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How to Use Domain Authority for SEO - Whiteboard Friday

Moz

So Domain Authority has been around since 2010, about 8 years now, and since then it's become a very popular metric, used and abused in different ways. Before I go into this, a big shout-out to two of the guys who helped develop this — Russ Jones and Neil Martinsen-Burrell — and many other smart people at Moz. Bigger Link Index.

Domain 59
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Online Marketing News in 2009: The Year’s Hottest Events

Adobe Experience Cloud Blog

40% of Marketers plan to increase their budgets in 2010. Yahoo stops using meta keywords for search. Twitter announces an API to help control, standardize and mainstream retweeting. University of Missouri Researchers Find Search Process Affects Cognition and Emotion. FTC Urged To Clamp Down On Data Collection Online.

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9 call analytics platforms for marketing teams to consider

Martech

Conversation Intelligence automatically records and transcribes inbound phone calls in real time and pairs with Call Tracking to classify, qualify, and quantify conversations using keywords that the user defines. Its solutions are designed to maximize call-to-appointment rates by helping employees improve phone-handling skills.

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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

2010 Eddie and Ozzie Awards Call for Entries OPEN! The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited. Tool: Sysomos (Marketwire) URL: Sysomos.com What it does: Like Radian6, Sysomos is designed to help brands “listen” to what people are saying about them online, particularly through social media.

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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

Which tools are most helpful? You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. So what are the best ways to use Twitter for business? How you can use it most effectively? Twitter Facts, Figures & Stats. Who’s really using it?

Twitter 100
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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

The success of the campaign also prompted Regus to have Affect implement similar campaigns in five additional markets in Q1 of 2010. “Consistently creating relevant content to your blog, Twitter followers, [and] Facebook fans will help to grow your following,&# he says, “but this takes time and commitment.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. An example of this is the Twitter API. B BackType - BackType is a social media analytics company that helps companies measure their social engagement.