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New Research Finds the Curation vs Creation Sweet Spot

Convince & Convert

This act of finding good content and sharing it is known as content curation. Contrast this with another nugget of conventional social media marketing wisdom: that “content is king” – that the best thing that a social media marketer can do is create content that people find valuable enough to share with the world.

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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Away games” will be the norm for your more opinion related content and the corporate website will be the place where you go to get just the more official product or service related content. Mark it down people ;-).

BtoB 100
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Away games” will be the norm for your more opinion related content and the corporate website will be the place where you go to get just the more official product or service related content. Mark it down people. Tweet This!

BtoB 100
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5 Trends for the Future of Marketing in 2020 and Beyond

Marketing Insider Group

As marketers, it’s important for us to keep an eye on statistics, research, and trends in data to spot opportunities. Generation Z consists of people who were born from 1995 to 2010. That’s why customer-focused content has always been the best way to establish solid relationships with your audience.

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Account-Based Marketing in SaaS: Strategies for Personalizing Customer Experiences

Scoop.it

Generating leads in SaaS now is different from what it was in 2010. Boost retention ABM can help you improve customer retention rates by delivering targeted and relevant content throughout the customer journey. You can use data and analytics to spot your target accounts and personalize your marketing messages.

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The B2B marketing ironies of our time

Biznology

The theory is that if you post irresistible content to your website, you’ll rise in search rankings and attract interested buyers to find you. Back in 2010, I was invited to become a contributor to Harvard Business Review ’s online publication. Or tell me to shut up and talk about something else. . Here’s an interesting one.

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How to Outrank your Competitors on Google

Schubert B2B

At the Mobile World Congress in 2010, then-Google executive Eric Schmidt announced that the company would be developing its new ideas and technology for mobile devices first and desktop technology second. Because of this, it is important that you rank highly on the search engine so people can easily find your website and content.

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