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7 Content Marketing Tasks to Automate Right Now

Content Marketing Institute

From a simple “Thank you for signing up for our newsletter” to “You have items in your shopping cart,” emails offer you an opportunity to keep your customers informed and engaged. HANDPICKED RELATED CONTENT: How to Write Email Newsletters People Want to Open and Act On. Since its 2010 launch, it’s been free. Cost: Free.

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because you can't beat free marketing training

The Effective Marketer

Class: Advanced SEO Tactics: On Beyond Keyword Research (GF401) Professor: Rand Fishkin, SEOmoz SEOmoz is one of the best places for Search Engine Optimization (SEO) information, and the presentation was full of nice tidbits about SEO. Rand’s presentation is engaging and full of great information.

Training 100
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Digital and Dollars – Successfully Adding Online Marketing to Your.

Convince & Convert

The Digital Ecosystem There are four key planks to successfully offering online marketing services within your existing agency: Search Marketing Email Marketing Social Media Analytics and Reporting Agencies can deliver real value to clients in each of these areas, and developing competencies is viable and achievable.

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Build Your Brand a Social Content Ladder in 5 Steps | Blogging and.

Convince & Convert

A better approach is to create a content ecosystem that allows you to repurpose and cascade your best information. Find keywords and search phrases to include in these four places: Google Analytics (or whatever Web site analytics program you’re using) Look at your keywords report to find phrases that are driving traffic to your site.

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9 call analytics platforms for marketing teams to consider

Martech

Consumers crisscross multiple online and offline channels, often from the comfort of their own homes, to research products and services and make informed purchase decisions. Below you will find a list of 19 call analytics vendors that we profiled in the latest MarTech Intelligence Report on enterprise call analytics platforms.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

markwilliamschaefer I would add that for commerce-oriented blogs, it would also be possible to track clicks back to a commerce-related part of a website for product information, registration, etc. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Very helpful post, Jay.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action. Consequently, I have two recommendations.