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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

The future of marketing, it would seem, must include a futurist’s intuition, a dash of creativity, and the ability to see what can lie ahead. Last year alone, CPG online sales in the U.S. billion, which accounts for 11% of total CPG retail sales. When it comes to marketing, fortune indeed favors the bold. It’s a fact.

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14 Marketing Over Coffee Podcasts You Need To Hear

Marketing Insider Group

In this episode, Debbie Millman, a renowned name in branding, discusses her book, “Why Design Matters: Conversations with the World’s Most Creative People.” So John pulled a stunt that caught his attention and set up an interview with him in 2010 and has been able to talk with him about each of his books since then.

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Top 10 Posts on B2B Lead Gen for 2010

The Point

Without further ado, here are the top 10 most popular blog posts from our blog, “ The Point ” in 2010 (as measured by page views). Eloqua’s “Juan Eloqua” Campaign: Email Creative at Its Best. Blog Makeover Nets Sales Leads for Software Company. Comments after the fold. 26 Must-Have Negative Keywords for B2B PPC Campaigns.

Lead Gen 100
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5 Mistakes B2B Marketers Need to Avoid in 2010

Anything Goes Marketing

2009 has been a long year but as I reflect back on my many conversations, I've created a top 5 list of items to avoid in 2010: 1. In 2010 you will not have a choice but to make social media part of your overall marketing strategy. This concept needs to be at the forefront of your planning in 2010. You may see a theme here.

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Why edge cases matter in marketing strategy

Martech

Antennagate The iPhone 4 went on sale to much acclaim in June of 2010. Dig deeper: If it’s not a sales funnel, what is it? But it’s worth applying a little of your creativity and investigative efforts to make sure. Don’t accept “that’s an edge case” as an excuse. Here are two examples. Edge case’ or outlier? Get MarTech!

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Natalie Jackson: Spotlight on the Expert

Martech

I actually have a Master of Fine Arts degree in Creative Writing. What is interesting is that I finished graduate school at the very bottom of the recession in 2010, and it was a time in which not only could you not get an interview, but also there was nothing even to apply to. And that was the angle I wanted to take.

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B2B Marketing Events Around The World - Dec 2010

MLT Creative

December 1-2, iStrategy 2010 Singapore Singapore: Analyze the current market growth, which are the latest platform to emerge and their impact and potential to be used in brand building. December 6-9, Dreamforce 2010 San Francisco, California: More than 20,000 fans will gather at this 8th annual user and developer conference.