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50 Content Marketing Influencers You Need To Follow

Atomic Reach

In 2010, Robert Rose founded The Content Advisory, an education, consulting and research group of The Content Marketing Institute. Martin Butters is the leader that is at the helm of markITwrite, an organization that provides digital content and SEO services for multiple magazines and websites.

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Jenara is an Asia-based filmmaker, organic farmer, and freelance journalist for Fast Company magazine and CNNGo, as well as a Harvard and Berkeley grad.

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“Information Overload” Biggest Change Agent for Marketing in Next Decade?

The ROI Guy

In a recent article on the 10th anniversary of B2B magazine, marketing leaders were asked to look back on the past 10 years and reflect on the biggest changes in B2B marketing. The results – interactive white papers are more than 65% more effective than their static counterpart at attracting qualified leads and speeding up the sales process.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

month), so filtering and more and more analytics are important to our customers. In fact, I have a blog post about that coming out on Thursday, based on new research from ExactTarget. It will be a great year ahead to see how social media analytics can directly measure and drive sales. It’s in our DNA. Raj [link] esta h.

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

In an old world we'd conduct research, develop messages, test those messages, use the ones that resonate in our marketing channels, refine and repeat. In an old world we'd conduct research, develop messages, test those messages, use the ones that resonate in our marketing channels, refine and repeat.

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Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. 3 items that should be in your 2010 email budget by BtoB Magazine. 30 Beautiful Email Newsletters Design For your Inspiration by Tripwire Magazine.

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Executive Summary: A CEO's Guide to Online Marketing

Hubspot

Search Engine Optimization (SEO) - SEO refers to the process of improving your website to drive more and better quality traffic from search engines like Google and Bing. When thinking about a business blog, you should make sure it reads like a great trade magazine, not an advertisement. Free Download: 2010 Online Marketing Blueprint.