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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. Application Programing Interface (API) - An API is a documented interface that allows one software application to interact with another application.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. An example of this is the Twitter API. Using APIs, Seesmic allows users to share content on social networks such as Twitter and Google Buzz from the same application.

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How the most successful B2B startups came up with their original idea

Lenny's Newsletter

It can be societal; maybe there’s some new cultural trend. Within collaboration, we were asking ourselves, ‘What are the macro trends and new technologies shaping the world?’ And through that, we realized that we should double down on docs and wiki. focused around just docs and wikis.

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Get the Most Out of Twitter Hashtags

Online Marketing Institute

The hashtag is a favorite tool of conferences and event organizers, but it’s also a way for Twitter Twitter users to organize themselves: if everyone agrees to append a certain hashtag to tweets about a topic, it becomes easier to find that topic in search, and more likely the topic will appear in Twitter’s Trending Topics.

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