Content Standard

SEPTEMBER 17, 2015

We break down the differences between hosting content on microsites, subdomains, and subfolders. We describe why content marketing is hurting enterprise businesses. The “Smell Like a Man, Man” campaign in 2010 won the brand a 2010 Cannes Lions Film Grand Prix and an Emmy nomination for Outstanding Commercial.

Personalization 40

Personalization Content Marketing Content Microsite 40

Industrial Marketing Today

JULY 14, 2010

by Achinta Mitra on July 14, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing Even though “content curation” is not a common phrase, there’s plenty of discussion to be found on the Internet. He is the Founder & President of Tiecas, Inc. – David Brazeal´s last blog.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

The ROI Guy

JULY 7, 2010

So are the leading characteristics for sales and marketing in 2010. As you try to differentiate for success, doing all you can to match the right combination of capabilities to their given situation , and align offerings to help them realize a business result is essential.

Differentiation 40

Differentiation Peer-to-peer Forrester Microsite 40

Marketing Insider Group

JANUARY 28, 2015

We believe that content marketing is starting to have a dramatic impact inside marketing organizations for business both large and small. Many businesses have ways to measure the cost per subscriber, or cost per lead. I see social selling and content marketing (and personal branding and social business!) Absolutely!

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Webbiquity

JANUARY 26, 2021

This blog introduced the concept of web presence optimization (WPO) back in 2010. For example, microsites are no longer a productive tactic , other than for special-purpose uses such as new product launches or event promotion (in conjunction with paid advertising). The idea was to extend search engine optimization (SEO) more broadly.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

The ROI Guy

SEPTEMBER 29, 2010

To maintain revenue, these Tech Media firms have quickly morphed to develop and deliver interactive marketing services to technology vendors, including: On-line strategy development Building online advertising businesses. and creating advertising networks.

Interactive Marketing 40

Interactive Marketing Advertising Agencies BtoB Peer-to-peer 40

Convince & Convert

JULY 22, 2010

While many businesses are excited about opportunities to reach their customers on the social web, few actually believe they have done so successfully. She is deeply curious, loves all things marketing and blogs less frequently than she would like at Stickystimuli.com.

Social Media 129

Social Media Media Paid Search Agency Webinar Metrics 129

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. Pricing Based on Customer Expectations , May 26, 2010. Should You Use Foursquare for Your Business?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

chiefmartech

FEBRUARY 19, 2018

Over a couple of years, the idea was refined, and my first presentation at a conference on it was Rise of the Marketing Technologist in April 2010. The next year, Harvard Business Review (!!) In 2010, I had an epiphany. You could say it was simply a fancy approach to landing pages and microsites. Martec’s Law.

Work Management 68

Work Management Marketing Management Marketing Automation Services Verticals 68

Buffer

JUNE 14, 2022

We've seen Start Pages for non-profit organizations , small and medium businesses , fashion brands , artists , and creators who have opened our minds and amazed us with their creativity. Users who signed up between 2010 and 2020 created 17 percent of Start Pages. Currently, we only support one Start Page per organization.

Transparency 79

Transparency Product Paid Search Agency CAN-SPAM 79

Customer Experience Matrix

JANUARY 31, 2014

Last week’s post looked at newer marketing automation systems that focused on small businesses. The general notion is that small businesses are finding existing marketing automation products too hard to use and would be happy with something simpler, especially if it costs less.

Marketing Automation Services 120

Marketing Automation Services Digital Asset Management Marketing Management Marketing Automation 120

Convince & Convert

AUGUST 3, 2010

link] He points out that at some level, we are all beholden to some stakeholder if we are doing business on the net: domain registrars, hosting providers, WP.com, Tumbr, Facebook, Twitter, etc. If they are not appearing on searches most of their business is gone. Make that, Section-8 housing for your small business.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

link] He points out that at some level, we are all beholden to some stakeholder if we are doing business on the net: domain registrars, hosting providers, WP.com, Tumbr, Facebook, Twitter, etc. If they are not appearing on searches most of their business is gone. Make that, Section-8 housing for your small business.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

B2B Marketing Zone Posts

MAY 3, 2010

April 2010. Five Big Shifts in Social Media Marketing - Webbiquity , April 19, 2010 Social media reflects a larger trend toward buyer empowerment that has changed not only the practice but the underlying philosophies of marketing over the past several years. Best of B2B Marketing. Great stuff this month in the world of B2B Marketing.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40