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The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

Cold calls, trade shows, direct mail, and print ads were the primary forms of marketing. Outbound leads, such as cold calls and direct mail, only provide an average close rate of 1.7%. To identify users with higher intent to purchase, use Google Analytics to segment visitors. close rate.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. BackType - BackType is a social media analytics company that helps companies measure their social engagement. An example of this is the Twitter API.