The Effective Marketer

NOVEMBER 6, 2009

A recent article ( When digital marketing strategies go wrong ) from Revolution Magazine, a UK publication, reviews some of the most interesting social media mishaps. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! United States License.

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Social Media Marketing Automation Services Work Management Marketing Budget Creation 100

The Effective Marketer

AUGUST 25, 2009

An interesting article sent to me (thanks, Z.) The article from BBC News UK can be seen here: The Problem With PowerPoint Over the years I’ve read a number of books on effective presentations, listened to podcasts, and attended some presentations and webcasts. No need to raise your hand, we all have been there.

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The Effective Marketer

AUGUST 30, 2010

This entry was posted on Monday, August 30th, 2010 at 8:45 am and is filed under Communication , Content Marketing , Online Marketing. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Like Be the first to like this post.

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The Effective Marketer

FEBRUARY 15, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Danger of Email Marketing Benchmarks A recent article from BtoB Online about email deliverability reminded me of how dangerous this whole thing of email marketing deliverability numbers can be. United States License.

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Advertising Benchmark Work Management Marketing Management Planning 100

The Effective Marketer

SEPTEMBER 27, 2010

Tips for Designing in Powerpoint This entry was posted on Monday, September 27th, 2010 at 9:06 am and is filed under Communication , Online Marketing , Teamwork , Web Design. 2 Responses to Web Prototyping With PowerPoint Dan Moser says: September 28, 2010 at 7:01 am Hi, Thanks for mentioning Justinmind , and congratulations for your article.

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Digital B2B Marketing

APRIL 29, 2014

On a typical article two-thirds of people are engaged for more than 15 seconds, on native ad content that plummets to about one-third. Here are just a few examples: Since launching in 2010, Content Marketing Institute has a built a professional services business by establishing its own content brand. Are you ready for the challenge?

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The Effective Marketer

FEBRUARY 6, 2009

Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! He says “listen first, speak last”. Good listeners will be better at understanding what needs to get done and will be more effective. You can leave a response , or trackback from your own site.

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The Effective Marketer

JANUARY 5, 2009

In 2004 Drucker wrote an article for Harvard Business Review Magazine titled “What makes an effective executive”. The 8 principles he outlines in his HBR article are more “action oriented”, meaning they guide you towards making the right plans for the right activity and how to behave in general. Let’s apply them to marketing, shall we?

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Enterprise Management Work Management Marketing Management Effectiveness 100

The Effective Marketer

JUNE 23, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Because You Can’t Beat Free Marketing Training This is the second post finalizing the review of the Inbound Marketing University program from HubSpot. Here I talk about the final 5 classes. United States License.

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Training Planning Marketing Budget Creation Work Management 100

The Effective Marketer

JANUARY 6, 2009

The action plan in Peter Drucker’s “8 Principles” article involves thinking not only about what to do, but also the expected results. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Spreadsheets abound, and ideas flow.

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Planning Marketing Budget Creation Work Management Marketing Management 100

Customer Experience Matrix

MARCH 19, 2010

Socialnomics blog by Erik Qualman offers a dynamic video with 33 “salient examples and data points” about social media ROI. The company expected this to yield at least one sale which would cover the entire annual cost of the program. million in tech spending by helping users share ideas on how to solve their problems more cheaply.

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Social Media ROI Examples Media 120

Atomic Reach

JANUARY 3, 2019

Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find her on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Joe Pulizzi - Founder of Content Marketing Institute.

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Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Hubspot

MAY 3, 2010

Our top pick of articles to get you in the inbound marketing mindset this week will give you some tips about how to overcome this challenge and motivate employees to lend a hand in your company's content development strategy. Connect with HubSpot : One way to do this, he suggests, is by creating brand evangelists.

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The Effective Marketer

JANUARY 3, 2009

Blogs, magazine articles, whole books were written on marketing strategies and tactics and how to tweak your website to get higher Google rankings, how to use Guerilla Marketing and all the other interesting tools in the marketer arsenal but those are mainly that: tools. The answer, my dear friends, is a resounding NO ! United States License.

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Planning Effectiveness Work Management Marketing Management 100

The Effective Marketer

JANUARY 25, 2009

Drucker, of course, was right on target when included this principle in his article for effective managers (“ What Makes an Effective Executive ”, Harvard Business Review, June 2004) since one of the most important aspects one should be able to master in order to become effective is time management, and meetings are, as a general rule, a time drag.

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The Effective Marketer

APRIL 6, 2009

You should also be checking for industry related news and is a good idea to email the hiring manager a link to an interesting article or press release that might be relevant to the company, this shows you’re up to date on the industry and is really interested. You’ll be seen as more professional and will stand out. United States License.

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Planning Work Management Marketing Management Trade Show 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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The Effective Marketer

JULY 12, 2009

Charts That Tell a Story Here is a compilation of great articles and sites I’ve read in the past that really helped me understand the importance of paying attention to data presentation and how to choose the right chart based on your data and message. “ You can leave a response , or trackback from your own site. United States License.

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Effectiveness Enterprise Management Planning Work Management 100

Hubspot

AUGUST 2, 2010

Our top inbound marketing article from this past week focuses on the concept of content sources -- places where you can get ideas to help you write quality blog posts -- as well as different types of sources and how to use them strategically and continuously to create remarkable content. Twitter: Klout Score. Connect with HubSpot :

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Inbound Marketing Peer-to-peer Paid Search Agency Youtube 28

Hubspot

JULY 19, 2010

Our top inbound marketing article of the past week uses some interesting math that only further emphasizes why you shouldn't be either. Rohit's article explores the topic of consumer generated marketing (CGM) campaigns, which, while they can be a great, free marketing tactic, they can also come with the downside of lack of control.

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Cold Calling Inbound Marketing Paid Search Agency Work Management 28

The Effective Marketer

MARCH 12, 2009

Reply Geena Murphy says: May 20, 2009 at 6:48 am I must say great article and well thought of as some time management articles are the same but this was a good solid read! Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

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Hubspot

MARCH 27, 2018

It didn't take long for someone to comment that barely one-fourth of the experts featured in the article were women. These influencers were suggested by members of our team, and we encourage you to keep the conversation going on Twitter. In 2010, Fast Company named Majora one of the 100 most creative people in business.

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VALS Advertising Agencies Work Management Paid Search Agency 78

Online Marketing Institute

DECEMBER 1, 2010

Twitter Twitter can offer limitless value in promoting your event. Invite attendees to ask questions via Twitter or live chat. Follow Adam on Twitter @adamholdenbache. Once your event has multiple attendees, people can leave comments, invite their contacts, add the event to their calendar and more.

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Social Media Event Marketing B2B Marketing Social Marketing 40

MLT Creative

OCTOBER 8, 2010

If the energy of the first HubSpot User Group (HUG) Conference is an indication of future economic gains and customer confidence, we can foresee double-digit growth for the software company over the next year. Here’s some HUG highlights from the morning session: Keynote: Brian Halligan, HubSpot co-founder, author. Power Panel.

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Inbound Marketing Advertising Agencies Paid Search Agency Salesforce.com 40

MLT Creative

OCTOBER 8, 2010

If the energy of the first HubSpot User Group (HUG) Conference is an indication of future economic gains and customer confidence, we can foresee double-digit growth for the software company over the next year. Here’s some HUG highlights from the morning session: Keynote: Brian Halligan, HubSpot co-founder, author. Power Panel.

Inbound Marketing 40

Inbound Marketing Advertising Agencies Paid Search Agency Salesforce.com 40

The Effective Marketer

FEBRUARY 25, 2009

If you want to know more about processing emails, getting your inbox empty, and working more productively you should definitely check out 43Folders and their “ inbox zero ” series of articles and a great Primer on the GTD system is the blog post at 7Productions. Next : Is your calendar working for or against you? Thanks for the comment!

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Work Management Marketing Budget Creation Planning Marketing Management 100

Lake One

MAY 23, 2019

Many credit HubSpot’s co-founder and CEO, Brian Halligan with creating inbound marketing. From there, they built the marketing powerhouse platform Hubspot around that theory. LinkedIn , Facebook, and Twitter were all introduced to the world between 2002 and 2006. The History of Inbound Marketing – The Perfect Storm.

Inbound Marketing 46

Inbound Marketing Paid Search Agency Planning Advertising Agencies 46

Hubspot

DECEMBER 3, 2014

The answer lies with something called the Open Graph Protocol , which Facebook created in 2010. LinkedIn has since adopted the same protocol, while Twitter uses its own open graph system that''s based on the same conventions -- although Twitter accommodates the Open Graph protocol if you already have it on your site. That''s it!

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Tagging CMS Development Optimization Social Networks 28

Hubspot

JANUARY 28, 2011

In early December, Twitter posted that in 2010 alone they added more than 100 million new registered accounts and saw 25 billion Tweets. Earlier this month, I posted an article about usage in the US with a map that illustrated how states compared to each other in terms of Twitter users per capita.

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Aggregators PR Buzz Twitter 28

Industrial Marketing Today

MAY 21, 2010

If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? 2 comments… read them below or add one } Jim Cahill May 23, 2010 at 9:46 am Achintra, Great points!

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Web 2.0 Buying Cycle B2B Blogger 60

Hubspot

APRIL 1, 2016

By restricting each tweet to 140 characters, Twitter forces you to relay an impactful or interesting or compelling or funny message quickly. That last sentence was 140 characters, which came out to a mere 22 words with which to express why Twitter is an effective training tool for writers. million in 2010. And they are.

Training 28

Training Wikipedia Creativity Marketing Automation Services 28

Online Marketing Institute

DECEMBER 23, 2010

Edwards Deming’s quote is used on occasion at the HubSpot office. While it is more difficult for many B2B companies to create quality video content that can become viral, it is possible with a little bit of creativity and it can be very successful (as Hubspot has shown us). In God We Trust; All Others Must Bring Data W.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

B2B Marketing Zone Posts

MARCH 3, 2010

February 2010. Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009 - Webbiquity , February 1, 2010 Social media marketing activity exploded in 2009, and so did coverage of these practices. Fearless Competitor , February 6, 2010 There is no question in my mind. Best of B2B Marketing.

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B2B Marketing B2B Webinar Metrics Marketing & Strategy 40

Online Marketing Institute

NOVEMBER 8, 2010

Social Media Aids Customer Acquisition Many B2C and B2B companies are successfully using social media networks to acquire customers, according to the “State of Inbound Marketing Report&# from internet marketing firm Hubspot. Fifty-one percent of B2C companies have acquired a customer from Twitter, compared to 38% of B2B companies.

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

Hubspot

MAY 19, 2011

By far, the number one reason I promoted him is because he has built a scalable lead generation machine that powers the HubSpot growth engine. Well, his team creates a boatload of remarkable content in the form of blog articles, ebooks, grader apps , webinars, etc. Connect with HubSpot :

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Promotion Work Management Top of Funnel Funnel Advertising 28

Hubspot

AUGUST 31, 2011

53 percent of people on Twitter recommend companies or their products in their tweets. Every day, 2,300 new Wikipedia articles are created, adding to its 17 million articles, with contributions from 91,000 active contributors. billion will be spent to advertise on social networking sites in 2011, a 55 percent increase over 2010.

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Social Media Statistics Social Marketing Media 28

Hubspot

AUGUST 11, 2010

How-to Articles and Case Studies. 8 Common Mistakes in B2B Social Media Marketing by HubSpot. Seven Steps to Creating a B2B Community on Twitter by Social2B. B2B Marketing Twitter List. Complimentary MarketingSherpa Special Report: Top 7 B2B Cases for 2010. Connect with HubSpot : B2B Marketing 2.0

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