Angwin explains how consumer surveillance works, how users can disable the tracking software — and how advertisers are continually evolving to keep up with the data they receive. The staff at the Wall Street Journal (WSJ) did a series of articles where they took a look at the 50 most popular websites and what kind of tracking software these websites installed on visitor’s computers. There are 2 types of tracking software: Cookies and Beacons. Beacons are bits of software code that track your movements across a website. Yay Wikipedia!). MORE >>

These individuals are often the “face&# of their organizations; as they get quoted in press releases and news articles, pen bylined articles, speak at conferences, and talk to industry influencers and prospective customers, their names can become almost as well known as their brands. One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. Consider writing a Wikipedia page about yourself. MORE >>

Continuing with tips Taking Your Website to the Next Level , below is an excerpt from the article on “Getting your Website Built”……. There are more sophisticated ways to capture the IA of course; visit Wikipedia to learn more: [link]. We have prominent links to download our software or contact us, so visitors can get instant access to what they need. CMS is software that makes it easier to edit your website, especially if there are multiple people making changes to it or if you have a big site with lots of web pages. Create an “Information Architecture”. Tweet This! MORE >>

June 2010. fascinating “hardcore” B2B social media success - grow - Practical Marketing Solutions , June 20, 2010 With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B.  Chris Koch , June 11, 2010 What happens when you stake the value of your contribution to the company on something that you’ll never do as well as someone else? Marketing Interactions , June 10, 2010 The amount of information available is staggering. Enjoy. MORE >>

Got your fundraising appeal for Wikipedia. Let me start by saying I’m a huge fan of Wikipedia; it is a truly amazing tool and a tremendous accomplishment. The Wikipedia cabal. Not merely to edit content, or post a comment, but outright delete it (I learned from my first experience at Wikipedia editing never to make any change with keeping a local backup of the text and code). understand you don’t want Wikipedia to devolve into a collection of marketing brochures. Hi Jimmy. It’s a phenomenally time-saving research tool. Call off the dogs. MORE >>