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Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

Great content accomplishes at least two of the following objectives: • It helps get you “found&# online. • by demonstrating how smart and helpful you are). • It helps move a prospect along the buying cycle. It enhances your organization’s image (e.g., Great content fills a need for both the consumer and the producer.

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B2B Lead Generation Blog: Google Makes Web Analytics Free but will it help your lead generation?

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Winning the Complex Sales Cycle with Thought leading Content | Main | Embattled CMOs share strategies to improve marketing influence » Google Makes Web Analytics Free but will it help your lead generation?

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40 Epic Marketing Insights From Google [Data]

Hubspot

Ever needed a compelling, reliable stat to help make a point, round out a blog post, or make your ebook even more data-driven? Think Insights with Google , Google's new information and resource hub for marketers, has got you covered! Source: Netcraft, Dec 2010) Tweet This! Source: eMarketer, May 2011) Tweet This!

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The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

Sales reps are sharing webinar recordings with prospects, the CEO is blogging his latest thoughts on the industry, the human resources manager is updating the company’s LinkedIn page. Does it sound familiar? A new role is starting to take shape. United States License.

Planning 100
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The 5 Top Media for Cold Prospecting

ViewPoint

Ruth Stevens is Founder of eMarketing Strategy , a consulting practice that assists companies in building their customer acquisition and retention strategies. Outbound telemarketing The telephone is the Swiss Army knife in the B-to-B marketer’s backpack: a flexible, personal, dependable resource with infinite applications.

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B2B Lead Generation Blog: The Physics of Trigger Events for Lead Generation

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. When InTouch conducts an ideal customer profile workshop for a client, we help them understand favorable trigger events and related implications. RSS feeds & via email Don’t try to do everything at once.

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B2B Lead Generation Blog: Embattled CMOs share strategies to improve marketing influence

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Google Makes Web Analytics Free but will it help your lead generation? Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0