How does Time affect Marketing Accountability?
Adobe Experience Cloud Blog
MAY 25, 2010
thirds (65%) of marketers say that CEOs and CFOs are making greater demands than last year for marketing to show a potential return on investment (ROI) as part of securing budget. In 2010, Marketers can finally take control of their metrics, as solutions that address this issue are now available. CMO Council: Marketing Outlook 2008.).
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