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The Marketing Book Podcast: “Content Marketing Strategy” by Robert Rose

The Forward Observer

Over the last ten years, Robert and his firm, The Content Advisory , have advised more than 500 companies, including McDonalds, Salesforce, Hilton, Facebook, UPS, Adidas, LinkedIn, KPMG, NASA, The Bill & Melinda Gates Foundation, and 15 of the Fortune 100. Don’t know how to leave an iTunes review?

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Top Takeaways From Blogwell Philly 2010

Marketing Insider Group

To review, Blogwell is an event sponsored by the Social Media Business Council , a &# community for social business leaders at large companies.&# Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Coming away from the event, I wanted to share some of my top takeaways from the amazing experience.

Web 2.0 100
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Facebook Success Summit - 22 Sessions on Everything Facebook.

Convince & Convert

Now with more than 500 million global members, Facebook is changing the way we interact, communicate, share, and shop. Now with more than 500 million global members, Facebook is changing the way we interact, communicate, share, and shop. Many businesses are past the point of asking the “should we be on Facebook&# question.

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The Hottest B2B Marketing Insider Topics Of 2010

Marketing Insider Group

On May 7th, 2010 I started this journey to document my thoughts and perspective on B2B Marketing. I have grown Twitter followers, Facebook friends and LinkedIn connections but most importantly have made some real quality connections with respected folks in our field. And here are the top 10 posts from 2010 based on volume: 1.

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The B2B marketing ironies of our time

Biznology

Here’s another: Google and Facebook are leading the digital marketing revolution. Did you know that both Google and Facebook use dear old direct mail for cold prospecting in their ad sales businesses? Back in 2010, I was invited to become a contributor to Harvard Business Review ’s online publication. Kudos to them.

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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics. Baer’s review of a new marketing book called UnMarketing by Scott Stratten is as insightful as most articles are on his excellent Convince and Convert blog. Anonymous Jay – Thanks for the review.

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Is Facebook Suffocating the Rest of Social Media?

Convince & Convert

Tweet Forrester Research recently released a 2010 update to its Social Technographics® data that analyzes the social behaviors of global Internet users. The fact that the number of social networkers (read: Facebook) is almost as large as the number of blog readers and video watchers (59% to 68%) is the most striking finding in this research.