Online Marketing Institute

NOVEMBER 1, 2010

Here are some of the more interesting things found in the January, 2010 survey: 1) Social media became the hot new marketing tool. Summarizing the questions and calls I get from clients, you would think social media presents B2B marketers with tremendous new marketing opportunities.

Marketing Budget 40

Marketing Budget Marketing Budget Creation Budget Programs Trends 40

Buzz Marketing for Technology

OCTOBER 6, 2010

And a question I get asked in every meeting when I present social media is – “so who is going to become the next Facebook?” 10 BtoB Marketers Predictions for 2010 Around this time last year I wrote about some Predictions. We also just completed Facebook Advertising for Dummies (Wiley) which is due to ship in November.

Facebook 100

Facebook Social Networks BtoB Digg 100

Convince & Convert

JULY 20, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. The RSS feed is: [link].

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Buzz Marketing for Technology

JUNE 9, 2010

At the recent ITSMA Marketing Leadership forum I was stunned by a presentation given by Sean Geehan CEO of the Geehan Group author of the upcoming book the B2B Executive Playbook. Related posts: 10 BtoB Marketers Predictions for 2010 Around this time last year I wrote about some Predictions. Tweet This! Share this on Facebook.

B2B Marketing 100

B2B Marketing BtoB Digg B2B 100

Webbiquity

JANUARY 7, 2011

Facebook added more than 150 million new users in 2010. A new report from Focus, 2011 Trends Report: Social Media Marketing presents observations and predictions from eight leading social media experts (and me) about social media trends and developments to watch for in the coming year. So what’s next? Share this on Bebo.

Social Media 100

Social Media Trends Social Marketing Media 100

Webbiquity

APRIL 26, 2010

What are the leading marketing thought leaders saying about marketing strategies in 2010? Web Strategy in 2010 by baekdal.com. Actually, this post presents eight strategies for online promotion ranging from social networking and video to PR and local portal sites. How effective is demand generation software? Well worth a read.

Marketing Strategy 100

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Writing on the Web

JUNE 23, 2010

If you want to learn about formatting sales and landing pages using Wordpress , please register for the free Webinar I’m hosting Thursday, June 24, 2010 at 4 p.m. I’m interviewing Suzanne Bird-Harris, developer of the WP Sales Page wizard. We’ll show you how to easily publish pages using your Wordpress platform.

Landing Pages 100

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Writing on the Web

NOVEMBER 3, 2010

5, 2010 to save $100.). Because she does more than just “present information.” If you’re struggling with your WordPress blog, don’t miss Suzanne’s Blogging101 workshop: 6 Weeks to Confident Blogging. Don’t miss the early bird discount – you must sign up by Friday, Nov. How do I know? Blog this on Blogger.

Business Blogging 100

Business Blogging Blast Campaigns Business Class 100

Writing on the Web

JUNE 17, 2010

Next Thursday, June 24, 2010 at 4 p.m. We’ll use Instant Teleseminars so that you can see and follow her presentation on the web, as well as on the phone. I’m going to give Suzanne Bird-Harris a chance to show us how she can save all of us time, money and energy with her Wordpress Sales Page product. Frustrating?

Landing Pages 100

Landing Pages AIDA Ning Advertorials 100

Buzz Marketing for Technology

MARCH 2, 2010

And 85 percent believe companies should not just present information via social media, but use it to interact and become more engaged with them. Their platform is good up to 20,000 people and we had 24,000 signed up for our January 19, 2010 virtual event. A recent Cone Inc.’s Tweet This! Share this on Facebook. Share this on Linkedin.

B2B Marketing 100

B2B Marketing B2B B2B Thought Leadership Digg 100

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. Related posts: 10 BtoB Marketers Predictions for 2010 Around this time last year I wrote about some Predictions. Subscribe to the comments for this post?

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Webbiquity

FEBRUARY 10, 2010

This post was originally published on the WebMarketCentral blog in January 2010. No matter how compellingly your site presents your value proposition, it’s still formal and impersonal. That gives you the opportunity to explain how your products or services can help them, in a consultative fashion. Share this on del.icio.us.

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Twitter Business Digg Thought Leadership 100

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. link] Tim Salam Very strong presentation.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

MARCH 4, 2010

For more on advanced blogging, please see my post and slide presentation: 11 Must-Dos for the Serious Blogger. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Online Marketing Institute

JANUARY 4, 2011

Place Powerpoint presentations on your blog by posting and then embedding links from Slideshare 18. When speaking or presenting, record it on video and upload it to company YouTube channel. Jeremy 2010 December 2 at 6:32 am Hey Jeff, I saw your post on Twitter about this article. Run polls and surveys on your blog 19.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Convince & Convert

SEPTEMBER 21, 2010

j Jason Baer Tom - Really interesting presentation. j Jason Baer Tom - Really interesting presentation. j Jason Baer Tom - Really interesting presentation. concluded the presentation with my “6 Dangerous Fallacies of Social Media” which remains the most popular blog post I’ve [.] Thanks much for the comment.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Online Marketing Institute

MARCH 13, 2011

Our teams are able to run a search for positions with “Database&# in the title, set a geographic area of focus and be present with a list of results. Archives February 2011 (4) December 2010 (1) November 2010 (1) Get a free blog at WordPress.com Theme: Digg 3 Column by WP Designer. b2bmarketing

Startups 40

Startups Leadlander Jigsaw Tools 40

Online Marketing Institute

NOVEMBER 7, 2010

Then just tap into your network that does, and package that content to present you as the trusted industry leader. Where it will go, no one knows…but I’ve heard from smarter people than me that content curation is the future (even present) of media. It’s still a needed service, just a bit different from creation.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Webbiquity

FEBRUARY 21, 2011

3 items that should be in your 2010 email budget by BtoB Magazine. Daniel Flamberg presents his ten commandments to make your brand and message stand out in the in box, like maintaining a clean list, limiting response options, and my favorite: “send less better.&#. Email Marketing Tips and Tactics. Share this on Bebo.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

MARCH 3, 2011

Jacob Gube presents 15 examples of creative and unique ways that organizations have integrated Twitter feeds on their websites, plus five resources to help display a Tweet feed on any site. 5 Things That Websites Need in 2010! 20 Resources for Displaying Twitter Updates by Mashable. Much of the photography is dazzling.

CMS Development 100

CMS Development Design Marketing Websites Industry CMS 100

Online Marketing Institute

DECEMBER 23, 2010

In my view, Facebook presents a unique opportunity to connect with and educate your target market in a way that your website and even your blog can’t match. link] links for 2010-05-20 « ?????? [.] link] Werkadoo Weekly Digest: 14 May – 20 May 2010 « Werkadoo [.] To read the full story, click here. [.]

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Great content this month via the B2B Marketing Zone. in the 1960s.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Hubspot

JUNE 23, 2010

Digg - Digg is a social news website that allows members to submit and vote for articles. Google Documents - Google Documents is a group of web-based office applications that includes tools for word processing, presentations and spreadsheet analysis. Reddit - Reddit is similar to Digg and Newsvine.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Webbiquity

OCTOBER 5, 2010

You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. Brian Solis provides a wealth of statistics that answer these questions and more, e.g., 87% of Americans said they were familiar with Twitter in 2010, up from just 26% in 2009. Twitter SEO.

Twitter 100

Twitter Stats Tools Tips 100

Hubspot

JULY 23, 2010

Lists – People like to read posts with a nice, simple presentation of information. If so then include Reddit and Digg. Free Download: 2010 Online Marketing Blueprint. No one wants to read “great post…I will bookmark this” over and over again. Give people the option to share your content. Are you in HR?

Business Blogging 28

Business Blogging Webinar Metrics RSS Business 28

Webbiquity

JANUARY 31, 2011

Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Best of 2010: 14 Ways Every Business Should Be Using Twitter by Inkling Media. All You Need to Know About Twitter in 2010 [Infographic] by Mediabistro. Related Post.

Twitter 100

Twitter Tools Tips Best Practices 100

Hubspot

DECEMBER 30, 2011

Digg - Digg is a social news website that allows members to submit and vote for articles. Google Documents - Google Documents is a group of web-based office applications that includes tools for word processing, presentations, and spreadsheet analysis. Reddit - Reddit is similar to Digg.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Webbiquity

JULY 14, 2010

Find out here in some of the best blog posts and articles about SEO link building of 2010 so far. Ramsay Crooks presents guidelines for building quality links as well as low-value link building tactics to avoid. .&# Search engines look at on-site factors to determine relevance, but at external links to gauge authority.

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Link Building SEO Ad Building Tools 100

Webbiquity

JANUARY 10, 2011

It started 2010 with roughly 350 million users and is now on its way to 600 million. Kohn presents a remarkably comprehensive yet understandable guide to taking advantage of the search capabilities within Facebook. 35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far). Related Posts.

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Convince & Convert

JUNE 15, 2010

Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? All of your customers on Facebook are presented to you, and you should be able to become their “friends” with a single click. The way you present it, makes sense. Just brilliant. I didn't ever though about this.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Webbiquity

JANUARY 19, 2011

, not personalizing your invitation-to-connect messages, and more. 5 Ways to Weave LinkedIn Into Your Marketing Mix by TopRank Online Marketing Blog. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Post on Google Buzz. Share this on LinkedIn.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

B2B Marketing Zone Posts

APRIL 5, 2010

March 2010. Great stuff in the world of B2B Marketing for March 2010. We’ve hit a new low: The shittiest social media marketing plan ever - grow - Practical Marketing Solutions , March 10, 2010 A local news and media company is getting into the social media consulting business. Best of B2B Marketing. You heard me right.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. She explores why some executives seek to avoid social media and presents nine tactics to demonstrating its value to the higher-ups. Adoption soared. 85% of Inc. Related Post.

Social Media 100

Social Media Paid Content Tactics Tips 100

B2B Marketing Zone Posts

AUGUST 3, 2010

July 1, 2010 to July 31, 2010. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. Best of B2B Marketing. Featured Sources. Like hooking their toilet up to Twitter. doth protest.

Ning 40

Ning Paid Content Facebook Sales Management 40

Writing on the Web

JUNE 22, 2010

Thursday, June 24, 2010 at 4 p.m. If you can’t attend, you will be sent the audio file and access to our power point presentation, if you register. ET I’m interviewing Suzanne Bird-Harris on how to use a Wordpress platform to create great sales pages. Share this on Bebo. Blog this on Blogger. Add this link to Box.net.

Ning 100

Ning Class Landing Pages Copywriting 100

Online Marketing Institute

NOVEMBER 2, 2010

Bookmark on Delicious Reader comments (9): Add your own Jason Ball 12:50PM on 1st November 2010 Good points Doug and entirely consistent with my own experiences.In Jeff Machado 1:24PM on 1st November 2010 I definitely see the value in this. Theyre missing out on a hugely powerful asset. The only trick is compliance.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Webbiquity

AUGUST 2, 2010

10 Key Online Marketing Trends for 2010 (3 pages). For example, the report predicts that by the end of 2010, more than 3/4 of companies will use targeting and personalization on their websites. 2010 Lead Generation Marketing ROI Study (32 pages). MarketingSherpa’s Top 7 B2B Case Studies for 2010 (64 pages).

Social Media 100

Social Media Marketing Report Social Marketing Paid Search Agency 100