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Building Loyalty Evolves with Data, Smartphones, and Personalization

Zoominfo

Figure 1 : Various loyalty-related job titles have risen steadily at companies since 2010. Customer loyalty programs, apart from rewarding customers, were also beginning to be designed to acquire data from customers , especially for airlines,” according to this Medium post. The Internet Changes Loyalty Approaches (1995–2010).

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5 Things That Make a B2B Web Design Look Outdated

BOP Design

Often, marketers come to our B2B web design agency to update or refresh their websites. But what objectively makes a B2B website design look dated? In this post, we take a close look at 5 things that make any website design look outdated. While nostalgia is having a resurgence in design, it doesn’t apply to icons.

Design 119
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Email Marketing Design Trends We’re Expecting in 2023

Litmus

What email design trends and best practices do we see on the horizon this year? Combined with our own thoughts, here are email marketing design trends we expect to see in 2023 with examples. Should you leverage email marketing design trends? ” One way is by leaning into email design trends. Minimalism. Shape trends.

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Account-Based Marketing in SaaS: Strategies for Personalizing Customer Experiences

Scoop.it

Generating leads in SaaS now is different from what it was in 2010. By implementing ABM, you can reach a much more targeted list of potential customers and deliver personalized messaging that resonates with them. You can use data and analytics to spot your target accounts and personalize your marketing messages.

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2010s to now: Email design trends that survived the test of time

Litmus

We asked email experts Lily Worth , our email design and production specialist, and Brian Thies, email developer and owner of Thies Publishing , to dig into the archives and share some insight about their experience through the years, specifically with coding and design. Email grows up in the 2010s. What about the 2010s?

Design 66
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14 Marketing Over Coffee Podcasts You Need To Hear

Marketing Insider Group

So, I’ve compiled a list of some of my personal favorite episodes, in addition to their most popular episodes from the catalog. In this episode, Debbie Millman, a renowned name in branding, discusses her book, “Why Design Matters: Conversations with the World’s Most Creative People.”

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Email Design Review Gallery « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Email Design Review Gallery Are you tired of what your marketing emails look like? Picture of speaker gives it a personal tone. The picture of the speaker gives it a personal feel.