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B2B Marketing Traction

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Marketing Technology: Cross the Chasm with the Right Beta Customer

B2B Marketing Traction

Upcoming Events October 22-24, 2011 "Confab: A Forum for Successful Consultants". ©2000-2010 New Incite. Located in greater Los Angeles, California, we provide marketing services for businesses worldwide. Marketing and innovation produce results. All the rest are costs.” -- Peter Drucker. April 30 - May 1, 2012. 1-818-347-4248.

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4 Ways B2B Marketers Can Benefit from Pinterest

B2B Marketing Traction

hen we work with clients at New Incite, we sometimes go through a branding exercise to identify what images and concepts work for their industry, their customers, their employees. Pinterest was founded in December 2010 and was named as a top ten social media site by October 2011 with over ten million visits per week.

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11 Reasons Why You Need a Facebook Company Page

B2B Marketing Traction

Here are 11 reasons you may want to create a presence on Facebook in 2011 and beyond, no matter if you are a business-to-consumer or business-to-business (B2B) company. Your current and future customers are on Facebook connected to millions of friends, family and work colleagues. Will you create a Facebook business presence in 2011?

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Takeaways from Rock Stars of Strategic Planning

B2B Marketing Traction

I attended the Association for Strategic Planning ‘s annual conference in Pasadena, California on February 22-24, 2010. For OEMs, it’s important to focus on end-users of product as well as OEM customers. The dates will be announced soon; the plan is to have the conference in early March of 2011.

Planning 100
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Crticial B2B Marketing Actions for the New Normal

B2B Marketing Traction

” Here’s what I believe B2B marketers need to do to attract qualified buyers and retain existing customers. Do the research and analysis required to know yourself, your customers, and your markets and opportunities. Survey Your Customers: Never before has surveying been more easy.

SWOT 100
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Crticial B2B Marketing Actions for the New Normal

B2B Marketing Traction

” Here’s what I believe B2B marketers need to do to attract qualified buyers and retain existing customers. Do the research and analysis required to know yourself, your customers, and your markets and opportunities. Survey Your Customers: Never before has surveying been more easy.

SWOT 100