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10 Best Posts of 2010

Buzz Marketing for Technology

This inspired me to do a quick 10 Best Posts of 2010 as we slide into the New Year. I hope you enjoy it … 4 C’s of B2B Marketing – We’ve all heard about the four P’s of marketing: Product, Price, Placement, Promotion. The four P’s were created mainly to describe the ideal “marketing mix.”.

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Best Google AdWords Tips and Tactics of 2010

Webbiquity

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# Including Image Ads In Your Marketing Mix by PPC Hero. Post on Google Buzz. “Image ads (a.k.a. Share this on Bebo.

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B2B Marketing Mix: Will Online, Social Tactics Lead?

Online Marketing Institute

April 30, 2009 — Laura Ramos Email, Search, and Direct Mail Deliver Results Over Time I am very appreciative to Roy Young and Ann Handley at MarketingProfs for partnering with Forrester and me on the B2B marketing budget trends and effectiveness survey. « B2B Marketing POSTs by Laura Ramos Says: February 1, 2010 at 4:18 PM [.]

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6 Steps to Prepare for the Mobile Revolution

Marketing Insider Group

Create brand buzz : Look to develop apps that create buzz, support your brand message and build a community around your brand promise. With this list of opportunities to consider and steps to take, you are now ready to show your peers you are ahead of the game with the next hottest trend in marketing.

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Social Media and The Brand

Marketing Insider Group

I think this quote in the article from Erich Joachimsthaler, Founder and CEO of Vivaldi Partners sums it up well: “Brand Social Currency is not about social media, not about buzz, not about tactics. Augmented Reality For B2B Marketing in 2011?" It is so much bigger. It gets to a brand’s long-term sustainability.

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Augmented Reality For B2B Marketing in 2011? | B2B Marketing Insider

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011?

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Marketing, Death and Taxes

Marketing Insider Group

As a marketing professional, I am not proud of our reputation as SPAM-ers. . But let’s face it, there are marketing plans thrown on PowerPoint templates, using the latest buzz words and amazing graphics. – we accept the reality and plan for it. Now I know that 2011 planning season is in full swing.

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