Remove behavior
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Building Loyalty Evolves with Data, Smartphones, and Personalization

Zoominfo

Figure 1 : Various loyalty-related job titles have risen steadily at companies since 2010. The Internet Changes Loyalty Approaches (1995–2010). Sellers created new ways to track customer loyalty that became more influenced by the behaviors of online purchasers. Source: ZoomInfo. Source: ZoomInfo.

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The Fun Theory: How to Change Behavior

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Fun Theory: How to Change Behavior How do you change people’s behavior? How are you changing your customers and your prospects behavior? Blog at WordPress.com. United States License.

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Baseone Buyersphere 2011 Report and the Changing B2B Buyer Behavior

Tony Zambito

.  The annual report is aimed at surveying the changing B2B buyer behavior. While this second report highlights the continuation of the changes noted in the 2010 report, there is definitely a “more of” aspect that is revealed and a few surprises.  Use Buyer Personas to Segment by Buying Behavior (buyerpersonainsights.com).

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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. I believe Facebook Ads will become the close “cousin” of Google AdWords – just with a more targeted and behavioral way to dial in your ads. I predict you will see Facebook surpass Google by Valentines day 2010. Tweet This!

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Report: Blogs Are An Important Part Of The Marketing Mix

Marketing Insider Group

They reported in a separate study by Technorati that blogs are right up there with many traditional media in terms of importance and influence on their buying behavior. From 7,205 bloggers, the survey reports that 81% have been blogging for more than 2 years, two thirds of bloggers are male, and 65% are age 18-44 years old.

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Website Accessibility: Is Your Website ADA Compliant?

Marketing Insider Group

In 2010, the ADA turned its attention to the internet with the release of standards for accessible design. Those with behavioral disabilities or anxiety. For more marketing insider resources and tips, head to the rest of the blog. This includes: Deaf and blind people. Those with learning difficulties like dyslexia.

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

According to research by Forbes, 89% of the companies today compete primarily based on customer experience, as compared to 36% back in the year 2010. B2B marketers need to look forward to nothing but the best B2B marketing blogs for entrepreneurs to accentuate their levels of creativity, industry benchmarking & Martech insights.