Salesforce Marketing Cloud

AUGUST 2, 2022

Gen Z (those born between 1997 and 2010) is entering the workforce in the midst of a significant reevaluation of how, where, and why we work. They already feel burned out, and are worried about pay, financial stability, and climate change. This disconnect is contributing to lower employee satisfaction and retention rates.

Generation 98

Generation Burn Rate Case Studies Work Management 98

Customer Experience Matrix

NOVEMBER 19, 2010

million) for 2010. Data I've collected over the years shows that Marketo had about 120 clients at the start of 2009, 325 at the start of 2010, and should end 2010 with about 800. Assume there were 70 at the start of 2010 (which matches my own data) and will be 140 by year-end, for an average of 105. million total.

Marketo 120

Marketo Enterprise Management Marketing Automation Services Marketing Management 120

Paul Gillin

OCTOBER 12, 2011

Analytics is the business reengineering of the mid-90s. Everyone in the global 2000 has burned in through a painful process their enterprise transaction systems. In 2010, the analyst is to the value creation dance what the CIO was in the 80s and 90s: unloved, misunderstood but poised to play a major role in the future.

Enterprise Management 50

Enterprise Management Work Management Burn Rate Forecasting 50

Online Marketing Institute

JANUARY 4, 2011

By Cameron Chapman on Oct 8, 2010 11 Comments Share Tweet Share A winning corporate blog can bring new traffic to your website and added attention to your company. Spreading the workload out lessens the chance that your bloggers will get burned out. Reply Patrick Garmoe Oct 09, 2010 at 6:07 pm Thanks for the great advice Cameron.

Work Management 40

Work Management Blogger Marketing Management Custom Publishing 40

Webbiquity

JULY 16, 2019

New businesses strategies have many variables; is there anyone in the company skilled in Boolean Algebra and spreadsheets to create a multivariable cash flow and rate of return model? We do this through AI-driven analytics, literally looking at every single financial transaction over several years in a company’s history. The Company.

Enterprise Management 145

Enterprise Management Work Management Marketing Management Multivariate analysis 145

Convert

MARCH 21, 2023

Google Analytics alone may not provide you with this information (at least not in a visually appealing way), so scroll maps come in handy. Integrations Your heatmap tool cannot exist on its own without playing nice with the rest of your martech stack, especially your analytics tools. Are you losing them at specific points on the page?

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Convert

JANUARY 31, 2022

There are examples of A/B testing in marketing that turned out successful and helped businesses increase their conversion rates. These examples can be a springboard for your own conversion rate optimization journey — something to trigger a train of thoughts that’ll lead you closer to your winning hypothesis.

Examples 52

Examples Landing Pages Click Rate Top of Funnel 52