Smashmouth Marketing

NOVEMBER 29, 2009

She asked a bunch of B2B marketing experts for their predictions for 2010. Hit the ground running in 2010. I recently was asked to participate in Ambal Balakrishnan's ( @ambal ) ebook, to be published at year'd end and then available from her blog, Connect the Docs. old-school mix. So reflect on 2009.

B2B Marketing 100

B2B Marketing Cost per Lead B2B Adwords 100

Smashmouth Marketing

JUNE 1, 2022

Linda and I learned and understood the B2B sales and marketing business as well as the appointment setting business. 2010 Expanded our pipeline generation offering with MQLs/HQLs (marketing qualified/highly qualified leads). In fact, one of our colleagues referred to us as the “odd couple.”. Then one day it comes to me, “Wait!

Ideal Customer Profiles 246

Ideal Customer Profiles Sales Qualified Leads Activities Lead Ranking 246

Smashmouth Marketing

JUNE 21, 2010

What about your B2B sales and marketing blog, though? Here are three ways, as we head into the second half of 2010, that you can improve your B2B sales and marketing blog: Revisit your blog's goals - When you first started writing your blog, you had a goal in mind. I read 20-40 of them a day, do they need improvement?

Lead Generation 100

Lead Generation B2B Sales B2B Marketing Generation 100

Smashmouth Marketing

APRIL 6, 2010

We're in the business of B2B appointment setting , and meetings can often mean travel -- travel impacts carbon footprint, be it by car or plane. We have also kept our footprint about 50% less than companies similar to ours by implementing our Virtual Hybrid Office Space concept (reduced space, commutes and other waste).

Vendors 100

Vendors Lead Gen Purchase B2B Sales 100

Smashmouth Marketing

APRIL 1, 2010

No hard stats to back it up, however: In Q1 of 2010 we closed the same amount of business as Q3 and Q4 of 2009, and in 2009 we grew by a factor of 3X. Have you seen our webcast replay of The 10 Pillars of an Ideal B2B Demand Gen Platform on Focus.com? Questions this raises: Should that first meeting have been face-to-face? I think not.

Lead Gen 100

Lead Gen Leads Lead Marketing Qualified Leads 100

Smashmouth Marketing

SEPTEMBER 2, 2009

in 2010 (and starting this fall). B2B buyers have already moved into an environment where they are increasingly hard to reach by phone. Mike: If you were having lunch with the VP of Marketing and the VP of Sales from a high level b2b company, what three bullets would you share with them that are 2.0 sales b2b sales.

Conference 100

Conference B2B Sales Cold Calling B2B Marketing 100

Smashmouth Marketing

SEPTEMBER 2, 2009

in 2010 (and starting this fall). B2B buyers have already moved into an environment where they are increasingly hard to reach by phone. Mike: If you were having lunch with the VP of Marketing and the VP of Sales from a high level b2b company, what three bullets would you share with them that are 2.0 can have for them.

Conference 100

Conference Cold Calling B2B Sales Advertising Mediums 100