'Last week, the Direct Marketing Association (DMA) released its Quarterly Business Review (QBR) for the Q1 2013. The DMA’s Quarterly Business Review (QBR) for the first quarter of 2013 is published by the Direct Marketing Association, with research and analysis provided by Winterberry Group. The news is good. in Q1 2013 versus 3.10

For those who still aren’t convinced of the value of business blogging (as well as those who need to convince others), the “why blog” posts below provide compelling evidence. more here in 30 of the best business blogging guides and resources of the past year. Why Blog. Reporting that “the number of Inc.

Calder’s group grew out of Intel’s PR department and was launched as an experiment in 2010. For example, in 2010 Intel created a new technology called Turbo Boost and put a lot of effort into marketing it. Sure, stories need to be relevant to the business that you and your customers are in. And why not? How Intel Does It.

Every business has one thing in common: The desire to achieve higher revenue and faster growth. Then track your top influencers so you can see exactly who is an evangelist for your business and who is create lasting relationships. In 2010, The CMO Institute named Jon a Top 10 CMO for companies under $250 million revenue. and 6.9%

Doing pre-call research on your prospects will save you time in the long run because you won’t be wasting time selling to businesses who don’t have a need for what your company provides. If we told you in a lackluster tone of voice that we had a piece of software that your business could use, you might not be too excited.

1) The time on mobile devices in increasing - People are spending more time on their mobile devices every year, be it local business search, apps, music or movies. Data shows that 95% of smartphone users search for local business. This is three times more than what it was in 2010. Mobile search is more popular than ever.

In 2010 I wrote about why investor relations professionals need to use StockTwits , and Howard Lindzon sums up his approach to what they have done and the SEC’s announcement: “No matter what others call us or think, Stocktwits is a NEWSWIRE. Or is it business as usual? Using Social Networking Sites in B2B Businesses.

Brill was a longtime product manager for IBM’s Social Business products, where he fought an uphill and often public battle against Microsoft. For me, the benchmark of an enjoyable business book is storytelling, and Opting In has stories aplenty. Social media is about more than business, he emphasizes. Telling Stories.

There has never been a better time to be in the magazine media business. where speaker after speaker sought to demonstrate that, despite a chaotic business environment, in this multi-channel, multi-platform world, there is opportunity everywhere for magazine-branded content. 'Co-written by: Scott Bolgiano and Melissa Miller.

'The type is about as small as they could make it and the quote comes from 2007, but this research report does bear the Harvard Business Review logo, so I’m going with that. The publication date is 2010, but I didn’t find out about it until just now. ” Social Media flagrant self-promotion Harvard Business Review

We first highlighted this trend back in 2010 when we wrote about the rise in popularity of social magazine applications like the mobile app Flipboard and. Pack your bags, Google Reader. It was nice knowing you. The fact of the matter is, the way people consume information has fundamentally changed. Information in a Social World. whaddya know?

More and more users are accessing websites and making business decisions on mobile devices every year. Google and Forbes Insights did a study as far back as 2010 and found that 82% of executives are using their smartphones and 27% using tablets for business purposes. Responsive Web Design vs Mobile Websites.

One of my favourite things to do is read or re-read old business books a decade or more after they were first published. also like old business books because they tend to be Apple-free and resist the urge to drool over or worship Steve (like he needs a last name). Which is exactly the delicious irony I seek in old business books.

In 2010, Insidesales.com discovered that inside sales jobs were growing at a rate 15 times greater than outside sales jobs. The goal of any business owner should be to surround themselves with the right people who's goals align with that of the company. March Madness has descended upon us and my bracket has already been busted!

Try giving your customer a referral before asking for one for your business. Another option is to talk to your customer about teaming up and actively referring each others’ services to businesses, which could lead to multiple quality referrals over time. Quick Win B2B Sales; Ray Collis, John O’Gorman; 2010.

billion by 2010, the marketing automation industry is expected to grow to $4.8 Ways You Should Be Using Marketing Automation is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. It seems you can’t go to a conference or do a blog search without these current terms popping up. billion in 2015.

Joe Pulizzi at our round table in 2010 – and he already loved orange. Personally, I have indeed noticed that a pilot often makes sense and not just in content marketing but in social business too, for instance. Joe Pulizzi looks at 2 methods to get content marketing buy-in, one of which is a content marketing pilot.

An average decision that might have had 5 decision makers involved in 2010, now has 7 people wrangling over the costs, risks and rewards of your proposal. They are more than ever footing the bill for the solutions, so a positive business case becomes vital. One-sized fits all messaging just doesn’t cut it any more. decoy?

Content Marketing World organizer Joe Pulizzi and AJ Huisman at our 2010 round table. When I started using content for integrated marketing purposes and Joe developed his content marketing vision, businesses didn’t pay a lot of attention to (customer-centric) content. In fact, they never really did. Engaging with content marketing.

The increasing adoption of mobile devices and technologies, deeply impacts consumer behavior and even the ways we work and do business ( consumerization , collaboration, mobile CRM, etc.). Different mobile content marketing priorities for different businesses. The topic: mobile content marketing. Data and research enough. Apps, anyone?

Reproduce it for our own companies and businesses so we can see similar results. For instance, more businesses have blogs that they're using for marketing purposes, so it's harder to get ahead by just blogging once a week than it was four years ago, when it was much rarer to see your competitors blogging. Got something? Slideshows.

Originally posted here at USSCOSpeaks.com It is not surprising that mobile searches have grown four times since 2010 (Google Mobile Optimization Webinar, 2011). This means that wherever your customers are, they have the option to do business with you. The post Why Your Business Should Go Mobile appeared first on Puzzle Marketer.

Only 21% state they have been successful in mobile – a decrease from 2010. They also prove ROI is more often achieved when marketers pursue mobile with a specific business purpose rather than mobile for mobile’s sake. zPIZZA : Had a business goal to deliver at least 1,000 heavy?use Photo credit: Wikipedia.

She stood by me in the early days and I had tears in my eyes when I met her for the first time at Social Slam in 2010. We have collaborated on many projects and his ability to spin a tale and the fact that he understands my jokes makes him my favorite business partner. This is my 1,000th post on {grow}. Who was here first? In fact.

Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches. Successful online business people must be proactive in cultivating business on their own by creating a positive public image, being authentic and likeable. Guest post by Carrie Bauer.

Both B2C & B2B companies are acquiring customers through Facebook and more than 1/3 of of them say Facebook is critical or important to their business. Social media marketing provides a direct link to followers of a brand and prospective customers, but is not inherently a business-transaction medium. Do be a little racy, sometimes.

Cheap Ways to Build Small Business Brands. Peter Kim delivers his blog posts about social business in short, easy to digest snippets. Social Business and Beyond. Posts You Might Like to Read: 5 Risks of Becoming a Social Business. Posts You Might Like to Read: Successful Email Marketing for Small Businesses.

Cheap Ways to Build Small Business Brands. Peter Kim delivers his blog posts about social business in short, easy to digest snippets. Social Business and Beyond. Posts You Might Like to Read: 5 Risks of Becoming a Social Business. Posts You Might Like to Read: Successful Email Marketing for Small Businesses.

Pinch Gallery was one of our first complete small business websites making use of Blogger as the Content Management System (CMS). The site was featured as a Blogger Blog of Note in November of 2010. big cartel e-commerce blogger blog cms b2c portfolio local first small business businessBlog post for an artist.

In a 2010 overview of the usage of connected devices, The Nielsen Company, used the term ‘ connected consumer ’ in that context (PDF opens, slideshare below). They know what they want, they are – more than others – in control over their buying journey and the ways they interact with businesses. Yes, most certainly. Yes, of course.

New Book Explores Recent Epidemic  Of Online Customer Assaults on Businesses.   ‘Attack of the Customers’ Helps Marketers and Business Owners Manage and Prevent  Reputation Threats Carried on Blogs and Social Networks. I’ve read thousands of press releases over the years but don’t believe I ever wrote one until now.

business, understand it we must. post titled, “Using Customer Journey Maps to Improve Customer Experience,”4 on the Harvard Business. help marketers determine the next best step for contextual engagement with individual customers — and, potentially, the more profitable step for the business. All Rights Reserved. general way.

These groups are incapable of having meaningful conversations with C-Level executives about strategic business initiatives that lead to high quality opportunities and become sales accepted and qualified. Large, strategic waste services company—since 2010. Large, regional energy company—telesales since 2010. years. Walk around.

When Seth Godin wrote his book, Purple Cow: Transform Your Business By Being Remarkable , he forced a lot of marketers to face the fact that we'd slowly but surely been digging our own graves via boring, traditional "mass marketing" -- and that the only way out was to stop being part of the herd, and "be remarkable.". re·mark·able. Enjoy!

An increasing trend in the workplace is outsourcing talent for non-core business functions, and CMOs and other marketing executives are part of the trend. More and more businesses are finding that it’s increasingly difficult to hire talented marketing professionals on a full-time basis. Many recent articles address this trend.

In fact, according to the Huffington Post , the number of filed robocall complaints has climbed from about 65,000 in October 2010 to more than 212,000 this April. Search engines are the new Yellow Pages -- so make sure you're business is optimized for local search ! We need a new way to reach our potential customers. 1) DVR.

Right -- until your mascot is walking around New York City getting arrested for frisky business. At a Netherlands vs. Denmark soccer match in the 2010 World Cup, Dutch brewery Bavaria NV had thirty women wear its branded orange mini-skirts under their regular clothes, and then strip down before half-time. 1) Mario (Adult) Party. Yikes.

Even Bill Lee , in his Harvard Business Review article, " Marketing Is Dead ," said, "Traditional marketing may be dead, but the new possibilities of peer influence-based, community-oriented marketing." For years, I've believed that the notion of a marketing 'campaign' is dead. And I’m not the only one who thinks it. wink wink) “. What next?

21% plan to implement such a system in the coming year, but another 17% “don’t know what a social CRM system is and why businesses need it.” small businesses (20-99 employees) and a third of midsized companies say they use social media “to engage with customers and prospects in a strategic and structured way.”

At Google, 2011 may well be viewed as more critical, but 2012 was a much bigger year for the space as a whole, especially from the consumer’s and business owner’s perspective. Facebook's business community was already much more engaged relative to Google+’s. The growing ubiquity of mobile payment devices. The release of Google+ Local.

We started doing this sort of testing religiously back in the summer of 2010 and saw dramatic results. Persona: Identify your main business personas , and target your content to each one. At HubSpot, this means we send different content to small business owners than what we send to nonprofit marketers, for example. 1) The Offer.

In a 2010 study for the Harvard Business Review, Lynette Ryals and Iain Davies observed 800 sales professionals in live meetings. They discovered that sales reps exude one of eight personalities, and that only 3 of those personalities (accounting for 37% of the sales reps) are consistently effective. The Best. Experts. Closers.

Oracle does have an existing B2B marketing automation product, based on the technology it acquired from Market2Lead in 2010. Indeed, the company says as much in its FAQ on the deal : “Oracle plans to integrate several of its key technology assets, such as Big Data and Business Intelligence, to deliver enhanced value to Eloqua’s products.”

According to comScore, consumers spent approximately $37 billion on holiday shopping in 2011—up about 15 percent from 2010. If we put two and two together, it’s safe to say it’s going to be a busy holiday season for eTailers, and their mobile sites will be no exception. Posted in Customer Experience eCommerce Mobile. won’t return.

In 2013, however, we expect to see a rise of startups that are dedicated to making big data more accessible to folks on the front end, such as salespeople, business development reps, and marketing professionals. You know what they say about too much of a good thing, right? not good. But drinking a gallon all at once? Not so much. But wait.

by Jesse Noyes | Tweet this Every year, entrepreneurs, investors and businesses wait for analysis from Mary Meeker. Mobile accounted for 4% of Internet traffic in 2010. The 4 Mary Meeker Slides Every Marketer Should See is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Who is Meeker?

In fact, a global presence is possible for any business with a creative strategy and an understanding of world markets. Don't miss out on expanding your client base -- sometimes you don't have to look far to attract international business. Since November 2010 , the company's website traffic has increased by 180%. 1) Airbnb.

B2B: Business Media. 2010 Eddie and Ozzie Awards Call for Entries OPEN! Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. Summit Business Media's AdvisorOne.com Launches Paid Content Product. Business Dev.

Note to self: This is how I need to approach my own business.). In June 2010 I visited the Intel History Museum in Santa Clara, CA with my son. was particularly struck by Bob Noyce’s one-page business plan, the reason being is that he built a billion dollar company using a simple idea. 43 ” in the New York Times.).

In his classic Harvard Business Review article Marketing Myopia , Theodore Levitt argued that railroad companies could have survived the rise of the automobile had they considered their business to be providing transportation, not running trains. Someone at Pitney Bowes clearly got the message. billion since 2000.

83% of marketers say social media is important for their business. 60% of businesses do not have an integrated social media strategy. 50% of businesses see a need to more tightly integrate social and the rest of marketing. 35% of businesses see a need to more tightly integrate marketing with the rest of the business.

You have heard that organizations with good alignment between sales and marketing teams achieved 20% annual revenue growth in 2010. In order to help we have outlined the 7 key steps to becoming a business development powerhouse. First you need to define just what your company’s business development stages are. The Bottom Line.

by Andrew Stivelman | Tweet this In June of 2010, the  nielsenwire published statistics  on how much time people spend using social networks and blogs on a monthly basis.  In April 2010 alone, visitors to YouTube accounted for 53% of world’s internet user population, spending an average of 110 minutes a month.

They’re not focused on telling people how good they are – but prefer to focus on fundamental business values such as good engineering practice, employee skills development and problem-solving. Proper content marketing is about engaging your target audience with useful information that that helps them solve a problem or become better informed.

few examples: Facebook faux pas : In October 2010, a domestic violence advocate at the group Hispanics United of Buffalo began a Facebook thread, “Lydia Cruz, a coworker feels that we don’t help our clients enough at HUB. It makes them good business. By {grow} Community Member John G. Olson. Dale Carnegie. about had it!” John G. Tweet.

Small Business Saturday ® is just around the corner and we’ve got tips to help you think big about this awesome day dedicated to shopping small. Small Business Saturday ® is a day where people make a point to shop and buy from locally owned small businesses. Small Business Saturday ® has 2.8 What is it exactly?

Website up-time -- the amount of time a business' website is up and functioning -- is an important metrics for marketers and IT professionals to track. As a content-based business, it makes sense they'd have a great 404 page! But no matter how many resources you put into ensuring your website never, ever, ever goes down. Tumblr.

Meaning that it probably will be safe to accept 2010 research from Gartner forecasting the number of global mobile connections to swell to 6.5 Unlike consumers, business people must stay connected to their communication devices in order to stay updated on breaking developments, read emails and share timely information. billion by 2014.

For the typical IT decision, the average number of stakeholders has risen steadily from five per average decision in 2010, to over 7 in 2012. As you engage with prospects, it is clear that each sale is becoming more complex. And the increase shows no signs of abating. How different are your stakeholder’s needs? You Decide.

Earlier this week I published an article on Forbes:” The Private Social Network: It May Just Be What Your Company Needs ,” which explores the quiet but powerful revolution private online communities are bringing to businesses. As you fast forwards to the 2010?s This is where the online communities can play a huge role.”

For you business people and students, it is often necessary to “cold email” someone you have never met. The Radicati Group estimated that in 2010, there were 294 billion emails sent each day. Getting your emails read can be a science. The problem: You face quite a bit of competition. News & Notes

I use InsideView to monitor the social activities and news that affect my propsects and current clients on a daily basis,” says Scott Michaelis, VP of Business Solutions at Ingram Micro Logistics, and an InsideView customer since 2010. Sales 2.0

In fact, organizations with good alignment between sales and marketing teams achieved 20% annual revenue growth in 2010 , according to a study by the Aberdeen Group. Your company might target financial services companies with 5,000 or more employees, or small service businesses with fewer than 100 employees. what does yours look like?

In 2010, Melinda Gates said something truly profound at TEDxChange. Every non-profit must address these three challenges if they want to respond effectively to changes in today’s social business marketplace, and have the impact on our world that they so richly deserve to achieve. This is important for several reasons. 

To accommodate different product lines, business units and geographies, the average Fortune 100 company now maintains 10 official corporate Twitter accounts, 10 Facebook pages and eight YouTube channels. Business Insider ). Business Insider ). 92% of recruiters use social media to find new candidates, up from 82% in 2010.

According to Hubspot’s, State of Inbound Marketing Lead Generation Report, 2010 , “B2B companies that blog generate 67% more leads per month” than those who do not. While your prospects probably don’t care about the details behind your product integrations and business partnerships, your customers might. That’s not a typo.

In fact, organizations with good alignment between sales and marketing teams achieved 20% annual revenue growth in 2010 , according to a study by the Aberdeen Group. It not only creates transparency about sales and marketing activities, but it also highlights how your efforts are impacting the entire business. Dashboards.

million earned media impressions since the launch of the program in July 2010, has delivered some 3,600 free samples to consumers , and the company has seen sales increase up to 87 percent over the previous year. ChicagoCabbie Generates Repeat Business With Real-Time. Real-time marketing means reacting in real, or near-real time.

3) 83% of marketers indicate that social media is important for their business. Social media channels come equipped with a handful of useful metrics to measure reach and engagement, but what's missing is something that ties that activity to a marketer's core business and bottom line. But LinkedIn launched 9 years ago. Let's dive in.

This two-day digital marketing conference brings together all the brains in the industry to discuss the success of their business and what digital strategy that success requires. You’ll laugh, you’ll cry, but most of all you’ll learn some fascinating things that can help your business define or refine its digital strategy.

An integration of successful themes with WooCommerce can give a huge impact to any business giving the ability to grow sales on the web.” Last updated: February, 2010. Last updated: November, 2010. What’s better than getting an expert’s opinion on the best ecommerce plugins for WordPress? WP e-Commerce. eShop.

In fact, I’ve written posts with similar ideas in the past — such as this one from 2010: Make Your B2B Website Stand Out with a Compelling Message. When I visit the websites of firms in my industry, I continue to be struck by the commodity quality we all seem to have in common. This is NOT good. could have written this. Woot woot!

This is an update of the looking back at 100 post in July 2010. How to Write an Effective Business Blog (January 8, 2010). Helpful advice on choosing a blogging platform, authors, topics and frequency for an effective business blog. 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011).

Magazine advertising is now in the final throes of a drawn out demise and with the magazine racks looking increasingly threadbare, speculation is rife that the print-based business model will die out within the next 20 years. The answer lies in the very place that choked off the magazine advert as a viable business model in the first place.

Specifically, we compared the results to our 2010 benchmarking data on President’s Clubs to analyze what’s changed on how companies qualify for President’s Club, the metrics companies use, and the incentives they provide as part of the program. Sliding scales of business attainment plus stack ranking of their sales force.

Back in 2010, we released the Definitive Guide to B2B Social Media. by Dayna Rothman As many of you know, Marketo just released our brand new Definitive Guide to Social Marketing , which touches on everything a modern marketer needs to know about creating a comprehensive social strategy. Kotler’s Definition of Social Marketing.

and notes how transformation has been driven by marketing budgets reaching new lows in 2009 and 2010: “Marketing, rather than just trying to do more with less, had to do something differently and had to transform.”. Strategic Business Driver Marketers need to be strategic and take advantage of the data they have access to. Stay Tuned

The Association of Business Information & Media Companies, which tracks B2B media spending, provided the chart below in it’s latest report. In the first half of 2010 less than $5.2 Proof Event Marketing Isn’t Going Anywhere is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing.

Bob's goal with CustomerThink is to help business leaders develop mutually beneficial customer relationships. That’s something I’ve found in my research about how top performing businesses do their thing so well. They need better business skills—and to be able to create the demand and be more proactive in outbound. Stay Tuned

If your business website is producing leads, great. This will give you a list of businesses who have been on your website, and can help you filter them according, well, anything you want. 10 Sales & Marketing Predictions To Improve Your Business In 2010 Narrow Your Message – Talk directly to the desires of.

If your business website is producing leads, great. This will give you a list of businesses who have been on your website, and can help you filter them according, well, anything you want. 10 Sales & Marketing Predictions To Improve Your Business In 2010 Narrow Your Message – Talk directly to the desires of.

Each of these men has performed outstanding work promoting social business practices in the past few years, and all have emerged as powerful thought leaders as the tech world learns to adapt to the demands of the digital bazaar. How the Most Successful Businesses Harness the Power of Social” , a new book to be published in November, 2012.

For example, nearly two-thirds (65%) of 207 firms surveyed in 2010 by the research firm ITSMA said they participated in private online communities hosted by the companies which sell them computer hardware, software and related services. Does the knowledge for solving the business problems become obsolete quickly? If you said “Yes!”

Leads and expected metrics are defined in carefully created client program plans and lead rates are impacted (particularly in 2010) by the mix and quality of inbound dispositions. few years ago we had a client that sold business process outsourcing services (or BPO) to large companies. In the last blog we talked about qualified rates.

These are the leaders in the information and communications technology sector who truly “get” social media and social business. Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. That will be our top focus for next year. Stacey Acevero.

These are the leaders in the information and communications technology sector who truly “get” social media and social business. Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. That will be our top focus for next year. Stacey Acevero.

— Display good business judgement. Lauren joined Software Advice in 2010 as the CRM Market Manager. Recently, we posted a video with Eloqua’s Joe Chernov that discussed the various ways marketers miss the mark with content marketer. As a follow-up to that, the folks at CRMSoftware.TV ” — Keep it brief. Twitter.

Given the nature of today’s complex world its a very sad state of affairs to see these important departments diverge from one another and its at the route cause of many of the revenue problems that businesses find themselves facing. It’s a necessary and symbiotic relationship around a simple but essential principle of business.

Really, if you've ever tried to pull one off, you know guerrilla marketing campaigns are risky business. In 2010, Heineken pulled off a risky stunt that nearly left over 1,000 Italians trapped at an opera and poetry event their significant others, friends, and even journalists talked them into attending -- making them miss the big game.

Sure, we business marketers want to know where to invest our precious dollars.  2) What’s the ROI on the sale, meaning how much sales and marketing investment do I need to close the piece of business? . According to a 2010 Lenskold Group study , only 3% of business marketers are modeling for attribution. Weighting.

In 2010, Matt Fisher’s sister, Katie, was killed in an auto accident by a driver who, according to every witness’ report, ran a red light. Katie’s killer was underinsured, but, Katie held a Progressive policy that was meant to cover expenses in the event that another driver in an accident was underinsured. percent of mentions.

Free Ebook: 10 New SEO Tips for 2010"), it's probably not going to have the best conversion rate. Over time, you'll be able to use these insights to develop best practices specific to your own business that can help you optimize your marketing efforts right off the bat! right? Absolutely! Tips to Improve Your Website Conversions.

–yet only 25% of companies offer social business training to their employees. 70% of local businesses use Facebook.The U.S. Business Insider ). Mobile commerce is projected to ten-fold from 2010 ($3 billion) to 2016 ($31 billion). Business Insider ). And their competition. And…even social media itself.

To further shine a light on the fact that businesses must acknowledge mobile as a marketing channel, Jamie revealed this staggering statistic: Of the 6.8 He opened with a business quote I had never heard, and will never forget. As you can probably tell from the title, this virtual event was all about mobile marketing. 2D codes).

Spammers almost killed Twitter in 2009 and Quora in 2010. It’s not going to make any real difference in their business model or the scores of the everyday social media user. Klout announced a radical overhaul to its scoring system, site design, and score transparency. But what is the real impact? Will it make a difference? Tweet.

Around one-third of email accessed in 2010 was done using a mobile device,  according to comScore.  Why Your Emails Have 5 Seconds to Load on Mobile [CHART] is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. And as you can imagine, that number is going up. Don’t have a panic attack.

Twitter was the vehicle director Kevin Smith used in February, 2010 to express outrage about being denied seating on a Southwest Airlines flight because airline personnel claimed the 300-plus-pound Smith wouldn’t fit in a single seat. The target publication date is late 2012. Now, thanks to the Internet, we know this is not true. Brandjacked!

In 2010, the team there put together a groundbreaking report on what drives high-performer retention , and they came up with four key things business leaders can do to ensure their best employees stick around: Equip managers of high-potential employees to surface critical engagement risks.  ” Why? mark your calendars!

Lauren joined Software Advice in 2010 as the CRM Market Manager. Content Creation Strategy Content Marketing inbound marketing Boosts SEO Content Curation content marketing Effective Content Strategy Eloqua business lead generation Engage CustomersWe are marketing in an age where content is king. But, not all content was created equal.

10) Pinterest generated more referral traffic for businesses than Google+, YouTube, and LinkedIn combined. 16) Mobile video viewing increased 35% from 2010 to 2011. Pretty pictures are the best. But you know who likes them even more than your readers, leads, and customers? Marketers. Oh, also revenue. Not a bad setup. 3) 46.1%