B2B Marketing Traction

DECEMBER 16, 2010

Your current and future customers are on Facebook connected to millions of friends, family and work colleagues. According to Facebook’s statistics page today, 500 million people spend 700 billion minutes on Facebook every month. Businesses spend millions on email, web sites, search engine optimization and traditional marketing.

Facebook 100

Facebook Paid Search Agency Companies Ideal Customer Profiles 100

B2B Marketing Traction

MARCH 1, 2010

I attended the Association for Strategic Planning ‘s annual conference in Pasadena, California on February 22-24, 2010. Strategic planners and plan implementers should spend more time talking to each other over the fence. For OEMs, it’s important to focus on end-users of product as well as OEM customers.

Planning 100

Planning Urgency Marketing Television marketing Conference 100

B2B Marketing Traction

OCTOBER 18, 2010

” Here’s what I believe B2B marketers need to do to attract qualified buyers and retain existing customers. Do the research and analysis required to know yourself, your customers, and your markets and opportunities. Survey Your Customers: Never before has surveying been more easy.

SWOT 100

SWOT Marketing Management B2B Marketing Planning 100

B2B Marketing Traction

OCTOBER 18, 2010

” Here’s what I believe B2B marketers need to do to attract qualified buyers and retain existing customers. Do the research and analysis required to know yourself, your customers, and your markets and opportunities. Survey Your Customers: Never before has surveying been more easy.

SWOT 100

SWOT Marketing Management B2B Marketing Planning 100