article thumbnail

Top Takeaways From Blogwell Philly 2010

Marketing Insider Group

Social Media Business Council‘s CEO, Andy Sernovitz presented on ethics in social media and the comments from many folks after his session showed that he really delivered his message. I was truly impressed with the quality of the presenters and their content. “Disclosure is the law.&# Identify your influencers.

Web 2.0 100
article thumbnail

5 Trends for the Future of Marketing in 2020 and Beyond

Marketing Insider Group

Generation Z consists of people who were born from 1995 to 2010. A more diverse audience can make content marketing challenging, but it also opens up more opportunities to reach different segments of that audience through personalization. They’re also more diverse than any other generation in history.

Trends 342
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Is Your Website ADA-Compliant? Here’s What You Should Know

Brandpoint

“The Department of Justice (DOJ) published the Americans with Disabilities Act (ADA) Standards for Accessible Design in September 2010. The latest version of those standards, known as Web Content Accessibility Guidelines , was just released in February as WCAG 2.2. And so far, U.S. What is ADA-Compliance? Why worry about WCAG?

article thumbnail

9 Movies Every Content Marketer Should Watch

DivvyHQ

Instead, we’re offering up our list of the all-time most pertinent movies for content marketers. In one way or another, each of these flicks gets to the essence of what content marketing is about and why it matters. Must-See Movies for Content Marketers. Content marketing and journalism are inextricably linked in many ways.

article thumbnail

SXSW 2019 Recap: Creating Authentic Brand Relationships

LiveRamp

By embracing this playful spirit, Machado and his team have grown their brand value from $1.77B in 2010 to $6.56B in 2018. Finally, a conversation around brand authenticity would not be complete without addressing data ethics. Authenticity in data management.

article thumbnail

Can Focusing on Content Marketing Help the ASJA Survive?

Contently

In 2014, ASJA used its regional Chicago Content Connections conference to connect with diverse journalist groups, such as the National Association of Black Journalists (NABJ) and the Asian American Journalists Association (AAJA). Forging a path into content marketing. Now, content marketing represents both print and digital forms.”.

article thumbnail

Generation Alpha Characteristics That Marketers Need to Know

Spiralytics

Generation Alpha is the cohort born from 2010 to 2025 , succeeding Generation Z. They have unprecedented access to information, online content, and social networks, allowing them to form opinions and make choices independently. What is Generation Alpha? These sites are an ideal place to center engagement efforts.