Remove sales
article thumbnail

The Marketing Book Podcast: “Forget the Funnel” by Georgiana Laudi

The Forward Observer

An online marketer since 2000, she began her track record as a marketing executive and product growth advisor in 2010, working with high-growth recurring-revenue startups. And, interesting fact – she’s Canadian! Christensen, Taddy Hall, Karen Dillon, and David S.

article thumbnail

The Marketing Book Podcast: “Content Marketing Strategy” by Robert Rose

The Forward Observer

Filled with compelling examples from leaders in content marketing, including Salesforce, Cleveland Clinics, Amazon, and Arrow Electronics, the book offers a new model that will transform and optimize your content marketing. And, interesting facts – he is a former playwright and Hollywood screenwriter, and is a diehard Dallas Cowboys fan!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Marketing Potential on Amazon

Navigate the Channel

Part of the reason that Amazon stock has gone through the roof is that people are finally beginning to realize its potential as a marketing platform as well as a retail space. Huge brands such as Kenmore and Nike are now partnering with Amazon directly to sell instead of dealing with the overhead of physical stores. Amazon Spark.

Amazon 62
article thumbnail

20+ eCommerce Industry Statistics in 7 Charts

seo.co

The global pandemic has only escalated the rise of ecommerce sales around the globe. 2021 total ecommerce sales in the United States are estimated at $933.3B (eMarketer). Total profitability of the industry remains fixed at roughly 4% of overall sales. Amazon is the Undisputed Whale. in 2010 to 10.7%.

eCommerce 105
article thumbnail

10 Best Posts of 2010

Buzz Marketing for Technology

This inspired me to do a quick 10 Best Posts of 2010 as we slide into the New Year. Customer Service is the New Marketing – Zappos was founded in 1999 and sold to Amazon for $1.2 Billion Dollars just barely over ten years later. 4 C’s of B2B Marketing.

article thumbnail

Hiring An In-House Marketing Team? Here’s What It Should Look Like In 2021

Square 2 Marketing

Today’s In-House Team Looks Nothing Like The Marketing Team From 2010. We started documenting this new team in our book “ Fire Your Sales Team Today , ” w hich is available on Amazon. The book outlines what a revenue department would look like as we advocated merging marketing and sales into this new revenue team.

Amazon 62
article thumbnail

Who’s an Expert, and Why Experts Write Ebooks

Writing on the Web

In my current series of posts about writing ebooks , I’m primarily addressing the challenges of experts who want to write and publish a digital book, for example, on Amazon. Check out some of the latest industry data: E-book sales grew dramatically in the first quarter of 2010, jumping from just 1.5% Reports from Amazon.