publisher 
Biznology
MARCH 23, 2018
Here’s another: Google and Facebook are leading the digital marketing revolution. Did you know that both Google and Facebook use dear old direct mail for cold prospecting in their ad sales businesses? I’ve seen actual samples. Back in 2010, I was invited to become a contributor to Harvard Business Review ’s online publication.
Convince & Convert
SEPTEMBER 7, 2011
The data behind this analysis comes from a sample of customers’ activity on Argyle Social, a social media marketing software provider. The selected sample included more than 150,000 tweets and status updates from more than 1,000 Twitter, Facebook, and LinkedIn accounts between November 2010 and July 2011. of the time.
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Convince & Convert
APRIL 20, 2010
Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? That would be a interesting exercise, wouldn’t it?
Data Cleaning/CRM Appending
AUGUST 27, 2020
It doesn’t matter how you carry out this conversation, via a Facebook ad or email marketing campaign, reach out and speak up. So, if something that you said out wrong, published incorrectly- swallow that tough pill, wear the grown-up outfit and apologise with a child’s innocence. So, prepare notes. People run companies and brands.
Industrial Marketing Today
AUGUST 20, 2010
See B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question ) Lesson #4: Sample kits and CAD drawings The easiest and quickest way to sell to the engineering and industrial marketplace is to have your parts and components “designed in.” Copyright © 2010 Tiecas, Inc.
Hubspot
OCTOBER 12, 2012
Based on research my colleague Jeremiah Owyang and I very recently jointly published , the new real-time marketing work cycle looks something like this: Real-time marketing demonstrably works -- not just in social channels, but across the marketing spectrum. Pretzel Crisps' "Social Sampling" Program. Pretzel Crisps has garnered over 4.2
Adobe Experience Cloud Blog
DECEMBER 15, 2009
MySpace and Facebook sign real-time search deals with Google. Facebook Pushes People to Go Public. Time spent on Facebook by 18-24 year olds declines. 40% of Marketers plan to increase their budgets in 2010. Facebook is awarded $711 million in damages from Sanford Wallace, the notorious "Spam King". technologies.
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