Biznology

JANUARY 13, 2016

This video with Paul Gillin is about the basics of writing engaging social media messages. Writing for social media is about finding angles, factoids and quotes that intrigue and provoke using words that no one expects you to use. The post How to write for social media appeared first on Biznology. You need to be distinctive.

Social Media 80

Social Media Media BtoB Webinar Metrics 80

ClearVoice

JUNE 14, 2019

What is a lead in writing? Funny thing about this blog post: When I sat down to write it, it dawned on me that I was trying to write a good lead for a post about how to write a good lead. If your content doesn’t hook readers up front, they’ll bolt. All great content starts with a great lead. It beckons.

Examples 110

Examples Leads Lead Marketing Qualified Leads 110

Marketing Insider Group

MAY 27, 2023

And no surprise, he and his co-host, Chris Penn, are still churning out some great content. ” She talks about the process of trimming content for her book, insights on empathy in interviews and marketing, and even her conversation with David Lee Roth. Marketing podcasts (and coffee) are hot!

Lead Ranking 190

Lead Ranking Planning Paid Search Agency B2B Thought Leadership 190

Webbiquity

OCTOBER 18, 2016

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. Writing well is hard work.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

EveryoneSocial

AUGUST 4, 2023

They understand that content marketing as we’ve known it no longer works. Content marketing has been the central pillar of marketing online for the last 10+ years. Write a blog post, optimize it for search, promote it everywhere, and watch the platforms send you traffic. What content can be consumed on a platform?

Content Marketing 52

Content Marketing Distribution Content Network Marketing 52

Webbiquity

FEBRUARY 9, 2010

Marketing Sherpa last week released its 2010 Social Media Marketing Benchmark report. Among the key findings from the report: Despite the lingering economic malaise, companies across virtually all industries plan to increase budgets for social media marketing in 2010. The lessons? Share this on Mixx. Tweet This! Seed this on Newsvine.

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

EveryoneSocial

AUGUST 4, 2023

They understand that content marketing as we’ve known it no longer works. Content marketing has been the central pillar of marketing online for the last 10+ years. Write a blog post, optimize it for search, promote it everywhere, and watch the platforms send you traffic. What content can be consumed on a platform?

Content Marketing 52

Content Marketing Distribution Content Network Marketing 52

Contently

JUNE 18, 2018

First, because I’m a huge dork, and second, because it demonstrates the most important part of content strategy. If the guiding light of your content strategy is the message you want to dictate to consumers, you are going to fail. Sure, maybe some people will still click on a piece of content and subsequently buy some stuff.

Marketing & Strategy 152

Marketing & Strategy Paid Search Agency Content Advertising Agencies 152

Heinz Marketing

MARCH 6, 2021

Great Content Experiences Start With Giving Up Control [Content Marketing Examples]. Some great examples of content experiences if you need a little inspiration via the Content Marketing Institute Team. Personalization today certainly has a different look than the ‘personalized’ emails from brands back in 2010.

Intent Data 131

Intent Data Intent Webinar Metrics B2B 131

The Point

DECEMBER 6, 2010

Without further ado, here are the top 10 most popular blog posts from our blog, “ The Point ” in 2010 (as measured by page views). The moral of the story is this: if you’re looking to increase traffic to your blog, yes: it starts with compelling content, but titling your posts with search in mind can make all the difference.

Lead Gen 100

Lead Gen Webinar Metrics Salesforce.com Eloqua 100

Martech

APRIL 3, 2024

Her story could be taken from the pages of a novel, like the many she reads, and also writes, in her free time. Q: You have extensive career experience in email marketing, content and B2B strategy. I actually have a Master of Fine Arts degree in Creative Writing. Q: Are you still writing? A: For sure.

B2B Thought Leadership 68

B2B Thought Leadership Thought Leadership Press Conference 68

Webbiquity

JANUARY 12, 2011

We’ve seen these before—meaningless, over-used goobledygook buzzwords in press releases—but here Adam Sherk provides an updated list for 2010, topped by “leading,&# “unique,&# “solution&# and “innovator&# and proceeding through “customer-centric,&# “outside the box&# and “peak performance.&#

PR 100

PR Tools Tips Blogger 100

Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. New Rule: Size doesn’t matter, the content does.&#. Smart Professionals with Dumb Blogs by Writing on the Web. Continually come up with fresh and interesting topics? Google Analytics ) to the lesser-known (e.g.,

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Marketing Insider Group

JUNE 23, 2020

In 2010, Ericsson predicted that we would have 50 billion connected devices by 2020. It’s important to pay attention to how the IoT is changing marketing, particularly in areas like content marketing. The Internet of Things and Content Marketing. Smart devices have already started to impact the way we create content.

Internet Marketing 363

Internet Marketing Advertising Agencies Marketing Agencies 2 Paid Search Agency 363

Webbiquity

FEBRUARY 2, 2011

How many times have you heard the expression “content is king?&# Great content accomplishes at least two of the following objectives: • It helps get you “found&# online. • Great content fills a need for both the consumer and the producer. So how do you produce great content?

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

B2B Marketing Traction

DECEMBER 28, 2009

If you haven’t yet done your marketing plan for 2010, don’t panic. In your marketing plan, you should write down which business goals each marketing tactic will help you achieve and how it will do so. There is still time. If you have already done your plan, check it against some of our marketing planning success tips below.

Planning 100

Planning Marketing Plans Tactics Marketing Prospects 100

Content Marketing Institute

NOVEMBER 12, 2017

How much will the evolving landscape of AI impact content creation? I had a conversation with BuzzSumo co-founder Steve Rayson who said writing algorithms are available for purchase, have been bought, and are in use by major platforms. How much has AI been implemented behind the scenes for content creation? I was surprised.

Marketing AI 110

Marketing AI Examples Work Management Marketing Management 110

Ambal's Amusings

JANUARY 31, 2011

Michael Stelzner is one of the leading authorities on the topic of writing and marketing white papers. Michael is also the author of the bestselling book, Writing White Papers: How to Capture Readers and Keep Them Engaged. He’s all about writing helpful content and making screwy videos. Join the party !

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

nDash

MARCH 29, 2022

In this interview, we talk about finding motivation, identifying strategy, content trends, and Nicole’s new on-demand content strategy course. So, I’ve doubled down a bit on finding clients that really fit my niche (B2B martech/adtech), and share my philosophy for creating good content. Welcome back to the nDash blog!

Paid Search Agency 98

Paid Search Agency Advertising Agencies Planning Webinar Metrics 98

Content Marketing Institute

OCTOBER 29, 2017

This was the day that one of our biggest clients, the one we delivered our best results to and was the most revered of all our case studies, decided not to renew our service (we provided qualified leads for content agencies). She said she absolutely loved the blog and felt like she found her calling around content marketing.

Content Marketing 111

Content Marketing Planning Paid Search Agency Content 111

Webbiquity

SEPTEMBER 1, 2010

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. How Is PR Changing?

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Content Marketing Institute

DECEMBER 7, 2018

Not all content marketing tasks can or should be automated. But as you go through your daily content tasks, it’s worth asking, “Can this be automated?” You could write a great piece of content, but your readers won’t trust it (and many won’t even read it) if it’s full of spelling and grammar errors. Email marketing.

Automation 100

Automation Marketing Automation Services Work Management Marketing Analytics Tools 100

The Effective Marketer

AUGUST 30, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Content That Sells When talking with lead nurturing and marketing automation vendors they all make it seem very easy. Who’s going to write all that new content? But why the focus on content?

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

Webbiquity

FEBRUARY 16, 2011

What the best practices for professional networking, generating sales leads, connecting with potential business partners, sharing content and getting answers to tough business questions? Mark Walsh reports on company pages, another new feature added by LinkedIn in late 2010. What new features should you get familiar with?

Linkedin 100

Linkedin Tactics Tips Work Management 100

nDash

NOVEMBER 19, 2020

Regardless of your reason, we’ve pulled together a list of writers who can write for you and your target audience. We’re always happy to help you build your writing team! . I create evergreen, top of funnel content for businesses and organizations looking to connect genuinely with an audience. District Level Administrator.

Marketing Budget 52

Marketing Budget Education Marketing Budget Creation Budget Programs 52

Biznology

JUNE 8, 2018

Most people get the theory of SEO: You find the keywords and phrases that compose the search queries of your target audience, and you build content that answers the questions implicit in those queries. They built the content. Your content can be indexed by Google for the keywords it contains. They did the keyword research.

SEO 217

SEO Lead Scoring Lead Ranking Keywords 217

Content Marketing Institute

DECEMBER 12, 2017

It’s hard to believe that, after 10 years, this will be the last time I share my annual list of content marketing predictions for CMI. As Apple continues to invest in original content, it will discover an out-and-out acquisition makes far more sense. Content will continue to expand beyond the traditional web and print approaches.

Marketing AI 111

Marketing AI Content Marketing Paid Search Agency Content 111

Ambal's Amusings

FEBRUARY 3, 2010

We asked Gordon Graham "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" “Stop copy-writing and start creating great content: it’s the most sure-fire thing you can do. ” Gordon Graham's Marketing Prediction for 2010. Gordon Graham.

Paper 100

Paper Content Marketo Consulting 100

Ambal's Amusings

AUGUST 18, 2010

What is content marketing strategy? How to develop your content marketing strategy and more importantly implement it? We asked Joe Pulizzi "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" Joe writes one of the most popular content marketing blogs in the world.

Marketing & Strategy 100

Marketing & Strategy Marketing Management Content Storytelling 100

Sprout Social

MAY 31, 2022

When Instagram launched in 2010, users could only share square images from their mobile devices. Create flawless content. Proofreading your content and hashtags can be a challenge when you’re looking at a 6-inch smartphone screen. Write your caption. Being able to post to Instagram from your PC simplifies this process.

Ideal Customer Profiles 128

Ideal Customer Profiles Mobile Marketing Work Management Tagging 128

Ambal's Amusings

APRIL 19, 2010

Does your content have a personality? Does your content build your KLT Factor (Know, Like and Trust)? We asked Patsi Krakoff "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?". Blog Writing on the Web Twitter patsiblogsquad. " Patsi Krakoff, Psy.D. Patsi Krakoff.

Personalization 100

Personalization Content Marketo Small Business Marketing 100

The Effective Marketer

MAY 9, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Rise of the Content Marketer Content Needs a King I know I don’t have to argue the value of content to readers of this blog. What used to be clear roles (i.e.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Contently

MARCH 9, 2020

” In my content strategy work with brands, many conversations start out with the well-intentioned desire to copy brands they admire. Unfortunately, it often doesn’t make for very good content or storytelling. Encouraging people to learn more is also the goal of pretty much every piece of branded content ever created.

Storytelling 158

Storytelling Cable Class Viral Marketing 158

Ambal's Amusings

APRIL 21, 2010

Why should you quickly groom internal resources for content assets and blogging? We asked Galen De Young "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?". The smartest B2B marketers will master how to leverage and optimize content across search, email, and social ".

B2B Marketing 100

B2B Marketing B2B Thought Leadership Long Tail Marketing B2B 100

Contently

JUNE 27, 2016

I chaired the Program Committee in New York, contributed a chapter to The ASJA Guide to Freelance Writing , spoke at the 2016 ASJA Conference and co-moderated a panel, and have been asked to run a Special Interest Group Forum for members this summer. Forging a path into content marketing.

Paid Search Agency 69

Paid Search Agency Content Marketing Work Management Planning 69

Online Marketing Institute

DECEMBER 20, 2010

The Best B2B Marketing Ideas of 2010 A guest post by Jeff Ogden , president of Find New Customers Although companies like Marketo, Eloqua and Kinaxis have produced terrific written content in blogs, e-books, etc., The great book, Content Rules , urged marketers to “be different.&# They all are very entertaining, too.

B2B Marketing 40

B2B Marketing Marketing Management Eloqua RSS 40

Content Standard

MAY 30, 2018

In 2010, James signed an endorsement deal with the McDonald’s brand, eventually earning around $4 million annually through the relationship. James also has a TV production company producing game shows, sitcoms, documentaries, and other content at a time when original content is in higher demand than ever before.

Multi-Touch Attribution 60

Multi-Touch Attribution Brand Identity Branding Business 60