Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

Linkedin 100

Linkedin Tactics Tips Work Management 100

Contently

APRIL 21, 2017

In 2010, pharmaceutical company Eli Lilly sponsored a quiz about depression on WebMD. At the time, the controversy made the rounds on some blogs and news sites, and sparked an investigation from Iowa senator Chuck Grassley , who looked into the financial relationship between WebMD and pharmaceutical companies.

Paid Search Agency 127

Paid Search Agency Advertising Agencies Companies Content Marketing 127

markempa

AUGUST 29, 2007

« Closed Loop Marketing Isnt Software | Main | The One Piece Of Advice You Cant Generate Leads Without » B2B Marketing and lead generation via Social networking Have you dipped your toe in the water of social networking yet? Ive been using LinkedIn for several years because its geared more for business people.

Social Networks 120

Social Networks Lead Generation Network Marketing B2B Marketing 120

Webbiquity

MARCH 8, 2011

In this penultimate best-of-last-year post you’ll find a compendium of interesting, informative and valuable but difficult-to-categorize marketing-related articles and blog posts from 2010. Next week will feature the must-see Best-of-2010 season finale post here, then it’s on to new ideas and putting 2010 in the rearview mirror.

Marketing Budget 100

Marketing Budget Resources Work Management B2B Marketing 100

Convince & Convert

MARCH 27, 2012

In my second trip down to SXSW , I had the distinct pleasure of presenting with Jay Baer , my good friend, a CMI consultant , and one of the best social media minds in the game. Is content marketing required for professional services companies? The recognition that we are media companies. That is no longer the case.

Work Management 142

Work Management Marketing Management Marketing Automation Services Service 142

Ambal's Amusings

JANUARY 31, 2011

Jonathan Kantor is the principal and founder of The Appum Group, " The White Paper Company ", and has been producing commercial white papers for the past 11 years. This experience included a variety of sales, marketing, business development, and management positions. He is also the author of the White Paper Pundit blog.

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

Biznology

FEBRUARY 26, 2020

Funny enough, I have carved out a specialty in content and PR services for Brazilian companies while working from San Francisco during the last five years. Many view AI and data analytics to be the next transformative business evolution. Both companies are unicorns. AI is poised to drive South America’s growth, per Accenture. “It

Lead Ranking 104

Lead Ranking Mobile Marketing Forecasting Wikipedia 104

Full Circle Insights

NOVEMBER 25, 2020

The shift into data driven digital marketing has created a single source of truth, effectively driving sales and business goals.”. Proximity to a business is now the No. Tools like Google Analytics can see all of the online interactions that each user had with a business. SEO Brought Content Discovery to New Level.

Lead Ranking 52

Lead Ranking Sales Management Marketing Attribution Enterprise Management 52

Convince & Convert

MARCH 27, 2012

In my second trip down to SXSW , I had the distinct pleasure of presenting with Jay Baer , my good friend, a CMI consultant , and one of the best social media minds in the game. Is content marketing required for professional services companies? The recognition that we are media companies. That is no longer the case.

Work Management 130

Work Management Marketing Management Marketing Automation Services Service 130

Contently

JUNE 19, 2019

Her work has been published in Forbes, Business Insider, The Week Magazine, Yahoo News, and more. She has also produced content for companies such as Cleveland Clinic Laboratories, Elsevier, and WEGO Health. When not busy working, Jess can be found eagerly planning her next big adventure. Jennifer Billock. Kelly Kearsley.

Enterprise Management 124

Enterprise Management Work Management Paid Search Agency Marketing Management 124

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. SazBean ( Social Network Analytics Measurement Social Media ). Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. Pricing Based on Customer Expectations , May 26, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Online Marketing Institute

DECEMBER 13, 2010

Brian Solis Home Articles Business – Marketing PR 2.0 – New Communications Social Media Speaking Books Appearances About The State of the Blogosphere 2010 December 13, 2010 View Comments The question we ask ourselves when examining the state of the blogosphere is whether or not the cup is half full or half empty?

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up to follow your company on Twitter, when you tweet will that person see it? Companies are trying to stay top-of-mind among their prior customers, and incentivize those customers directly or indirectly to spread the word to their friends and associates. Will they click on it to visit your offer/website/landing page?

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

Webbiquity

SEPTEMBER 23, 2010

Get the answers to these questions and more here in 40 of the best blog posts and articles on SEO strategy, tactics, trends and insights so far in 2010. Social Networking Becoming More Important For Google SERPS! Matt Cutts Interviewed by Eric Enge by Stone Temple Consulting. What does Matt Cutts have to say about all of this?

SEO 100

SEO Resources Tips SERP 100

MLT Creative

SEPTEMBER 30, 2010

October 1-2, Open Video Conference New York, NY: This multi-day summit full of thought leaders in business, academia, art and activism will explore the future of video on the web. October 9-14, DMA : 2010 San Francisco, CA: The only Global ROI Marketing Event, focusing on direct and digital marketing integration across all channels.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Digital Asset Management 40

Paul Gillin

JANUARY 16, 2012

Seeking accelerate its pole position as a leader in the emerging concept of “social business,” IBM introduced new programs, services and partnerships to help organizations grasp the concept and make it work for their organizations. IBM is partnering with partners to deliver training and specialized consulting services.

Work Management 50

Work Management Marketing Management Demand Generation Agencies Service 50

Brightedge

MAY 16, 2021

She brings her extensive approach and skill as a consultant and experienced marketer to the challenges of a Marketing Playbook that Drives Sales. Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success By Sean Ellis and Morgan Brown, 2017. The book is a how-to guide on running a growth program in your company.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. It seems the secrets of SEO are known only to a few high-priced consultants.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox?

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Convince & Convert

SEPTEMBER 14, 2010

With social media, we can join conversations previously hidden, but what we need is the same as ever: a way to reach you – the places you metaphorically live, the clubs you frequent, the places you hang out, the company you keep. Leaving the etiquette alone for now, our focus is how marketers need to approach our targets.

Social Media 123

Social Media Work Management Marketing Management Media 123

Marketing Insider Group

AUGUST 5, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 5, 2010 Subscribe Holy Cow! Disclosure: I am a former employee of the Nielsen Company).

Social Media 100

Social Media Web 2.0 Burn Rate Media 100

Convince & Convert

JULY 6, 2010

As the world continues to watch the devastation caused by the BP oil spill, it shines the light much brighter on the impact that major companies have on society while increasing consumer concerns about business practices. If a company is “doing good,” don’t be shy about talking about it. Don’t be Shy.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Onalytica B2B

JANUARY 8, 2019

My very first professional job was an inside sales rep for a PC-based software company that sold developer tools in the early 90’s. This is a complete contrast to today where companies must make as much relevant information as possible broadly available to prospects and customers through a vast array of offline and digital channels.

Marketing Budget 108

Marketing Budget Budget Programs Demand Generation Agencies Work Management 108

Convince & Convert

AUGUST 2, 2010

Many businesses are past the point of asking the “should we be on Facebook&# question. There are five main approaches to using Facebook for businesses. It will change the way you think about Facebook for business. If it’s not now, it will be soon (see my post tomorrow for more on that).

Facebook 121

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 121

Ambal's Amusings

SEPTEMBER 14, 2010

In the last year, I have not only had the pleasure of getting to know Rebel but also being amazed at how she can put her thoughts (on marketing, business and life in general) into writing (in such crystal clear fashion). Tell us about your consulting practice? Rebel Brown: I have degrees in marketing and business.

Enterprise Management 100

Enterprise Management Business Work Management Marketing Management 100

Convince & Convert

SEPTEMBER 7, 2010

The faux testimonials on the back of the book are priceless, including: “This book is the greatest business book in the world, besides mine.&# - Author who only gives testimonials for people who give him one in return Stratten’s rant against direct marketing – “People still teach courses on how to cold-call better!

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Do you see social media participation as one of the hurdles businesses now need to successfully clear? How should companies evaluate success?

Social Media 116

Social Media Enterprise Management Media Webinar Metrics 116

Convince & Convert

JULY 27, 2010

Blogging every day doesn’t make you a better thinker or consultant, it makes you faster at WordPress formatting. Mike Cassidy made me (and a lot of other people) think differently about the intersection of social media strategy , and business objectives. Those words are often used interchangeably, but they are not the same.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. Creating and calibrating a social media strategy for any company should follow the same process. None of that is impacted in the slightest by whether you’re selling to consumers or other businesses.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. I certainly do not support the Draconian position that somehow social networks threaten email’s existence as a marketing channel. A way for consumers to stay up-to-date with the brand, hear about special offers, and occasionally advocate to their friends.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JULY 21, 2010

The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. Companies must also uphold privacy laws. She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. People are sharing photos, ideas, writings and video.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Convince & Convert

JULY 26, 2010

Each of the 27,000 companies that use the service had the same goal – to share their pitch. The more one company shares their pitch, the more views it has, the more backlinks it provides, and so on. .&# But what if you’re a big business with lots of SEO already? How Does This Help You? Spread the net.

Social Media 115

Social Media SEO Marketing Websites PR 115

Hubspot

MARCH 27, 2018

We hope this inspires you to recognize more women in your influencer posts, and expand your social networks beyond the expected sphere of male founders. Tiffany is a growth marketing consultant, international speaker, and founder of Flowjo.co. In 2010, Fast Company named Majora one of the 100 most creative people in business.

VALS 78

VALS Advertising Agencies Work Management Paid Search Agency 78

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. Now, he tweeted it to his 1.6

Conference 115

Conference Organization Paid Search Agency PR 115

Outgrow

JANUARY 22, 2020

On his blog, he not only talks about affiliate marketing but multiple business services. He also has his own podcast with over 400 episodes, where he talks about everything there is to know about business marketing. Finch runs his own company, Finch Media Ltd. Finch Sells. Martin Osborn, a.k.a. Shawn Collins.

Paid Search Agency 101

Paid Search Agency Advertising Agencies Outgrow Work Management 101

Convince & Convert

JULY 20, 2010

Some of my favs include: Books – Content Strategy for the Web (Halvorson), Letting Go of the Words (Redish) Networks – The Content Strategy LinkedIn group Blogs – Here's a great list from Catherine Ventura (@catherinventura): [link]. Very helpful as our company moves forward with our plan for Social Media.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113