Buzz Marketing for Technology

DECEMBER 29, 2010

Far and away one of the best blog posts I wrote this year was on the new 4′c of B2B Marketing – it was read over 15,000 times and 3X more popular than the next most read blog post of the year. This inspired me to do a quick 10 Best Posts of 2010 as we slide into the New Year.

Best Practices 100

Best Practices Social Media Paper Public Relations 100

Marketing Insider Group

AUGUST 5, 2020

The future of marketing and business will be more diverse, inclusive, and connected to real customer needs. Generation Z consists of people who were born from 1995 to 2010. Companies that want to expand their marketing efforts beyond North America and reach these new consumers will have to think carefully about how best to reach them.

Trends 339

Trends Planning Enterprise Management Paid Search Agency 339

Webbiquity

JANUARY 12, 2011

Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Public Relations: The best press release is no press release by MarketingSherpa. 5 successful marketers reveal their favorite public relations tools by Matt About Business. Go ahead, works for anything.

PR 100

PR Tools Tips Blogger 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

Linkedin 100

Linkedin Tactics Tips Work Management 100

markempa

APRIL 5, 2006

« Reaching Decision Makers | Main | Lead generation with Podcasts » Best Practices in Demand Generation Sridhar Ramanathan, over at the Pacifical Group Blog , just published an article on the best practices demand generation. 3: Positioning: How To Test, Validate, And Bring Your Idea To Market

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Lead Generation Demand 120

Martech

APRIL 3, 2024

What is interesting is that I finished graduate school at the very bottom of the recession in 2010, and it was a time in which not only could you not get an interview, but also there was nothing even to apply to. There were actually two publications by this media group — a business magazine and a lifestyle magazine. In your inbox.

B2B Thought Leadership 68

B2B Thought Leadership Thought Leadership Press Conference 68

Biznology

OCTOBER 8, 2013

Well, from 2003-2006 I was in the astroturfing business. Here’s another one from The Lab Retriever Chat Board : “Snapperhead,” join date: June 2010, post date: January 16, 2011, Location: Irmo, South Carolina , Posts: 20. The Best Book Reviews Money Can Buy. Not in Small Business (halyardconsulting.com).

Social Media 80

Social Media Astroturfing Practices Media 80

Webbiquity

SEPTEMBER 1, 2010

Social media has fundamentally altered the practice of public relations. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Will Traditional, Social Media Blend? by MediaPost Marketing Daily Commentary.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Industrial Marketing Today

DECEMBER 22, 2010

2010 has been another tough year for the industrial sector but I’m encouraged by all the good news that I’ve heard throughout the year about a modest rebound in U.S. In keeping with that spirit, here are my five most popular industrial marketing blog posts from 2010. Three Business Blogs with Proven ROI from Industrial Companies.

Top of Funnel 60

Top of Funnel B2B Thought Leadership Marketing Analytics Tools Curation 60

Webbiquity

FEBRUARY 10, 2013

Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches. Successful online business people must be proactive in cultivating business on their own by creating a positive public image, being authentic and likeable. Be Likeable Via Social Media.

Privacy Policies 100

Privacy Policies Privacy Protection Business Ideal Customer Profiles 100

BuzzSumo

APRIL 1, 2019

All it takes is an interactive content marketing platform ( check out this list from Lilach Bullock ) and the three tips below to generate the kind of posts that practically market themselves and can set your company up for easy conversions. Keep these three tips in mind when creating your content for best results.

Interactive Marketing 107

Interactive Marketing Content Marketing Planning Budget Programs 107

Moz

NOVEMBER 2, 2020

72% of consumers believe they will frequent neighboring businesses more after the crisis is over, but that will take all of us doing our part now to ensure as many SMBs are still there to greet us when better days return. What is Small Business Saturday? Small Business Saturday’s date this year is November 28th.

Paid Search Agency 71

Paid Search Agency Small Business Marketing Advertising Agencies SMB 71

Zoominfo

OCTOBER 20, 2020

has fallen every year since 2010. If there are fewer people to replace retiring advisors and their leadership positions, not only their practices but the well-being of their clients will be endangered. These experiential learning initiatives are incredibly popular with both students and businesses.

Zoominfo 100

Zoominfo Thought Leadership Work Management Training 100

Brandpoint

JANUARY 29, 2020

” In this workshop, Ryan will teach attendees how to pair business objectives and specific customer journeys to create an actionable measurement plan. My tip would be to start small by identifying one key question that you want to answer with social data and pick one metric that is best tied to the question.

Social Media 130

Social Media Analytics Media Paid Search Agency 130

B2B Marketing Traction

AUGUST 25, 2010

Michael Stelzner published results of an April 2010 survey of over 1300 small business owners about social media marketing. What are social media best practices? Here are the top ten questions on respondents’ minds regarding social media: 1. How do you measure social media marketing?

Social Media 100

Social Media Media Business Stats 100

Adobe Experience Cloud Blog

OCTOBER 20, 2010

The focus of the 2010 User Summit was the transformation of how marketing and sales organizations work – and work together – to generate revenue. Marketo’s vision is to help companies of all sizes adopt Revenue Performance Management and accelerate predictable revenue growth by providing them the tools, thought leadership, and best practices.

Marketo 48

Marketo Work Management B2B Thought Leadership Salesforce.com 48

Webbiquity

OCTOBER 5, 2012

This is an update of the looking back at 100 post in July 2010. These are the posts that Webbiquity readers have “voted” as the best by their traffic so far. PR Monitoring and Management Tools: Which is Best? So which is best? How to Write an Effective Business Blog (January 8, 2010).

PR 100

PR Stats Social Media Twitter 100

Convince & Convert

DECEMBER 28, 2014

Social has given customers a voice, and business will never be the same. We wrote that in 2010, but in many ways that book feels more current than ever. Our job vs. skill model from The NOW Revolution in 2010. But as we close out 2014 I’m starting to wonder if the era of the Social Media Department is winding down?

Social Media 167

Social Media Enterprise Management Media Peer-to-peer 167

Salesforce Marketing Cloud

OCTOBER 14, 2021

It was 2010, and I had been working for a software company in Singapore, where I was initially a solutions engineer and then a client renewal sales manager. Trailhead Trail: Transform Your Business with Sales Operations. Learn the responsibilities, tools, and best practices of modern sales operations. HIT THE TRAILS.

Peer-to-peer 95

Peer-to-peer Thought Leadership Work Management Communities 95

MLT Creative

NOVEMBER 29, 2010

Ongoing, B2BTOTY Awards Now in its third year, the B2B Twitterer of the Year (B2BTOTY) Award recognizes B2B individuals and organizations for outstanding contributions in practicing, promoting, and/or enhancing business using Twitter.

B2B Marketing 40

B2B Marketing Advertising Agencies B2B Paid Search Agency 40

MLT Creative

OCTOBER 26, 2010

Now in its third year, the B2B Twitterer of the Year (B2BTOTY) Award recognizes B2B individuals and organizations for outstanding contributions in practicing, promoting, and/or enhancing business using Twitter. Philadelphia, PA: Featuring 8 great case studies on the best media programs at large corporations.

B2B Marketing 40

B2B Marketing Advertising Agencies Paid Search Agency Mobile Advertising 40

Adobe Experience Cloud Blog

DECEMBER 7, 2010

We heard both the business benefits and the green ones, including reduced CO2 emissions per transaction compared to hosted solutions. 2010 product of the year from ReadWriteWeb and eWeek. Of course, we reviewed cloud computing. Beware of the false cloud” shouted Marc. Salesforce.com consumes 90% less energy than traditional software.

Enterprise Management 48

Enterprise Management Jigsaw Work Management Salesforce.com 48

MLT Creative

SEPTEMBER 30, 2010

October 1-2, Open Video Conference New York, NY: This multi-day summit full of thought leaders in business, academia, art and activism will explore the future of video on the web. October 9-14, DMA : 2010 San Francisco, CA: The only Global ROI Marketing Event, focusing on direct and digital marketing integration across all channels.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Digital Asset Management 40

Zoominfo

DECEMBER 18, 2018

has fallen every year since 2010 ( source ). As more advisors retire, there will be fewer people to take over leadership positions which endangers not only their practice but the wellbeing of their clients as well. Without a doubt, the best places to source new recruits are colleges and universities.

Zoominfo 133

Zoominfo Thought Leadership Work Management Training 133

Webbiquity

NOVEMBER 6, 2018

Within a decade, eons of business practice were reversed. But companies have gone over the line, in many cases, in two ways: asking for feedback too often (really, Best Buy, you need to know about my “shopping experience” because I stopped in to pick up a $30 Ethernet switch?) and for feedback that is too detailed.

Enterprise Management 178

Enterprise Management Work Management Marketing Management Customer Surveys 178

MLT Creative

DECEMBER 23, 2011

WEEK OF DECEMBER 19-23, 2011 This week in B2B marketing we're sharing interesting blog articles about best practices, and wiser options for promotions for B2B marketers' 2012 plans. Microsoft's B2B campaign for Office 2010 made model use of triggered e-mail, according to Marketing Sherpa's case study. TopRankBlog.com.

B2B Marketing 40

B2B Marketing Practices B2B Ethics 40

B2B Marketing Directions

JANUARY 14, 2023

Management thought leaders have applied the yin-yang concept to a variety of situations where business leaders need to pursue objectives that, at first glance, seem to be contradictory. For example, should business leaders try to develop game-changing business strategies, or should they strive for operational excellence?

Marketing AI 85

Marketing AI Planning Work Management Marketing Management 85

Brandpoint

DECEMBER 17, 2020

As a business owner, you may not have given much thought to whether your website is accessible to people with disabilities. ” ( Interactive Accessibility ) However, many forward-thinking businesses have been working toward better accessibility since 1999, when the World Wide Web Consortium (W3C) first recommended guidelines as such.

Marketing Websites 150

Marketing Websites Guidelines Internet Marketing Ethics 150

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Onalytica B2B

JANUARY 8, 2019

I feel like the more I learn and do, the more I need to learn and do to keep up with great ideas and practices in B2B marketing. I started consulting in 2010 which really forced me to learn enough to provide the best advice and guidance for my clients. Meeting people is the best way to influence them.

Marketing Budget 108

Marketing Budget Budget Programs Demand Generation Agencies Work Management 108

Convince & Convert

MARCH 27, 2012

In my second trip down to SXSW , I had the distinct pleasure of presenting with Jay Baer , my good friend, a CMI consultant , and one of the best social media minds in the game. As a good content marketing best practice, we’ve put together the highlights of the presentation below, along with the downloadable SlideShare version.

Work Management 142

Work Management Marketing Management Marketing Automation Services Service 142

Go Beyond SEO

JUNE 2, 2021

When you start a business of any kind, you are trying to attract as many customers as possible. You may have the best SEO practices and drive tons of traffic to your website through advertising to accomplish this. businesses hit the mark, many do not. But have you ever considered how your customers view your website?

Marketing Websites 158

Marketing Websites Tips Guidelines Barriers 158

Hubspot

JUNE 16, 2011

No matter what your profession, best practices give us tried and tested solutions to common problems. Luckily for us, there is no shortage of the “ best” ways to do things on the internet. In sales and marketing especially, best practices can be our best friend. Why Best Practices Fail.

Practices 28

Practices Best Practices Amazon Internet Marketing 28

Brightedge

MAY 16, 2021

Reading one of the best marketing books listed below is likely to change and improve the way you market. While there are many classic marketing books that could make a best-books list, the recommended reading list below focuses only on marketing books published within the last 5 years. Great marketing books for this year.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Hubspot

APRIL 5, 2017

When it comes to marketing, small businesses need a lot of bang for their buck. Basedon on a recent Gartner CMO Spend Survey , marketing budgets now account for 12% of company revenue, a steady increase from 2010. For small businesses, this money is a precious chunk of change. How does this work in practice?

Small Business Marketing 68

Small Business Marketing Paid Search Agency Lead Ranking Advertising Agencies 68

Contently

OCTOBER 1, 2018

How often do you step back from your work as a marketer to judge whether you’re truly doing your absolute best? So what does it really take to do our best work? We look for best practices. Sometimes, we make decisions based on the best practice that carries the most weight in our minds.

Paid Content 139

Paid Content Practices Best Practices Paid Search Agency 139

Convince & Convert

MARCH 27, 2012

In my second trip down to SXSW , I had the distinct pleasure of presenting with Jay Baer , my good friend, a CMI consultant , and one of the best social media minds in the game. As a good content marketing best practice, we’ve put together the highlights of the presentation below, along with the downloadable SlideShare version.

Work Management 130

Work Management Marketing Management Marketing Automation Services Service 130