Remove b2c mobile strategy

Tony Zambito

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The Pull of the Digital and Social Media Storm

Tony Zambito

The CMO Council Marketing Outlook 2010 Report , published April 19th, points to the digital transformation of marketing.    For B2B, it is proving to be both confusing and challenging as B2C methods crossover in significant ways.  Image by HubSpot via Flickr. Granted, there is much being said here. 

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A Conversation on 7 Buyer and Sales Trends to Watch in 2011

Tony Zambito

  I like the term digital age because it is a way of including all things such as social media, mobile, digital marketing, and even the iPad!    It has been written about plenty of times in 2010 that buyers want experiences that are like their consumer buying experience.    I’m excited – are you?