Content Standard

AUGUST 31, 2018

Since its launch in October 2010, Instagram has revolutionized the social media landscape and the ways in which people connect. With IGTV, marketers can deliver longer content straight to their followers. Proving that no industry is safe from disruption, Warby Parker has changed the eyewear game since its founding in 2010.

Video Marketing 85

Video Marketing Marketing & Strategy Curation Storytelling 85

Buffer

JANUARY 10, 2022

Here’s my story: In 2010, I got this wild idea to build JobJenny.com , a platform that would offer professionals answers to their most pressing career questions, assist them in navigating business or job transitions, and inspire them to live their best lives. You can still build thought leadership, as a curator.

Linkedin 90

Linkedin Thought Leadership Paid Search Agency Curation 90

ClearVoice

JANUARY 13, 2020

Personalized content recommendations have been around for some time now. Does personalization really make content marketing better? A personalization strategy typically involves capturing and collecting data related to prospects and customers and then building an experience that builds connections with those customers using content.

Marketing AI 69

Marketing AI Personalization Content Long Tail Marketing 69

Buffer

OCTOBER 27, 2022

It was pioneered by American Express in 2010 after the global recession and is now recognized all over the U.S. How these businesses are posting for Small Business Saturday We’re big advocates for planning content in advance and extra-big on small businesses taking opportunities when they come. and the world at large.

Small Business Marketing 96

Small Business Marketing Business Paid Search Agency Tagging 96

Sprout Social

JUNE 14, 2022

In 2010, Betty White became the oldest person to host SNL after nearly half a million people liked a Facebook page petitioning her to take the gig. But senior content creators (also known as “granfluencers”) are reaching across generational lines. So why is granfluencer content so compelling? They break from the curation cycle.

Demographics 97

Demographics Class Social Media Trust Marketing 97

Salesforce Marketing Cloud

APRIL 6, 2022

Content for every service role. It includes curated content and customized learning paths for six service roles, including: Service Agent : Learn to engage directly with customers and manage cases. They come from all walks of life and deliver success in a variety of roles.

Work Management 96

Work Management Course Service Peer-to-peer 96

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 133

Social Media Media Curation Webinar Metrics 133

Content Standard

JANUARY 13, 2015

B2B marketer confidence in video content marketing increased more than 35 percent from 2010 to 2011, according to an eBook by Knowledge Vision. Since then, the industry has seen a plethora of companies, such as BuzzFeed, GE, Complex , and AOL, leveraging the burgeoning video content trend. Will it include summary-style content?

Video Marketing 40

Video Marketing Trends Content Marketing Curation 40

Content Marketing Institute

JANUARY 29, 2019

You’re a contestant on a Content Marketing Game Show and you see three marked doors. Behind each door is a content marketing position. With Door 2, you create content about forensic accounting – a topic that’s boring and complex for most. And with Door 3, you create content marketing for a service that’s undifferentiated.

Enterprise Management 99

Enterprise Management Work Management Marketing Management Case Studies 99

Sprout Social

JUNE 30, 2019

Founded in 2010 , Instagram has seen massive success in growing its active user base. Instagram has built itself up as a platform that thrives on users being able to engage with the visual content brands share. There are a variety of factors that go into how users interact with you content on social media. Functionality.

Facebook 100

Facebook Marketing & Strategy Social Networks Best Practices 100

Industrial Marketing Today

MAY 18, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Top 10 Clichés to Avoid in B2B Marketing Content by Achinta Mitra on May 18, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies You can find plenty of clichés used (overused?) in B2B marketing content.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Convince & Convert

MARCH 29, 2013

He also addresses curation and the anxiety that surrounds it: “We do not want to get into the world where we’re like another FICO score, and everybody hates to check it.” Klout is not meant to be one more platform that users have to curate, and that is something Klout will always strive to avoid. That’s right.

Television marketing 129

Television marketing Curation Social Media RSS 129

Brightedge

MAY 16, 2021

Download the content funnel mapping checklist. Ellis named and started the growth hacker movement in 2010 after his successes at Dropbox and Logmein. Download a Content Funnel Mapping Checklist to help you deliver your message to your prospects and customers. He covers the implications for web site content as well.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Webbiquity

OCTOBER 18, 2016

For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. Of course, a steady stream of crappy content won’t attract a large or loyal readership. It’s a phenomenal source for content curation. Hence, 1,000.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Contently

MAY 3, 2017

In “#VanLife, The Bohemian Social Movement,” Rachel Monroe chronicles the rise of #VanLife, the millennial phenomenon whereby twenty and thirtysomethings quit their jobs and make a living by curating sponsored social media images of their experience on the road. The year was 2010. Taio Cruz topped the Billboard charts.

Storytelling 65

Storytelling Youtube Advertising Agencies Mobile Advertising 65

Industrial Marketing Today

SEPTEMBER 6, 2011

39% of the engineering, technical, manufacturing and industrial companies plan to implement a company blog as part of their 2011 social media initiatives and 50% expect to invest more (compared to 2010) in company blogs according to GlobalSpec’s 2011 Trends in Industrial Marketing. Content curation.

CMS Development 60

CMS Development Curation Inbound Marketing Marketing Management 60

Convince & Convert

JULY 20, 2010

In doing so, we’ve learned that findings resulting from search and social data mining are incredibly handy for informing creative and content, improving relevance and impact. In today’s post, it’s my pleasure to share some content relevance tips I’ve learned along the way. Easy – you listen!

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Certainly, there is a benefit to creating content on a daily basis. But remember, every successful content creator starts the same way – with no audience, and a blinking cursor.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

OCTOBER 7, 2010

Tweet Forrester Research recently released a 2010 update to its Social Technographics® data that analyzes the social behaviors of global Internet users. Why use Digg or StumbleUpon or Delicious, when the people we care about already share with us the content they appreciate via status updates that include links?

Social Media 151

Social Media Facebook Forrester Media 151

Marketing Insider Group

JUNE 11, 2013

I have covered Mary Meeker’s Internet Trends charts for a couple of years, starting in 2010 when she talked about the commercial impact of the developing world getting on the internet. In 2011 , Mary updated her views on the above but also covered Content Marketing. Key Consideration: Have you conducted a content audit?

Trends 100

Trends Mobile Advertising Planning Internet Marketing 100

Ambal's Amusings

OCTOBER 22, 2009

The pace at which content is being added to the web has increased dramatically and so has the value of aggregating the best. How will the content aggregation landscape change in the next few years? What will the impact on content aggregation be as the semantic web starts to really take off? And attract new visitors.

Aggregators 100

Aggregators B2B Marketing Work Management Marketing Management 100

Convince & Convert

JUNE 29, 2010

First, that our default state as a species is to create and share and collaborate, and we are just now moving back toward normalcy, aided by the vast increase in content creation and sharing mechanisms. Second, that making collaboration more convenient will inexorably cause it to become more commonplace. link] jaybaer No question.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Hubspot

JULY 20, 2015

Since 2010, the Content Marketing Institute (CMI) and MarketingProfs have teamed up to produce annual benchmark reports that reveal the industry-wide pulse on content marketing. In 2015, 54% of B2B marketers and 50% of B2C marketers cited “producing engaging content” as a top challenge. For B2C, it was second.

Top of Funnel 28

Top of Funnel Content Marketing Planning Budget Programs 28

Hubspot

FEBRUARY 23, 2017

This was the first social platform that allowed users to create and curate profiles and laid the groundwork for online networking. In the late 2000s and early 2010s came Twitter, Tumblr, Pinterest, and Google+, which experimented with short-form and visual content, as well as aggregating and saving content for later consumption.

Social Networks 100

Social Networks Social Media Network Marketing Facebook 100

Valasys

DECEMBER 18, 2019

When thinking about an all-inclusive content strategy, the first thing that comes to our minds is the original ideas generated from deep insightful research. According to research by Forbes, 89% of the companies today compete primarily based on customer experience, as compared to 36% back in the year 2010.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Industrial Marketing Today

JULY 20, 2010

by Achinta Mitra on July 20, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing , Sales Strategies To be successful in industrial and B2B marketing, one has to engage with prospects and customers in a meaningful manner. Prospects will tune you out until that happens.

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60

Hubspot

MARCH 27, 2018

In 2010, Fast Company named Majora one of the 100 most creative people in business. Janet is the Director of Marketing at Customer.io , a curator at A Song A Day, and has written for publications including 99U, Fast Company, The Next Web, Business Insider, and Lifehacker. Alex is the Senior Manager, Global Content Marketing, LinkedIn.

VALS 78

VALS Advertising Agencies Work Management Paid Search Agency 78

Contently

MARCH 20, 2017

In a recent article on The Content Strategist that examined AI hype , Sameer Patel, CEO of the smart automation software company Kahuna, said: “There’s just a lot taking old technology [and] plastering AI on it.” In our business, we curate high quality information on companies and buyers that sell to companies.

Marketing AI 83

Marketing AI Marketing Attribution Lead Ranking Enterprise Management 83

Industrial Marketing Today

JULY 9, 2010

2 comments… read them below or add one } Eric Goldman July 18, 2010 at 11:22 am Achinta; This is a great article – thanks for posting it! Achinta Mitra July 19, 2010 at 1:47 pm Eric, Thank you for posting your thoughtful comments. Achinta offers his industrial clients marketing for engineers by an engineer. {

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Industrial Marketing Today

SEPTEMBER 27, 2010

by Achinta Mitra on September 27, 2010 in Industrial Marketing Strategies , Industrial Websites , Sales Strategies , Social Media Marketing Remember the very first music video ever played on MTV? To get on the radar screen in the early stages, shoot for a variety of content instead of generic one-size-fits-all marketing content.

Social Media 60

Social Media Social Marketing Media Planning 60

Sprout Social

JUNE 16, 2016

Since its inception in 2010, brands have been some of the platform’s biggest contributors and influencers. So, how does your brand rise above the noise and create content for Instagram that’s follow-worthy? Curate Your Feed. The same creative principles that apply to any marketing channel should be applied.

Tips 56

Tips Bundling Storytelling Budget Programs 56

Hubspot

OCTOBER 19, 2016

Since 2010, Instagram has garnered more than 500 million users , 4.2 To succeed, you’ll need to establish a distinct brand aesthetic, a well-curated feed, and an effective community management strategy -- all stemming from your own unique brand identity. Posting content that is random creates disconnect and confusion.

Brand Identity 28

Brand Identity Branding Curation Work Management 28

Oktopost

AUGUST 2, 2022

For example, putting quotes from user reviews on your website can be helpful, but most users will realize that they’re seeing a curated list of positive impressions rather than a representative sample. ? Think of it this way: would you be confident entering your credit card number on a website that looks like it was built in 2010?

Examples 27

Examples Practices Work Management Ideal Customer Profiles 27

readwrite

JULY 25, 2011

This campaign displays ads alongside content from The New Yorker, Wired, and Bon Appétit. This ad program builds on Flipboard Pages , Flipboard’s first step into content that’s specific to the reading environment of its app. Flipboard also offers curated topical feeds of its own.

Paid Search Agency 40

Paid Search Agency Ads RSS Display 40

Marketing Insider Group

MARCH 4, 2020

Yet the very tactic that entrepreneurs have used to snatch away some of these companies’ business—content marketing—can work just as well for legacy enterprises as it does for startups. To be successful, though, an enterprise content marketing strategy must conquer some key challenges that enterprise marketing teams face.

Enterprise Management 274

Enterprise Management Paid Search Agency Examples Advertising Agencies 274

Online Marketing Institute

MARCH 30, 2011

Rohit positioned that, as more corporations and individuals create content, the role of the content curator is needed. Rohit describes this position as: Someone whose job it is not to create more content , but to make sense of all the content that others are creating. Heres what they found.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Don’t spam!

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40