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Content Creation Robots Are Here [Examples]

Content Marketing Institute

Narrative Science started in 2010 as a Northwestern University experiment turning baseball box scores into traditional stories. Client companies can inform Quill of the style of language, tone, and angle to use. Write a template for the story. You must first work within the software to set up rules, a template, and data points.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

B2B and enterprise companies aren’t trying to convert millions of individual consumers into customers — they’re trying to convince a smaller group of companies with bigger budgets to buy their products or services. The B2B Social Media Marketing Series is supported by IDG Enterprise.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. While the Regus brand has a strong presence throughout the world, there was a lack of awareness in the NYC area about the convenient services and business solutions that the company has to offer.

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4 Tips for B2B Marketing on Facebook

Online Marketing Institute

Leyl has more than 15 years experience driving high-impact communications programs for emerging technology companies. Several readers asked how B2B companies could take advantage of the tips we shared, and I know that some organizations are still wondering if it even makes sense to try to reach a business audience on Facebook Facebook.

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The Impact of AI on Experimentation: How Are Real Optimizers Using Artificial Intelligence to Test and Learn?

Convert

“Artificial intelligence is the study of how to create computer programs that can perform tasks that would require human intelligence to complete” (Nilsson, 2010, p. This exists today yet most companies choose not to use this in favor of more people led control.

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More New Systems Challenge the Marketing Automation Status Quo

Customer Experience Matrix

MindFire provides prebuilt templates for common marketing programs, to further assist clients who need help using the system. SimplyCast is yet another multi-channel system, although it was designed that way from its start in 2010 and – quite unusually these days -- uses its own messaging tools rather third party systems.

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How the most successful B2B startups came up with their original idea

Lenny's Newsletter

This series took hundreds of hours of work and is based on dozens of 1:1 interviews with the founders of two dozen of today’s most successful B2B companies—including Gong, Notion, Figma, Amplitude, Retool, Canva, and many more. Path 1: Past pain—Identify a large pain you experienced at a previous company.