platform. It was purchased in 2012 by Facebook. Since the purchase, Facebook-like features have been noted on Instagram, such as the algorithmic timeline , targeted ads and Instagram Live. Instagram vs. Snapchat: Statistics. 1 million advertisers.

Business 109

Business Best Practices Demographics Storytelling 109

Contently

JULY 18, 2016

With 1,000 images and 160 videos at its disposal, Adidas doubled its YouTube audience, attracted over a million new fans on Facebook, and generated 2.1 That’s 1 million more balls than Adidas sold in 2010. Inspirational storytelling. million mentions on Twitter —more than any other FIFA World Cup sponsor. Ready to rumble.

Trends 60

Trends Content Marketing Planning Advertising Agencies 60

B2B Marketing Zone Posts

MAY 3, 2010

April 2010. Five Big Shifts in Social Media Marketing - Webbiquity , April 19, 2010 Social media reflects a larger trend toward buyer empowerment that has changed not only the practice but the underlying philosophies of marketing over the past several years. Best of B2B Marketing. Great stuff this month in the world of B2B Marketing.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Content Standard

JULY 26, 2016

Previously, I had been a product manager for a Facebook advertising platform and service. At the time, Skyword had recently launched the Content Standard, a digital publication and enterprise information hub focused on the future of marketing, creativity, and storytelling.

Marketing & Strategy 40

Marketing & Strategy Marketing Strategy Enterprise Management Planning 40

Convince & Convert

MARCH 22, 2012

There are also things that are very well merchandized that you’ve never heard of because they don’t have the storytelling element. Eric’s Social Media Stat of the Week: Facebook Insights. Facebook Insights, as it is, has improved a lot but it still has a long way to go. It requires both. Jay: Yeah.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

There are also things that are very well merchandized that you’ve never heard of because they don’t have the storytelling element. Eric’s Social Media Stat of the Week: Facebook Insights. Facebook Insights, as it is, has improved a lot but it still has a long way to go. It requires both. Jay: Yeah.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

EveryoneSocial

NOVEMBER 23, 2021

When I graduated from college in 2010, LinkedIn was basically just a place for your resume and not many people posted good content. Twitter, Instagram, and even Facebook are also places to consider being active, but LinkedIn is the juggernaut for professionals in the social media industry. What are you looking to achieve?

Linkedin 98

Linkedin Tips Ideal Customer Profiles Profiling 98

Industrial Marketing Today

OCTOBER 26, 2009

It is a great way to combine storytelling with product demonstration tailored to a specific target audience. Copyright © 2010 Tiecas, Inc. One of the best landing pages (actually targeting several different audiences, all rolled into one) that I’ve seen is for Cisco Eos software platform. It is definitely worth a visit.

Traffic 60

Traffic Lead Ranking Lead Scoring Top of Funnel 60

Content Standard

JUNE 24, 2015

In 2010, users spent 5 percent of their time on vertical screens; today, that’s shifted to nearly 30 percent. Digital video viewing is on the upswing, thanks in part to social channels such as Facebook. Facebook video views have quadrupled in the past six months to 4 billion video views daily, Meeker reports.

Verticals 40

Verticals Mobile Marketing Paid Search Agency Internet Marketing 40