article thumbnail

The Pond Just Got More Crowded: Google, Salesforce.com and Sequoia Invest in HubSpot

Customer Experience Matrix

Even the most ambitious vision articulated by the vendors – radically more integrated, analytically-driven marketing management – won’t really change their sector of the marketing automation industry. But HubSpot plays in a different pond, where the frogs are more numerous and much livelier.

article thumbnail

Marketing Automation Trends for 2010

LeadSloth

In this post I want to focus on the trends in Marketing Automation for 2010. The need for new analytical skills. Christoper Doran , CMO, Manticore Technology. In 2010 you’ll start to hear about marketing methods. Christoper Doran, CMO, Manticore Technology ( @cdoran ). predictions. Renewed focus on data quality.