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Bidding Fond Farewell to BtoB Magazine

Paul Gillin

I was sad to learn this week that BtoB magazine , which has existed under various brands for nearly 100 years, will be swallowed by Advertising Age at the end of the year. In 2007 I remarked on how big brands were embracing blogging and YouTube , completely unaware of the impending arrival of social networks. Related articles.

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Report: Blogs Are An Important Part Of The Marketing Mix

Marketing Insider Group

They reported in a separate study by Technorati that blogs are right up there with many traditional media in terms of importance and influence on their buying behavior. From 7,205 bloggers, the survey reports that 81% have been blogging for more than 2 years, two thirds of bloggers are male, and 65% are age 18-44 years old.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Facebook Fan Pages are email newsletters with smaller pictures. Facebook is for people you used to know. Every company is its own TV station, magazine, and newspaper. Social media allows big companies to act small again. Social media creates kinship between companies and customers, and kinship equals purchase intent.

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Checklist: Content Marketing Strategy Essentials for 2023

ClearVoice

” This was a lifestyle magazine directed to farmers. Let’s also return to 2010. And while blogging was commonplace, it wasn’t in wide use. Go beyond Facebook or Twitter posts. The post Checklist: Content Marketing Strategy Essentials for 2023 appeared first on ClearVoice Blog.

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Interview with Mark Schaefer

Onalytica B2B

Schaefer is a globally-recognized blogger, speaker, educator, consultant, and author who blogs at businessesgrow.com — one of the top marketing blogs of the world. The Content Code was named one of the top five marketing books of 2015 by INC magazine. Location: Tennessee, USA. Bio: Mark W. As Executive Director of U.S.-based

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. You’re in hunting mode, looking for tracks and setting lures. link] Ian Greenleigh Great post, Kevin.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. 10 SEO Tips To Get Your WordPress Blog Ranking Highly In The Search Engines by SEOheap. How I Create and Manage A WordPress Website by Graywolf’s SEO Blog. Share this on Facebook.