Biznology

JUNE 8, 2018

For example, I wrote the following in 2010: PageRank is designed to ensure that the most relevant, authoritative sites are listed at the top of search results. In the book, I said that the aim of a site which has identified the topics of interest to the target audience is to become a hub of authority on those topics.

SEO 217

SEO Lead Scoring Lead Ranking Keywords 217

Biznology

MARCH 23, 2017

trillion since 2010 (source: US SIF Foundation). Branding is all about building an emotional connection that leads to trust with targeted customers. However, the trust for many brands (and government) has declined precipitously, causing a rise in protests and even boycotting certain brands. The total amount of assets using E.S.G.

Social Media 152

Social Media Lead Scoring Lead Ranking Brand Identity 152

Biznology

JANUARY 13, 2016

He is a prolific writer who has published hundreds of articles about new media while also writing five books: The New Influencers (2007), Secrets of Social Media Marketing (2008), The Joy of Geocaching (2010), Social Marketing to the Business Customer (2011), and Attack of the Customers (2013).

Social Media 80

Social Media Media BtoB Webinar Metrics 80

Biznology

APRIL 28, 2016

As Mike announced on April 21, 2016, we recently published a book together called Outside-In Marketing: Using Big Data to Guide Your Content Marketing. It has been a long and winding road to get this book done, and we are very proud and more than a little relieved to see it in print. The Story of the Book. What’s in the Book?

Advertising Agencies 80

Advertising Agencies Paid Search Agency Marketing & Strategy SEO 80

Biznology

FEBRUARY 22, 2012

For example, in 2009, online sales equaled $129 billion, increasing to $143 billion in 2010, with a projected increase in 2011 to $197 billion. For example, 2010 generated $43.4 For example, a new term, apparently coined by brick and mortar book sellers, “show-rooming,” is now part of our lexicon.

Spending 80

Spending Fulfillment Mobile Advertising Customer Satisfaction 80

Biznology

JUNE 21, 2010

I must have been thinking about how I am so self-absorbed with my own needs, wanting a time to relax, to read the paper or a book, to watch a favorite taped television program, time to prepare and enjoy meals with my family, or some extra sleep. I couldn't agree more. I'll connect with my social network another time.

Skype 80

Skype Public Relations Television marketing Social Networks 80

Biznology

JANUARY 5, 2011

And anything that promotes the holiday status of that day after Thanksgiving is a great thing in my book. 41 elected officials declared November 27, 2010 "Small Business Saturday." Right now, I get the day after Thanksgiving off of work, but I haven't always. Why, though, would AmEx want to create a holiday?

Small Business Marketing 80

Small Business Marketing Barriers Facebook Social Media 80