Lenny's Newsletter

AUGUST 8, 2023

This series took hundreds of hours of work and is based on dozens of 1:1 interviews with the founders of two dozen of today’s most successful B2B companies—including Gong, Notion, Figma, Amplitude, Retool, Canva, and many more. Path 1: Past pain—Identify a large pain you experienced at a previous company.

Startups 52

Startups Work Management CPO Enterprise Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is based in Utah, and was founding in 2010. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work. With any time, anywhere access process payroll, and gain insights into pay and earnings trends.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

Convert

APRIL 25, 2023

“Artificial intelligence is the study of how to create computer programs that can perform tasks that would require human intelligence to complete” (Nilsson, 2010, p. This exists today yet most companies choose not to use this in favor of more people led control.

Marketing AI 52

Marketing AI Optimization Multivariate analysis Marketing Automation Services 52

Online Marketing Institute

OCTOBER 1, 2010

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Online Marketing Institute

AUGUST 14, 2011

After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Esp with high consideration set products and long sales cycle, it makes it difficult to track. Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is based in Utah, and was founding in 2010. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work. With any time, anywhere access process payroll, and gain insights into pay and earnings trends.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is based in Utah, and was founding in 2010. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work. With any time, anywhere access process payroll, and gain insights into pay and earnings trends.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Online Marketing Institute

NOVEMBER 2, 2010

B2B and enterprise companies aren’t trying to convert millions of individual consumers into customers — they’re trying to convince a smaller group of companies with bigger budgets to buy their products or services. The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

AUGUST 19, 2010

However, this trend just got a lot more interesting for marketers. Although the feature is now available in the newest version of the Facebook iPhone app, the company says it is still rolling out the feature and is not yet available to all users. Free Download: 2010 Facebook Marketing Guide. Marketing Takeaway.

Facebook 28

Facebook Business Social Networks API 28

Online Marketing Institute

NOVEMBER 4, 2010

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. While the Regus brand has a strong presence throughout the world, there was a lack of awareness in the NYC area about the convenient services and business solutions that the company has to offer.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Online Marketing Institute

SEPTEMBER 30, 2010

The hashtag is a favorite tool of conferences and event organizers, but it’s also a way for Twitter Twitter users to organize themselves: if everyone agrees to append a certain hashtag to tweets about a topic, it becomes easier to find that topic in search, and more likely the topic will appear in Twitter’s Trending Topics.

Twitter 40

Twitter Digg Wiki Mobile Advertising 40

Online Marketing Institute

OCTOBER 29, 2010

B2B and enterprise companies aren’t trying to convert millions of individual consumers into customers — they’re trying to convince a smaller group of companies with bigger budgets to buy their products or services. The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

DECEMBER 23, 2010

Leyl has more than 15 years experience driving high-impact communications programs for emerging technology companies. Several readers asked how B2B companies could take advantage of the tips we shared, and I know that some organizations are still wondering if it even makes sense to try to reach a business audience on Facebook Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Online Marketing Institute

NOVEMBER 8, 2010

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. While the Regus brand has a strong presence throughout the world, there was a lack of awareness in the NYC area about the convenient services and business solutions that the company has to offer.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JULY 31, 2012

2010 Eddie and Ozzie Awards Call for Entries OPEN! The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited. It will allow us to track conversations about our brands and campaigns, spot trends in core content areas and identify key influencers that are connected to our brands.” Company Name. *

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Hubspot

DECEMBER 30, 2011

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. Application Programing Interface (API) - An API is a documented interface that allows one software application to interact with another application. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Webbiquity

OCTOBER 5, 2010

Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general. 51% of active Twitter users follow companies, brands or products on social networks. 21 Twitter Tips From Socially Savvy Companies by Fast Company.

Twitter 100

Twitter Stats Tools Tips 100

Martech

FEBRUARY 24, 2022

It also supports custom integration via Zapier, webhooks, custom cookie capture, and API and its Lead Center mobile app lets users run a business efficiently from anywhere. London-based Infinity was founded in 2010 and has 135 employees. It is available on a standalone basis via mobile or web app or integrated with a REST API.

Marketing Attribution 97

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 97

chiefmartech

OCTOBER 23, 2015

“Digital isn’t a marketing or IT phenomenon — it’s a company’s potential!” Matt also remarked on the agile pace at which their portfolio companies operate — they are running marketing experiments on a weekly basis. Ultimately, the business transformation of marketing from expense to revenue.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Hubspot

JUNE 23, 2010

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. An example of this is the Twitter API. B BackType - BackType is a social media analytics company that helps companies measure their social engagement.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

MARCH 16, 2010

I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit. In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Don’t get me wrong.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I’m an investor in that company, just duly noted. To bridge those two things is pretty difficult for a lot of companies. The RSS feed is: [link].

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I’m an investor in that company, just duly noted. To bridge those two things is pretty difficult for a lot of companies. The RSS feed is: [link].

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Adobe Experience Cloud Blog

APRIL 8, 2014

But jokes aside, when you put recent marketing trends into a historical context, you see just how fast the industry is changing. 1990s – 2010: Marketing shifts again to developing and managing customer relationships. 1990s – 2010: Marketing shifts again to developing and managing customer relationships. Ready for it?

Enterprise Management 48

Enterprise Management Work Management Marketing Management Paid Search Agency 48