Content Standard

SEPTEMBER 20, 2016

In March of 2010, the Affordable Care Act (ACA) was signed into law. Meanwhile, any existing and useful information about the ACA resided on a number of.gov websites, meaning that if Anthem was going to rise above the noise, it would have to be more visible than the naysayers and more authoritative than the government. Did it pay off?

Paid Content 40

Paid Content Trust Marketing Top of Funnel Work Management 40

B2B Marketing Zone Posts

MARCH 3, 2010

February 2010. Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009 - Webbiquity , February 1, 2010 Social media marketing activity exploded in 2009, and so did coverage of these practices. But you can do much more to make that newsletter and its content work harder for your organization.

B2B Marketing 40

B2B Marketing B2B Webinar Metrics Marketing & Strategy 40

The ROI Guy

JUNE 22, 2010

The results – interactive white papers are more than 65% more effective than their static counterpart at attracting qualified leads and speeding up the sales process. The good news is that most organizations have invested heavily in white paper content that is of great value to most customers.

Enterprise Management 40

Enterprise Management Buying Cycle Peer-to-peer Paper 40

Adobe Experience Cloud Blog

DECEMBER 29, 2010

Hastings (he continues to confound the naysayers who love to predict Netflix’s imminent demise), what really caught my eye was the criterion the Fortune editors used in choosing their outstanding businessperson: What does it take to be at the top in business in 2010? The ability to create new opportunities out of turmoil.

Case Studies 48

Case Studies CMO Case Study Marketo 48

Convince & Convert

SEPTEMBER 21, 2010

But I get a lot of questions about why I like particular tools better than others and how I decide to use which, so here’s a summary of my thought process that I hope will help you make a similar decision for your client or your organization. How can your brand participate in this space most effectively?

Social Media 155

Social Media Media Paid Content Work Management 155

Hubspot

NOVEMBER 5, 2015

and author of The Survival Group Handbook: How to Plan, Organize, and Lead People for Short or Long Term Survival. “A Economies around the world are crashing, countries are drowning in record amounts of debt, and governments continue to pile on new debt like there’s no tomorrow. Man, Woman, Wild - 2010. Dual Survivor - 2010.

Television marketing 28

Television marketing Education Training Class 28

Hubspot

MARCH 12, 2015

In its quest to find new ways to draw tourists to the Queensland Islands, Tourism Queensland launched its “Best Job in the World” promotion in 2009, which proved to be a remarkably effective campaign. increase in revenue between 2009 and 2010. The company asked its loyal customers to submit videos and images praising its yogurt.

User-Generated Content 28

User-Generated Content Campaigns Generation Content 28

Webbiquity

MAY 3, 2011

Jennifer is the General Atlantic Professor of Marketing at the Stanford Graduate School or Business, and author of The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change. She’s active in local community and business organizations as well as social media. Jennifer Aaker. Diana Adams.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

The ROI Guy

MAY 12, 2010

HP recently commissioned a great research study conducted in February and March 2010. The worldwide survey results were designed to analyze the challenges that organizations face with budget allocation, and a term they coined - innovation gridlock.

Allocation 40

Allocation Customer Surveys Studies Cost 40

The ROI Guy

FEBRUARY 15, 2011

The results are based on survey responses from 2,014 CIOs worldwide, supported by interviews by Gartner analysts with leading CIOs, highlighting the following important trends: Busted Budgets - IT budgets are expected to increase by just 1% in 2011 over 2010 spending levels, with IT budgets not achieve their 2008 highs for 3 years, until 2014.

Gartner 40

Gartner Enterprise Management Marketing Management Studies 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. IDC’s most resent customer experience survey of over 200 key IT decision makers reveals that Frugalnomics is indeed in full effect.

Work Management 40

Work Management ROI Marketing Budget Marketing Management 40

B2B Marketing Zone Posts

JUNE 9, 2010

9 Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. Best of B2B Marketing. Want your posts included here?

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. She shows how to identify and emulate organizations that are “truly social.&#. by Governing People. ** 5 Stars. Adoption soared. 85% of Inc. by Served Fresh Media.

Social Media 100

Social Media Paid Content Tactics Tips 100

Convince & Convert

APRIL 12, 2012

There’s a sense that social media is actually mitigating negative word of mouth for these large customer service organizations. I think a few years ago the social media world was nervous about what people might say when you make yourself available as a brand or a service organization. For us it’s a total win- win.

Enterprise Management 118

Enterprise Management Work Management Marketing Management Terms and Conditions 118

Goolara

FEBRUARY 26, 2019

Passed in 2018, the requirements of the California Consumer Privacy Act (CCPA) goes into effect January 1, 2020, and features many of the same restrictions as the GDPR, including the right to obtain one’s data from a company and the right to be forgotten. As with the CCPA, the Brazilian law goes into effect in 2020. In 2009, U.S.

Privacy 75

Privacy CAN-SPAM Privacy Protection Act-On 75

Hubspot

FEBRUARY 11, 2021

When Headspace was founded in 2010 — at a time when meditation was still largely the preserve of religious and spiritual organizations — the key question its founders asked was: "How do we put Headspace in places you wouldn't expect to find it?" Destination: Anywhere.

Hubspot 101

Hubspot Work Management Marketing Management Paid Search Agency 101

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Twitter for B2B Marketing - MI6 Marketing Agency , November 18, 2010 Author: Chris Herbert. There better be. Why not use it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Biznology

APRIL 25, 2016

Only 18% of companies believe they have the skills necessary to gather and use insights effectively. Only 19% of companies are confident that their insights-gathering processes contribute directly to sales effectiveness. Simply collecting data does not unleash its business effectiveness. source: McKinsey ). Source: Tech.co ).

Enterprise Management 80

Enterprise Management Work Management Paid Search Agency Marketing Management 80

Webbiquity

JULY 26, 2010

Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. Pricing Based on Customer Expectations , May 26, 2010. June 7, 2010. Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. March 18, 2010. June 8, 2010. Slideshow) , February 19, 2010. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

FEBRUARY 2, 2012

Interestingly, in this edition it draws a direct line from the chaos that’s all around us in government and public markets. In short, trust in institutions and institutional leaders is on the down, and trust in your peers and regular employees in organizations is on the up. 2012 Edelman Trust Barometer: Global Deck.

Social Media 116

Social Media Media Paid Search Agency Work Management 116

Convince & Convert

FEBRUARY 9, 2010

Now, authenticity and acknowledgement of shortcomings is an incredibly effective marketing and communications approach ( see Dominos, as I wrote about here ). You describe faceless organizations. It's scary to think that you can't trust anybody or anything, especially governments. People actually trust employees.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

The ROI Guy

JULY 22, 2010

Thursday, July 22, 2010 ShoreTel And Alinean Launch Online TCO Tool for Unified Communications Business Case Easy-to-use online calculator analyzes the Total Cost of Ownership (TCO) of competing unified communications systems to determine true costs and business value SUNNYVALE, Calif., How to Measure and Present the Effectiveness of Yo.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

Single Grain

SEPTEMBER 16, 2022

A decentralized autonomous organization (DAO) is an automated computer network organization model controlled by its community members rather than a single establishment like the government or a financial institution, and whose transaction records are maintained on a blockchain. Ubiquitous – Web 3.0

Marketing AI 29

Marketing AI Web 2.0 Paid Content Peer-to-peer 29

Hinge Marketing

DECEMBER 29, 2015

For a baseline, let’s define marketing automation -- the technology marketers use to automate repetitive tasks and effectively integrate multiple marketing channels. If you tried a MAP pre-2010, you might have a bad taste in your mouth because the systems were clunky and hard to use then. The tools work if you use them.

Marketing Automation Services 48

Marketing Automation Services Marketing Automation Automation Tools 48

The ROI Guy

APRIL 22, 2010

In a presentation at Microsoft's Management Summit 2010, new research was previewed from Microsoft on the total lifecycle costs of VDI compared to traditional desktops, particularly for Office Workers. The TCO model compared the Direct Costs of both solutions, including CAPEX – Hardware, Software, and OPEX – Administration, Operations, Fees.

Marketing Management 40

Marketing Management Lock-In Case Studies Gartner 40

Paul Gillin

AUGUST 9, 2012

The hash tag (#), which was created by the Twitter community to help bring order to the service’s inherent chaos, has become one of the Internet’s most powerful organizing and amplification tools. The combination of speed and hash tags has made Twitter an effective medium for managing crowds.

Twitter 50

Twitter Work Management Paid Search Agency Tagging 50

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Senior marketing execs see their companies moving to social media in 2010 by The Viral Garden. While 28% of U.S.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is utilized in over 180 countries by more than 25 million users, from sales managers mapping out target organizations to IT directors visualizing their network infrastructure. Lucidchart is based in Utah, and was founding in 2010. Seamless collaboration across devices, locations, and organizations. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Webbiquity

NOVEMBER 12, 2013

How can marketers help their organizations move from “social media marketing” to “social business”? 65% of respondents of global business executives say their organizations use social business tools to understand market shifts; 45% to improve visibility into operations; and 45% to identify internal talent.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

How can marketers help their organizations move from “social media marketing” to “social business”? 65% of respondents of global business executives say their organizations use social business tools to understand market shifts; 45% to improve visibility into operations; and 45% to identify internal talent.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Convince & Convert

JUNE 23, 2010

Effective crowdsourcing delivers exactly this and it can super-charge your social media efforts along the way. The scalability of getting it going and the ability within an organization to make use of the new data stream. But the communication lines do need to be in place so that when brilliance is spoken, you are listening.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

SWZD

JULY 1, 2019

Founded in 2010 and headquartered in Somerville, MA, Evergage provides cloud-based software that allows organizations to collect, analyze and respond to customer and prospect data across channels (website, web and mobile apps, email and more) in real time. About Evergage.

Personalization 48

Personalization Enterprise Management CMS Development Marketing Automation Services 48

Metadata

JULY 26, 2021

But regardless of where you found yourself emotionally on the evening of May 23rd, 2010 (#livetogetherdiealone), how you tell your product launch story should be a slow, steady, building stream of new information that unfolds over time — like a beautifully executed novel. Pro tip: Go way beyond organic social. Drop the truffle butter.

Work Management 52

Work Management Marketing Management Budget Programs Software 52

Single Grain

JULY 21, 2020

The SaaS company takes care of the maintenance costs of running the software, which cuts down a significant chunk of expenses, making SaaS software cost effective and user friendly. It offers many IRC-style features, like persistent chat rooms (“channels”) organized by topic, private groups, and direct messaging.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is utilized in over 180 countries by more than 25 million users, from sales managers mapping out target organizations to IT directors visualizing their network infrastructure. Lucidchart is based in Utah, and was founding in 2010. Seamless collaboration across devices, locations, and organizations. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

Hubspot

SEPTEMBER 20, 2018

Namecoin makes it extremely difficult for external players, like the government , to take control of websites. You may be thinking, if blockchain is basically just a new way to organize records, why are people so excited about it? Most organizations maintain multiple record systems for different tasks. Benefits of Blockchain.

Peer-to-peer 101

Peer-to-peer Network Marketing User-Generated Content Transparency 101

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is utilized in over 180 countries by more than 25 million users, from sales managers mapping out target organizations to IT directors visualizing their network infrastructure. Lucidchart is based in Utah, and was founding in 2010. Seamless collaboration across devices, locations, and organizations. LEARN MORE.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92