The ROI Guy
JULY 7, 2010
So are the leading characteristics for sales and marketing in 2010. So how can you best differentiate your offerings and break free from the pack? The original Forrester study and commentary can be found at: [link].
Moz
JANUARY 14, 2020
These points of differentiation are likely to become the major shifts in the online marketing mix over the next 5 years. This finding runs in parallel with recent research by Forrester which finds one-third of CMOs still don’t know what to do with social. So, what are the top performing websites doing differently now?
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Convince & Convert
APRIL 28, 2010
In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. Eat 10 sandwiches, get the 11th free. Let’s also assume that you have a Facebook fan page.
The ROI Guy
JANUARY 5, 2011
3) Differentiate Your Value - According to analyst Scott Santucci of Forrester, “We are in the middle of a major transformation in the B2B sales model. Advice> Differentiating your competitive value is key with economic-focused buyers. driven by customer's "enterprise-wide strategic procurement initiatives. April 2009.
Convince & Convert
MARCH 3, 2010
I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Forrester Research shows that from 2009-2014, U.S. Think Different Here’s 6 ways to differentiate agency social media services: 1.
Industrial Marketing Today
MAY 14, 2010
Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.
Convince & Convert
JULY 28, 2010
link] [link] duane forrester Alltop RSS – 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Matt McDougall 5 Ways to Turn Helpfulness into Mktg Success. link] Heather Rast Tapping into the often shallowly considered needs of consumers is a huge opportunity for differentiation, as you so aptly point out with Taxi Mike.
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