The Effective Marketer

MAY 29, 2009

So here are a couple of important lessons we marketers can all learn from their mistakes: Kindle Lesson Number 1: Integrate Your Sales Channels For almost 10 years I’ve been a loyal Wall Street Journal subscriber. When planning your sales channels, the more integrated they are, the better your chances of acquiring and keeping customers.

Planning 100

Planning Work Management Effectiveness Marketing Management 100

Convince & Convert

SEPTEMBER 22, 2010

And, you need to start unifying your content strategy across all channels. LinkedIn – only if I have made a personal connection. link] Deliverability Days Wrap Up + Fabulous Marketing Finds from Around the Web: 9/23/2010 « Topica's Blog [.] I’ll have to look into the new Exact Target tool.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Hubspot

MARCH 27, 2018

Last week, one of my colleagues stumbled across a list of marketing influencers and shared it in our team's Slack channel. In 2010, Fast Company named Majora one of the 100 most creative people in business. Alex is the Senior Manager, Global Content Marketing, LinkedIn. Majora Carter @majoracarter. Joanna Lord @JoannaLord.

VALS 78

VALS Advertising Agencies Work Management Paid Search Agency 78

The Effective Marketer

JULY 21, 2009

Choosing the right social media strategy While some may say that since your employees are already using social media (facebook pages, tweeter accounts, linkedin posts, etc.) ’ If it is not the best channel for engagement (based on their answer) then we’ll be the first to push back. Like Be the first to like this post.

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The Effective Marketer

MARCH 9, 2010

Design #9 Email Sender: Eloqua Email Title: Using Social Channels What I Like: This is a really nicely designed email. This entry was posted on Tuesday, March 9th, 2010 at 12:15 pm and is filed under Uncategorized. Reply Daniel Kuperman says: March 12, 2010 at 7:48 pm I agree, Jodi. Like Be the first to like this post.

Marketing Budget Creation 100

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Webbiquity

SEPTEMBER 3, 2019

Both tools are helpful for search engine optimizers, webmasters, bloggers, and anyone wanting to optimize their website for search engines. When I came to Netpeak, which is a digital marketing agency, in 2010, there was a need to automate some of the processes. You can connect with Alex Wise on LinkedIn and Twitter. The Launch.

Work Management 40

Work Management Marketing Management Software iProspect 40

markempa

NOVEMBER 18, 2005

« Getting your sales channel to really follow-up on sales leads | Main | Its a New Year for Lead Generation for the Complex Sale » E-Mail Marketing Relevance Tips And Resources For B2B Lead Generation Universally, marketers love to use e-mail marketing for nurturing and cultivating future opportunities with their target audiences.

Lead Generation 120

Lead Generation Relevance Resources B2B Marketing 120

Convince & Convert

SEPTEMBER 20, 2010

Linkedin Groups vs. Twitter. The pattern holds for YouTube and Linkedin, too. Whether you’re spending millions per year on marketing, or less than $50,000, your proclivity toward being active on Facebook, Twitter, Linkedin and YouTube is strikingly similar. Things I Don’t Want to Hear Anymore in 2010 =-.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Online Marketing Institute

JANUARY 4, 2011

Promote and distribute your posts on to other social media platforms such as Facebook, Twitter and LinkedIn 29. Try your hat at a guest blogger or two, this could add credibility to your site , especially if the person is influential in his or her space. Be yourself even if it is a company blog. be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Hinge Marketing

APRIL 6, 2015

Multiple Content Channels Like most of the Visible Experts in Hinge’s study, Mitch carves out dedicated time for content marketing. The multiple channels on which he pushes out content make for a very impressive list: Speaking engagements : Mitch presents at 50 to 70 events per year. It’s a very fertile channel.”

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Advertising Agencies Paid Search Agency 48

Online Marketing Institute

DECEMBER 23, 2010

Kaila Strong | Dec 6, 2010 | 0 Comments Tweet Arguably, social media marketing for B2B companies is one of the most difficult campaigns to run. In addition, they have a dedicated YouTube Channel for Kodak B2B. LinkedIn has recently made quite a few changes to their social media platform, benefiting businesses and users alike.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Convince & Convert

JUNE 2, 2010

June 2nd, 2010 |Written By: Jay Baer | View Comments Tweet Is the interconnected Web bringing us together, or making us all distracted voyeurs? 500+ TV channels. link] [link] thinklynsen With "150m blogs, 500+ TV channels, 2m tweets/hour…The killer app isn’t information, it’s curation." 2 million tweets per hour.

Social Media 134

Social Media Media Curation Webinar Metrics 134

Convince & Convert

APRIL 1, 2010

The YouTube channel is barely mentioned on Facebook. I totally agree that repurposing content across social networking platforms is a necessity, and that saying what you mean and meaning what you say across every channel is very important. The videos aren’t annotated to drive traffic to Facebook.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

JULY 14, 2010

Its important to set marketers expectations correctly because when marketers go in expecting social media to preform primarily as a direct response channel to drive sales and leads and are unwilling to consider the value the channel adds in engaging customers and building loyalty, they are likely to wind up disappointed.

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Webbiquity

MAY 26, 2022

Today, you can use a website builder like Blogger, WordPress, or Sitejet which provide everything you need to create a professional website in just a few hours with no coding skills. Social media is a powerful channel to reach new customers and build relationships with existing ones. Leverage the Power of Social Media.

Small Business Marketing 341

Small Business Marketing Marketing Automation Services Tips Marketing Budget 341

Online Marketing Institute

NOVEMBER 8, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. The success of the campaign also prompted Regus to have Affect implement similar campaigns in five additional markets in Q1 of 2010. The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

JUNE 1, 2011

People love to share great content, and the social channel only makes it easier to spread the word about your promotion. The Museum of Science’s video channel also generated more than 240 new subscribers and more than 15,636 new likes on Facebook. When done right, social media will help your contests go viral. Track your success.

Social Media 28

Social Media Media Buzz Blogger 28

Marketing Insider Group

OCTOBER 2, 2020

In fact, all of our new customers come from the content we publish here and share on LinkedIn and Twitter. I found 12 great bloggers. We shared every story on our social channels. We also started reaching out to external bloggers and thought leaders. You can get access to tons of articles, infographics and videos.

Ad Building 339

Ad Building RSS Lead Ranking B2B Thought Leadership 339

MLT Creative

OCTOBER 28, 2010

And a great B2B tech marketing expert @ckburgess Cheryl is managing partner and marketing technologist at Blue Focus Marketing, and winner of a 2010 Shorty Award. A blogger, B2B marketing consultant and social media pro. Take a look at our latest B2B marketing webinars and eBooks: Get your B2B LinkedIn Toolkit. TreyPennington.

Twitter 40

Twitter Advertising Agencies B2B Marketing B to B 40

Online Marketing Institute

OCTOBER 29, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Autumn Truong , manager of social media and corporate communications at Cisco, says that she sees social as one of the key channels to reaching influencers and building awareness about B2B initiatives.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Sales is being invited later into the decision making process and even worse, potentially disintermediated from the cycle altogether.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Webbiquity

JANUARY 17, 2011

Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. At its current rate, Twitter will process almost 10 billion tweets in 2010. 40 percent of U.S.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Online Marketing Institute

DECEMBER 23, 2010

link] links for 2010-05-20 « ?????? [.] jordanercomgo [URL=[link] These are the Air Jordan 2010 DoubleWadeSpecial Edition of the new color, two home white as the main color, and two away as the main color black. link] Werkadoo Weekly Digest: 14 May – 20 May 2010 « Werkadoo [.]

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Great content this month via the B2B Marketing Zone. in the 1960s.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Convince & Convert

AUGUST 31, 2010

August 31st, 2010 |Written By: Jay Baer | View Comments Tweet Mitch Joel , whose blog and work I greatly admire, wrote a very interesting blog post recently that bemoaned the lack of conversation in social media. Some Bloggers respond to the comments and some don’t. Yet, Mitch doesn’t see it happening in social media.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Twitter for B2B Marketing - MI6 Marketing Agency , November 18, 2010 Author: Chris Herbert. There better be. Why not use it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

B2B Marketing Zone Posts

JUNE 9, 2010

9 Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. 100 Tips for Trade Show Lead Generation - B2B Lead Generation Blog , May 11, 2010 Lead generation remains the top reason most companies exhibit at events and tradeshows. Best of B2B Marketing.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Webbiquity

JANUARY 19, 2011

He also advises, “many brands will supplement their blogging with Blogger Relations, YouTube videos, Twitter, Facebook, etc…the content created for one outlet, e.g., a YouTube video, ought to be promoted across any other frequently-used channels. When appropriate, let key bloggers know about it.&# Share this on Bebo.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Single Grain

AUGUST 27, 2019

Back in 2010, both Google and Bing stated that social signals were being used to determine rankings for the SERPs. It is now quite common for people to look for a company's contact information on their Facebook or LinkedIn account page. Use Social Channels to Build Awareness. Take a look at research from Convince and Convert.

Social Media 100

Social Media SEO Media Lead Scoring 100

Webbiquity

OCTOBER 5, 2010

You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. Brian Solis provides a wealth of statistics that answer these questions and more, e.g., 87% of Americans said they were familiar with Twitter in 2010, up from just 26% in 2009. Tweet This!

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. B2B Voices , September 1, 2010 Image via CrunchBase. Great stuff in the B2B Marketing world in September. How Is PR Changing?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Online Marketing Institute

JANUARY 4, 2011

Apparently, for the short time that my blog has been online, the traffic and interactions on it have been called impressive by some other bloggers. Hopefully bloggers new and old will be able to take something away from this. I wrote a post, “ 11 Things I’ve Learned as a Blogger “, where I reasoned why that was.

Paid Content 40

Paid Content Blogger Twitter Traffic 40

Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). SocialTimes ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Webbiquity

OCTOBER 16, 2012

Social media accounts for only 16% of customer engagement today, but is expected to increase to 57%—the second-most used channel, behind only face to face interaction—within five years. and LinkedIn is the “oldest” network, with 79% of users age 35 and older. 76% of Twitter users are active tweeters, up from 47% in 2010.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

EveryoneSocial

FEBRUARY 20, 2018

While bloggers, thought leaders, and social media celebrities often have large followings, your employees have followers as well (more than you may know) and, those other groups are in a unique position to share about their experiences at and passion for the companies they work for. Employee Advocacy Examples. Coupa (Tech Company).

Brand Identity 87

Brand Identity Branding Work Management Advertising Agencies 87

B2B Marketing Zone Posts

AUGUST 3, 2010

July 1, 2010 to July 31, 2010. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. Best of B2B Marketing. Featured Sources. Like hooking their toilet up to Twitter. doth protest.

Ning 40

Ning Paid Content Facebook Sales Management 40