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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. Amy Howell makes the case that “social media DOES NOT REPLACE traditional PR and marketing, but IT IS A WAY TO LEVERAGE what already works&# through a series of pro and cons of applying social media stragies in a traditional business environment. Like what?

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36 (of the) Best Facebook Guides, Stats and Rants of 2010

Webbiquity

It’s hard to overstate the impact of Facebook. Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. It started 2010 with roughly 350 million users and is now on its way to 600  million. Facebook Marketing Tips and Guides. People are busy. Facebook Top 10 Lists.

Stats 69

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

How do social media marketing strategies in small businesses differ from those in larger enterprises? Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 Facebook reaches 57% of the U.S.

Stats 77

Seven Ways to Use Social Media for Business

Webbiquity

Though business use of social media is rapidly increasing, many executives remain skeptical of its value. more recent study reported by Forbes stated that while “60% (of small businesses surveyed) credit social media with positively impacting their businesses…(only) 36% have attracted new business as a result of their social media efforts.&#. Digg this!

Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. According to recent research , 32% of B2B marketers use LinkedIn to generate leads, versus just 16% who do so on Facebook.

4 Tips for B2B Marketing on Facebook

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Thanks again [link] Facebook ja B2B?

5 Ways for B2B Companies to Engage on Facebook

Social Media B2B

Recently, I looked at 5 Ways for B2B Companies to Engage on Twitter. If the micro-blogging tool is often cited as a social media marketer’s golden child, Facebook may just as often be considered the red-headed stepchild. Jeff’s post Facebook is Doing it Wrong for B2B Companies touches on many of the ways Facebook is ignoring marketers’ needs, in addition to its shaky privacy policies and recently ill-received Places launch. Here’s a starter kit for B2B companies to better engage on Facebook: 1. Questions. Tagging.

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Andrew Ran Wong provides a valuable list of productivity tips for Gmail, Twitter, Facebook, blogs, Google and other social networks to help readers get more done in less time. Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us. Cheat Sheet to Help You Conquer Social Media by Fast Company.

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Why are America’s fastest-growing companies killing their blogs?

grow - Practical Marketing Solutions

Are America’s fastest-growing companies shifting away from blogging as a primary social media platform?  ”Maybe” could be a conclusion based on new research examining the INC 500 from The Center for Marketing Research at the University of Massachusetts. 500 is Facebook with 74% of companies using it. Only 24% of the companies have a formal social media policy.

35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)

Webbiquity

Facebook is an extraordinary phenomenon. And it’s become an imperative point of presence for businesses (or has it ?). Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. Facebook Marketing Tips and Tactics. How to set up a Facebook fan page that works by Direct Creative Blog. How to Better Engage Facebook Fan Page ‘Fans’ by Social Media Examiner. Facebook Advertising.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. Basic Questions For Social-Optimizing Your Company Website by BlueGlass. No bells, no whistles, just business.&#

Best Twitter Guides, Tips and Tools of 2010

Webbiquity

Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. Which companies are really succeeding on Twitter, and how are they doing it?

Best Website Design Guides and Tips of 2010

Webbiquity

Hilde Torbjornsen presents a compilation of visually stunning examples of corporate web design, mostly from very large organizations like Sony and Ford Motor Company. Things That Websites Need in 2010! Jacob Gube (busy guy) here reviews eight tools for creating mobile websites that are “all aimed at site owners who don’t have any web development/coding experience.

How to Produce and Promote Webinars Successfully [#B2Bchat Recap]

B2Bbloggers

Use social media to promote via Twitter, LinkedIn and Facebook. Not sufficiently promoting the event in advance Not sharing the content afterwards Droning on about “company capabilities&# esp. Technology Naughty Vs. Nice In 2010 2. Tapping Social Networks for Business: Interview with Clara Shih, author of The Facebook Era 6. Offer a short video preview.

10 Fast Facts About Facebook

It's All About Revenue

Today, Facebook filed its intention to be traded on the public markets in an IPO that could value it at $100 billion. Being the resident financial document nerd, I’ve pored through the filing to pull some fascinating Facebook facts. We knew Facebook had a lot of users. But how many people are using Facebook daily is staggering: 483 million daily users as of December 2011 – a 48% increase over the year before. Facebook has gone deep into the mobile field. 425 million users took advantage of a Facebook mobile product in December. Now it’s here. The Costs.

Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Social media and the big conversation “fail” - grow - Practical Marketing Solutions , September 26, 2010 I am feeling sad and a bit ashamed of myself. Savvy B2B Marketing , September 1, 2010 The other week I had a post on the Content Marketing Institute about how to develop an editorial calendar for content marketing. Your company is managed according. uberVU.

33 (of the) Best Marketing Strategy Guides and Insights of 2010

Webbiquity

Sometimes it’s essential to step back from everyday marketing tactics to ask the bigger questions: not just “ how do we get more people to `like’ us on Facebook? &# or “what apps should we be adding to our Facebook page?&# but: why do we even have a corporate Facebook page? Big Ed’s Top 10 B2B Marketing Trends For 2010 by Marketing-Gimbal. C.

11 Myths of Social Media Marketing

Webbiquity

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. Because social media is fundamentally about conversations, the individual(s) behind your social media activities is often perceived as the public face of your company. Social media marketing doesn’t apply to my business.

15 things marketers should stop doing and thinking in 2011

Chris Koch

Companies have a long and pointless history of resisting new forms of communication. From Facebook to email to putting telephones on employees’ desks (remember, the telephone started as a “consumer” communication technology, too), companies think that every new wave is going to lead to gajillions in lost productivity. Guess what companies, people wasted time at work long before Facebook came along. If the company is well managed, people who waste time will get fired. Social media cause people to waste time at work. Dude, this stuff isn’t heroin, okay?

Top 25 Articles and 8 Topics in B2B Marketing for March 2010

B2B Marketing Zone Posts

March  2010. Great stuff in the world of B2B Marketing for March 2010.  Best Social Media Stats and Market Research of 2009 - Webbiquity , March 31, 2010 Whether you need data to back up a proposal for investing in social media marketing for CFO, want to understand which online tactics work best for engaging with customers and prospects, or are just an analytics data junky, you’ll find a treasure trove of key insights and happy hour trivia in this collection of the best articles and blog posts on social media and other marketing research of the past year. March 5, 2010.

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Case study: Small business content marketing success

grow - Practical Marketing Solutions

When I started Pet Sitters Ireland back in 2010 it was really just a way for my husband and I to solve our own pet care needs. After six years in business, Pet Sitters Ireland is Ireland’s largest Pet Sitting and Dog Walking company, with thousands of visits competed every month to hundreds of pet owners across Ireland. Like many small businesses, our problem was cash flow.

29 Quotes On The Future of Business

B2B Marketing Insider

And many businesses are struggling to keep up. In an attempt to tell that story, I have covered the future of marketing and now I’m looking for the best quotes, studies and predictions on the future of business. Please comment below with any quotes you think help to tell the story that the world is changing and we need to adapt to succeed in the future of business.

Why Facebook is more important than your house

grow - Practical Marketing Solutions

“What’s going to be the next Facebook?&#. Facebook going to be entrenched as the king of social networking sites because the cost of switching to something else — for most people — will be too high. . The psychology of Facebook. Why won’t there be a “next&# Facebook? Facebook is no longer a website. It’s a lifestyle.

Report: Blogs Are An Important Part Of The Marketing Mix

B2B Marketing Insider

According to  Kit Eaton , from Fast Company magazine in his article “ State of the Blogosphere “: There’s plenty more data in there, but the headline summary would seem to be that blogging is rapidly becoming more professional, and it’s challenging the mainstream media in terms of influence over consumer spending habits. Michael Brenner Nov 11 2010 Thanks Andrew!

Internet Trends From The Web 2.0 Summit

B2B Marketing Insider

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy November 30, 2010 Subscribe Internet Trends From The Web 2.0 But not anymore as it is hard to decide whether you would rather be Apple, Google or Facebook.  4.

Facebook, B2B and the Beatles – no really!

B2B Marketing Online

must confess to thinking and saying some pretty similar things about Facebook. Until very recently, I regarded Facebook as – to quote a colleague – “the place where I put my drunk photos”. Don’t get me wrong – I’m not saying that there’s anything wrong with that; but there was certainly no indication that it was any way relevant as a business tool. And I’m not just talking about the US-based companies or technology brands – UK-based Screwfix is on Facebook too, with a small but significant 279 fans. Six years later, the Beatles had changed the world.

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Optimize company news for SEO benefit? Noting that “Social media platforms like Twitter and Facebook, if used effectively, can help build relationships, identify new trends and help facilitate networking with like-minds throughout the industry,&# Lacey Haines and Adam Vincenzini share a few best practices for pitching journalists through social media, such as keeping pitches short and using a DM rather than a public message when pitching on Twitter. successful marketers reveal their favorite public relations tools by Matt About Business. Share this on Facebook.

PR 48

Ten reasons to blog – even if nobody reads it

grow - Practical Marketing Solutions

 . Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Look at companies like General Electric who do an amazing job with their blog and yet have almost no “community&# or comments at all. There must be some good business reason they do it, right? . Share this on Facebook. There better be. Why not use it? 

The New Marketing Accountability

B2B Marketing Insider

But trust me, aside from those examples, I am 100% with you on showing results and making sure EVERY marketing program has a sound business case or ROI. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider.

Top 15 Recommended Social Media Books of 2010

WindMill Networking

It seems like only yesterday when I was blogging about the top 15 recommended social media books of 2009 , but here we are ending out 2010.  2011 should see a continuation of this as well as an emphasis on metrics, business to business (B2B) social media marketing, the continued growth of location-based services, and a growing interest and investment into mobile social media integration. 

Marketing, Death and Taxes

B2B Marketing Insider

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy October 26, 2010 1 Subscribe Marketing, Death and Taxes Share So Marketing may not be as unavoidable as death and taxes , but  lately it is becoming harder and harder to escape.

B2B Marketing Metrics That Matter [#B2Bchat Recap] | B2Bbloggers.

B2Bbloggers

About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Metrics That Matter in B2B Marketing [#B2Bchat Recap] August 27th, 2010 | By Andrew Spoeth Measurement is close to the heart of many marketers, and B2B marketing is no exception.

A fascinating “hardcore” B2B social media success

grow - Practical Marketing Solutions

With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B.  I discovered a great success story to share with you through a masters thesis being developed by Haakon Jenson of Norway. Over 600 views of the company videos. Business statistics.

Creating Engagement in B2B Marketing

Buzz Marketing for Technology

Social Media in Business study found that 60 percent of consumers believe they are already interacting with companies on the social Web. Nearly all participants — 93 percent — believe all companies should have a presence in social media. Their platform is good up to 20,000 people and we had 24,000 signed up for our January 19, 2010 virtual event. Share this on Facebook.

The 39 Social Media Tools I’ll Use Today

delicious b2bmarketing

find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. I do this only occasionally, however, as my friends/followers on each site don’t have much overlap. It doesn’t have the advanced functionality of Tweetdeck (such as cross-posting to Facebook), but it’s so easy-to-use that it’s my favorite Twitter app.

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Social Media and the Case for Marketing Optimism

B2B Marketing Insider

In companies across the world, social “experts&# are rising up and taking new positions like “Community Manager&# and “Social Strategist&#. agree with Lisa that it’s a great time to be a marketer.  I can see the impact of social media in B2B companies today – bringing customers to the center of everything we do – and marketers are leading this movement. 

Companies are Embracing Influencer Marketing in 2015

WindMill Networking

Author of the books «Culture Web à la portée des PME» (2001) and «Comment entreprendre le virage 2.0» (2010), he has also contributed to several magazines and bloggers platforms over the years. Twitter | Facebook | Google+ | LinkedIn |. Companies are Embracing Influencer Marketing in 2015 by Raymond Morin - Maximize Social Business. State of Influencer Engagement – New Study by Augure For the second consecutive year, Augure has just published the results of its annual study on the state and the practices of influencers relations. Author information. Raymond Morin.

Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

Stephanie Tilton says a company has developed enough content “when it has created content that answers prospects’ questions at each stage of the buying cycle,&# then outlines a process for determining exactly what that means in any given organization. How to Take Advantage of the New B2B Buying Behavior by Fast Company. Share this on Facebook. by Ink Rebels.

Want to Engage Senior Executives? Think Mobile. | B2Bbloggers.com.

B2Bbloggers

About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Want to Engage Senior Executives? survey just released by Ipsos MediaCT found that North American senior executives took over 5.5million business flights in 2009. Think Mobile.

How to use social media for B2B

Chris Koch

First, here’s what we do as part of monitoring: Track conversations about your company. You need to know what’s being said about your company online. Trouble is, we’re finding in our research that most companies stop here. By monitoring conversations online, we can find the people inside and outside our companies that say smart things. Image by HubSpot via Flickr.