Remove best prospect
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What Happened to Brand Ambassadors?

Zoominfo

When Brand Ambassadors first gained popularity in the early 2010’s, the approach was simple: Companies would identify their most loyal customers, ask them to showcase their loyalty in a genuine way, and then reward them with perks like free gear. To call them brand ambassadors is disingenuous at best, dishonest at worst.”.

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2010 Will Bring New Features to Demand Generation Systems

Customer Experience Matrix

Summary: the demand generation market will continue to grow in 2010, and it may attract some new, big competitors from outside the industry. What will 2010 bring? Today’s marketing best practice is the opposite of content grazing: it’s to develop many different campaigns that deliver large volumes of content for different situations.

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Content Marketing Trends and Predictions for 2010

Webbiquity

What does 2010 hold for content marketing? ClickPredictions: Key Content Marketing Trends and Predictions for 2010 , an intriguing ebook just released by Marketo and ClickDocuments , attempts to provide some answers. Content marketing is, in many ways, the new advertising. Share this on del.icio.us. Post this on Diigo.

Trends 100
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Best of ClickDocuments "Connect the Docs" Blog in 2010

Ambal's Amusings

Enjoy the following collated list of best blog posts from Connect the Docs in 2010. 2010 Content Marketing Trends and Predictions. A big thank you to all our readers, guest bloggers and interviewees! Top 5 BLOG POSTS. Content marketing is changing like never before at a faster pace than we’ve seen in the last 100 years.

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4 Reasons to Hire a Social Media Manager

Zoominfo

In a 2010 blog post, we state that in order to stay viable, B2B companies need to hire a social media manager. In 2010, a search for social media managers on Indeed.com returned 7,100 results. Through online interactions, customers and prospects form opinions about your organization – for better or for worse.

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How B2B Brands Can Benefit from Social Listening

Brandwatch Marketing

2/ Generate Prospects and Drive Sales Most analytics tools will suggest companies to first listen to branded conversation, but many B2B companies don’t have a strong brand presence to listen to in the first place. In fact, it can be quite the opposite. Conversation is often more targeted.

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How B2B brands can benefit from social listening

Brandwatch Marketing

2/ Generate Prospects and Drive Sales Most analytics tools will suggest companies to first listen to branded conversation, but many B2B companies don’t have a strong brand presence to listen to in the first place. In fact, it can be quite the opposite. Conversation is often more targeted.