Industrial Marketing Today

MAY 21, 2010

If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? The focus of your blog will be determined by how well you can define your readership. I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Writing on the Web

JUNE 23, 2010

If you want to learn about formatting sales and landing pages using Wordpress , please register for the free Webinar I’m hosting Thursday, June 24, 2010 at 4 p.m. Blog this on Blogger. Blog or Website: Do You Use Wordpress as a Website? The class is on the phone and on the Internet, your choice.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses. Get Engineers Can Sell white paper now.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business Domain 28

Convince & Convert

MARCH 23, 2010

Here are the 5 things you should do to turn blog strangers into friends, and keep them coming back. Orientation for Your Blog Your first-time blog visitors are unfamiliar with your site design, navigation, structure, and other proclivities. At first, you knew everyone at the party.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. David Brazeal´s last blog. So curated content is not something new.

Curation 60

Curation RSS Content Marketing Web 2.0 60

Hubspot

JULY 23, 2010

People like to get something from blogs they read. You don’t have to be Shakespeare to have a good blog. The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Focus on the "who" of your blog.

Business Blogging 28

Business Blogging Webinar Metrics RSS Business 28

Industrial Marketing Today

AUGUST 24, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? Free Website Design Guide: Step-by-Step Guide to Website (re)Design.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Online Marketing Institute

JANUARY 4, 2011

KISSmetrics Home About KISSmetrics What Can You Learn from 7 Awesome Corporate Blogs? By Cameron Chapman on Oct 8, 2010 11 Comments Share Tweet Share A winning corporate blog can bring new traffic to your website and added attention to your company. This can be one of your bloggers or someone else in the company.

Work Management 40

Work Management Blogger Marketing Management Custom Publishing 40

Hubspot

OCTOBER 19, 2010

Each time you publish a blog post you are increasing the indexed page volume of your site and the ability to rank for important keywords. Helpful Links: Learn more about why every business should blog and learn a few Business Blogging Lessons From Google's Chief Blogger. Helpful Link: Want More Leads?

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. While it’s ok to post your blog posts to Twitter, etc.,

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Pricing Based on Customer Expectations , May 26, 2010. June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. There must be some good business reason they do it, right? . There better be. Why not use it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Convince & Convert

JUNE 15, 2010

Few understand and submitt all emails to the social networking sites liked LinkedIn when they can be verfied. Wrong link before.This has good tips in it for figuring out what social sites ur customers are on. Wrong link before.This has good tips in it for figuring out what social sites ur customers are on. Just brilliant.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Webbiquity

APRIL 14, 2014

The top three content marketing tactics used by B2B marketers are social media other than blogs (87%); articles on their own websites (83%); and e-newsletters (80%). The top three metrics used to measure success are website traffic (63%); sales lead quality (54%); and social media sharing (50%). Digital Buzz Blog ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Online Marketing Institute

JANUARY 4, 2011

Carissa Newton, Director, Marketing, Delivra, shared these stats: - They now see 4x more blog traffic than website traffic. Visitors are now staying 3x-4x longer to read blog content and website links included in that blog. “In previous years, visitors went straight to our website,&# says Newton.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Webbiquity

OCTOBER 16, 2012

56% of Americans have a profile on at least one social networking site. Social networks and blogs In the U.S 60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. Men tend to dominate on technical sites (e.g.,

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

B2B Marketing Zone Posts

AUGUST 3, 2010

July 1, 2010 to July 31, 2010. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. But that’s content for another blog post. Best of B2B Marketing. doth protest.

Ning 40

Ning Paid Content Facebook Sales Management 40

Convince & Convert

SEPTEMBER 1, 2010

Early in my online career I did a lot of website strategy and online advertising. The site ran ads based on some mysterious algorithm that only they knew. Well, every time our poor client went to the site, it would always be someone else’s ad there. Clients want to go to the website and see their banner.

Social Media 120

Social Media Media Paid Search Agency Advertising Agencies 120

Industrial Marketing Today

OCTOBER 26, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Driving Traffic to Your Homepage All the Time May Be a Big Mistake by Achinta Mitra on October 26, 2009 in Industrial Websites , Website Design & Development You’ve read up on all the traffic generation tactics and optimized your site to rank high on major search engines.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

PureB2B

MAY 29, 2016

Kissmetrics leveraged this stat in their blog article titled ‘Using Video Metrics to Collect Better Data for Lead Generation.’ If your company has blogger brand ambassadors, those quick Instagram videos can also be converted into lead generation initiatives. We’re not just talking about professionally made videos. Demand Wave.

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62

PureB2B

MAY 29, 2016

Kissmetrics leveraged this stat in their blog article titled ‘ Using Video Metrics to Collect Better Data for Lead Generation.’ If your company has blogger brand ambassadors, those quick Instagram videos can also be converted into lead generation initiatives. We’re not just talking about professionally made videos. Demand Wave.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

PureB2B

MAY 29, 2016

Kissmetrics leveraged this stat in their blog article titled ‘ Using Video Metrics to Collect Better Data for Lead Generation.’ If your company has blogger brand ambassadors, those quick Instagram videos can also be converted into lead generation initiatives. We’re not just talking about professionally made videos. Demand Wave.

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

So, here are the Best of B2B Marketing for August 2010 based on on social signals. Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) Depending on the day, it’s either the #1 or #2 most-visited site on the web. How do you do it?

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Webbiquity

MAY 14, 2013

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. more here in 30 of the best business blogging guides and resources of the past year. Why You Want To Be the Last Blog Standing by Outspoken Media.

Resources 100

Resources Tips Blogger Social Media 100

Webbiquity

NOVEMBER 28, 2011

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. And nearly two out of three executives have visited a vendor’s website after viewing an online video elsewhere.

Paid Content 100

Paid Content Statistics Social Media Paid Search Agency 100