Atomic Reach

JANUARY 3, 2019

You do not feel any connection with a mere ask, but you probably feel differently when the ask includes a story that adds value or makes the company relatable to you. He has created his own successful digital agency that focuses on providing honest feedback to clients while helping them enhance their own ROI.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Valasys

APRIL 24, 2019

Trendline Interactive, an email consulting firm, has acquired InboxMarketer, Canada’s largest email marketing agency. In the recent Email Agency Buyer’s Guide, care of the analyst firm The Relevancy Group, Trendline and Inbox Marketer were both recognized as email industry leaders.

Enterprise Management 58

Enterprise Management Paid Search Agency Advertising Agencies Marketing Management 58

Convince & Convert

AUGUST 2, 2010

Many businesses are past the point of asking the “should we be on Facebook&# question. There are five main approaches to using Facebook for businesses. It will change the way you think about Facebook for business. If it’s not now, it will be soon (see my post tomorrow for more on that).

Facebook 121

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 121

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox?

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Convince & Convert

SEPTEMBER 7, 2010

The faux testimonials on the back of the book are priceless, including: “This book is the greatest business book in the world, besides mine.&# - Author who only gives testimonials for people who give him one in return Stratten’s rant against direct marketing – “People still teach courses on how to cold-call better!

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Contently

JUNE 19, 2019

Her work has been published in Forbes, Business Insider, The Week Magazine, Yahoo News, and more. She has also produced content for companies such as Cleveland Clinic Laboratories, Elsevier, and WEGO Health. When not busy working, Jess can be found eagerly planning her next big adventure. Jennifer Billock. Kelly Kearsley.

Enterprise Management 124

Enterprise Management Work Management Paid Search Agency Marketing Management 124

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Do you see social media participation as one of the hurdles businesses now need to successfully clear? How should companies evaluate success?

Social Media 116

Social Media Enterprise Management Media Webinar Metrics 116

Convince & Convert

MAY 5, 2010

Companies didn’t seem to understand where she was, who she was, or what she wanted. Responding to Forrester’s research about the need for agencies to become “connected&# – to be the bridge between brands and their consumers, St. From a business standpoint, it’s brilliant. With JaneNation, St.

Social Media 125

Social Media Advertising Agencies Paid Search Agency Media 125

MLT Creative

SEPTEMBER 30, 2010

October 1, Social Ad Summit New York, NY: At this showcase of recent case studies from agencies and brands, you’ll learn firsthand how to implement a successful social ad strategy for your organization or client. October 17-20, BOLO 2010 Scottsdale, AZ: Digital marketing is a core competency of the “have” agencies.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Digital Asset Management 40

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. Now, he tweeted it to his 1.6

Conference 115

Conference Organization Paid Search Agency PR 115

Convince & Convert

AUGUST 16, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Im Jay Baer. How can I help you?

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. A Policy of Protection While speaking recently to a room full of ad agency folks, I asked the audience if they had a social media policy in place for their staff.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Convince & Convert

JULY 5, 2010

arikhanson [link] Mike Cassidy RT @jaybaer: I Get By With a Little Help From My Friends [link] honored to be in such great company! link] Hot In Marketing I Get By With a Little Help From My Friends | Convince & Convert News | Social Media Consulting – Convince & C. Hope your son enjoys hockey camp. Im Jay Baer.

Paid Search Agency 116

Paid Search Agency PR Advertising Agencies Word of Mouth 116

Convince & Convert

JULY 27, 2010

Blogging every day doesn’t make you a better thinker or consultant, it makes you faster at WordPress formatting. Mike Cassidy made me (and a lot of other people) think differently about the intersection of social media strategy , and business objectives. Those words are often used interchangeably, but they are not the same.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

SEPTEMBER 14, 2010

With social media, we can join conversations previously hidden, but what we need is the same as ever: a way to reach you – the places you metaphorically live, the clubs you frequent, the places you hang out, the company you keep. That seems short-sighted and workable only for very small companies with a minimum of online chatter about them.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Build Your Defense Shield Especially in times of crisis, it’s a company’s obligation to be as open and transparent as possible, as well as to communicate most expeditiously to those consumers impacted.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

JULY 20, 2010

Very helpful as our company moves forward with our plan for Social Media. About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research. The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. – Thanks Mike! link] Seriously.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

MAY 13, 2010

Social media allows big companies to act small again. Social media creates kinship between companies and customers, and kinship equals purchase intent. Not sure who came up with it originally) Social media changes the relationship between companies and customers from master and servant, to peer to peer. Im Jay Baer.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Convince & Convert

JULY 26, 2010

Each of the 27,000 companies that use the service had the same goal – to share their pitch. The more one company shares their pitch, the more views it has, the more backlinks it provides, and so on. .&# But what if you’re a big business with lots of SEO already? Does that drive business to you?

Social Media 115

Social Media SEO Marketing Websites PR 115

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Agencies, are there any other services you provide likely to grow 34% each year?

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

JUNE 17, 2010

Indeed, I use Twitter for all of the reasons above (especially to meet new people), but for me and my business, I have two core, measurable goals. For us, it has helped expand our consulting business, which is a real measure. By far and away it has been our best means of getting our story out, and capturing business.

Twitter 125

Twitter Paid Content Paid Search Agency PR 125

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. Creating and calibrating a social media strategy for any company should follow the same process. None of that is impacted in the slightest by whether you’re selling to consumers or other businesses.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

MAY 27, 2010

In that spirit, here are some interesting updates from companies and tools I’ve written about previously here at Convince & Convert. This was an item requested by approximately 125% of Swix’ customers, and the company was finally able to pull it off. agencies, you should be experimenting with this too).

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

Convince & Convert

JUNE 29, 2010

link] Hot In Marketing Cognitive Surplus – Use Social Connectivity to Change the World | Book Reviews | Social Media Consulting – Con. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Convince & Convert

MAY 25, 2010

Counselor’s Academy is the section of PRSA for owner’s of small and medium independent agencies). This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. Direct mail?

Paid Search Agency 123

Paid Search Agency Online Marketing Advertising Agencies Ads 123

Convince & Convert

MARCH 4, 2010

However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Is anyone out there? Does anyone care? What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

FEBRUARY 10, 2010

“We want to be the mint.com of social marketing,&# says Ethan Bloch , co-founder of the San Francisco based company. But, the service goes a long way toward tying email and social media together in a coherent, actionable fashion, and is affordable for almost every company. But, the current system is just the beginning.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Content Marketing Institute

OCTOBER 29, 2017

The business I had started 2.5 This was the day that one of our biggest clients, the one we delivered our best results to and was the most revered of all our case studies, decided not to renew our service (we provided qualified leads for content agencies). She worked at a fairly large B2B company. JoePulizzi Click To Tweet.

Content Marketing 111

Content Marketing Planning Paid Search Agency Content 111

Convince & Convert

FEBRUARY 15, 2010

Unify Your Team The first step is for companies to devise a coordinated strategy that uses email and social communication synergistically. If you update your company's Facebook page about latest happenings, or create a YouTube video, or write a blog post, the conversation comes AFTER the content is sent out, not before.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

AUGUST 19, 2010

A collaboration between RESMARK Systems (a provider of hospitality software), Western River Expeditions (an adventure tour company), Compendium (provider of corporate content creation software), and ExactTarget (provider of enterprise messaging software) shows how this can be done day-to-day. That’s it. It makes sharing simple.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

JULY 15, 2010

Something along the line of “we tried a blog but it wasn’t a success” or “we have a Facebook page, but it isn’t doing anything for our business.” Digging deeper into the failure, many times it is because the business did not understand who is doing what. Who’s Doing What?

Social Media 140

Social Media Paid Content Media Act-On 140

Outgrow

JANUARY 22, 2020

On his blog, he not only talks about affiliate marketing but multiple business services. He also has his own podcast with over 400 episodes, where he talks about everything there is to know about business marketing. Finch runs his own company, Finch Media Ltd. Finch Sells. Martin Osborn, a.k.a. Shawn Collins.

Paid Search Agency 101

Paid Search Agency Advertising Agencies Outgrow Work Management 101

Convince & Convert

SEPTEMBER 21, 2010

Can you describe what your company does in 120 characters or less? You may need to engage in some brand anthropology, and have an agency help you find your one thing. If you’re a small company, congratulations, this should be pretty easy. If you’re a big company, how can you act small again?

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# for most business travelers, it’s also incredibly helpful. Try to return something to your own company. You can be helpful, too.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

Convince & Convert

AUGUST 24, 2010

The Revolution is Coming I don’t think I’ve announced it publicly yet, but the final title of the new book from Amber and me (coming in February, 2011) is: The Now Revolution: 7 Moves to Transform Your Business with Speed, Smarts and Social Media Many, many thanks to everyone who voted on possible titles, and provided suggestions.

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Convince & Convert

NOVEMBER 21, 2011

Conceived in July, 2010 by Brad Marshall (a partner in digital agency Artistech), include() currently offers a Merlot Rose and Bordeaux style red blend. The company itself is a joint venture between Artistech (Kelowna, British Columbia) and beverage consultancy Artisan Group (Vancouver). Just what we were looking for.

Social Media 139

Social Media Advertising Agencies Product Media 139