| | | It's All About Revenue | | 2010 | 25 articles |
| Page 1 of 1 | Previous | Next | IT'S ALL ABOUT REVENUE FEBRUARY 17, 2011 5 Must-Read B2B Marketing & Social Media Books To that end, we’ve taken the reviews of our five favorite marketing books of 2010, packaged ‘em up in to a shiny e-book, included links to Twitter lists comprised of every company and person mentioned in each title (so you can go on “following” long after you are done reading), and made the file shareable on our SlideShare channel. by Joe Chernov | Tweet this. Great advice. Share email. | IT'S ALL ABOUT REVENUE FEBRUARY 19, 2012 Does Social Media Deliver More Traffic Than Email? The data, which is based on five quarters of activity among 392 clients, shows that referrals from our customers’ top five social media sites are on a tear between Q4 of 2010 and 2011, jumping from an average of 2,133 visits per month to 9,191. The average number of opened emails per month grew from 98,001 in Q4 of 2010 to 123,982 in Q4 of 2011 – a 27% increase. | | | | | | | IT'S ALL ABOUT REVENUE APRIL 4, 2012 Social Business Q&A: 10 Questions with Augie Ray In 2010, the challenge was to get companies to stop obsessing about ROI and begin to embrace social as a necessary communication and reputation management tactics. by Joe Chernov | Tweet this One of life’s unspoken disappointments is this: Rarely do we know the extent of the difference we make in one another’s lives. We stumble across an article, catch the tail end of a conversation, receive a kind word from someone special, notice a tweet in passing … and something about it sticks. Maybe it inspires, or perhaps it irritates. But it calcifies, until we do something about it. | IT'S ALL ABOUT REVENUE MARCH 18, 2013 5 Ways You Should Be Using Marketing Automation billion by 2010, the marketing automation industry is expected to grow to $4.8 by Sylvia Jensen | Tweet this Similar to “social CRM” or “lifecycle marketing,” “Marketing Automation” is a key phrase among marketers today. It seems you can’t go to a conference or do a blog search without these current terms popping up. Already raking in $3.2 billion in 2015. Start hyperspecific targeting. | IT'S ALL ABOUT REVENUE MARCH 10, 2011 Leave The Flip-Flops: A SXSW Survival Kit Let me take you back to SXSW 2010. by Jesse Noyes | Tweet this. You see it every year at South By Southwest, and it breaks your heart. Teeming masses flooding the streets of Austin whose early smiles shift to a zombie-like bewilderment by their third day in town. Yes, SXSW is a blast with all the music, movies and technology. With that mental image in mind, we present the SXSW Survival Kit. | IT'S ALL ABOUT REVENUE APRIL 20, 2011 Measuring by Anecdote with SlideShare That happened in December 2010, when Greg Thorne of JMP Securities published “ Better Revenue: The Emergence of Revenue Performance Management ” in his company’s quarterly newsletter. by Joe Chernov | Tweet this. Every executive has a favorite zinger, and Eloqua CEO Joe Payne is no different. We don’t measure by anecdote,” is one of his winning aphorisms. And from the perspective of aspiration, he’s right. Everything is ultimately measurable, and we are a “measure everything” company. But sometimes data isn’t enough to fully measure a phenomenon. Digital applause. Did he call you? | | | | | | | | | -
IT'S ALL ABOUT REVENUE | FRIDAY, JUNE 3, 2011 10 Fast Facts About Groupon The company saw more than 2,000% increase in revenue between fiscal 2009 and 2010. million in 2010 and $102.7 In May of 2010, Groupon bought the European company CityDeal, which immediately added 1.9 million in online marketing in 2010. by Jesse Noyes | Tweet this The inevitable happened yesterday. Groupon officially filed to be traded on the public market. The daily online coupon company has been heavily talked about ever since it spurned high-priced acquisition attempts. Now, it’s hoping to raise $750 million with an IPO. Of course, we love reading prospectus. MORE >> -
IT'S ALL ABOUT REVENUE | FRIDAY, DECEMBER 16, 2011 A Very Cloudy Year: How the Cloud Drove Apps, Mobile & Social Meanwhile, 500,000 Google Android devices are being activated every day, there are more than 100 million iPhones out there, and upwards of 25 million iPads – which didn’t even exist until 2010 – have been shipped. by Joe Payne | Tweet this If I had to name the most disruptive force on business this year, I’d tell you the advent of cloud computing. Yeah, I know, cloud computing started long before 2011. The birth of the SaaS industry changed the way we approach business. It ushered in an era where organizations are not tethered to geographical boundaries. Consider the stats. MORE >> -
IT'S ALL ABOUT REVENUE | TUESDAY, DECEMBER 4, 2012 The 4 Mary Meeker Slides Every Marketer Should See Mobile accounted for 4% of Internet traffic in 2010. by Jesse Noyes | Tweet this Every year, entrepreneurs, investors and businesses wait for analysis from Mary Meeker. Who is Meeker? former securities analyst, Meeker is a venture capitalist at Kleiner Perkins Caufield & Byers. The reason her slides capture so much attention is for their breadth and ability to spotlight Internet trends and whereconsumer behavior is heading. Today, Meeker provided an update to her presentation. It’s full of riches and I suggest you take a look. There’s Huge Money to be Made in Mobile Ads. billion. MORE >> -
IT'S ALL ABOUT REVENUE | MONDAY, NOVEMBER 12, 2012 Is YouTube Replacing the Printed Manual? [CHART] by Andrew Stivelman | Tweet this In June of 2010, the nielsenwire published statistics on how much time people spend using social networks and blogs on a monthly basis. In April 2010 alone, visitors to YouTube accounted for 53% of world’s internet user population, spending an average of 110 minutes a month. The number is a staggering 110 billion minutes per month, with the top four sites being Google, MSN (Windows Live/Bing), Facebook and YouTube. So, how does this relate to documentation? Is YouTube Replacing the Printed Manual? MORE >> -
IT'S ALL ABOUT REVENUE | WEDNESDAY, APRIL 13, 2011 “Revenue” Turns One Between the third quarter of 2010 and the first quarter of 2011 we’ve seen: A 120% increase in retweets on Twitter, A 75% rise in comments, And a nearly 119% spike in “Likes” on Facebook. by Jesse Noyes | Tweet this. We’re donning our party hats at Eloqua today. Because today “It’s All About Revenue turns a year old. think that may equal 10 in Internet years. There are a lot of reasons a company may launch a blog. It’s an effective tool for creating brand awareness, even thought leadership. It can be used as the hub for inbound links. It’s a trigger for PR opportunities. MORE >>
- 10 Fast Facts About HomeAway IT'S ALL ABOUT REVENUE | TUESDAY, JUNE 28, 2011
- Proof Event Marketing Isn’t Going Anywhere IT'S ALL ABOUT REVENUE | WEDNESDAY, SEPTEMBER 26, 2012
- What Were the Biggest B2B Marketing Disruptions of 2011? IT'S ALL ABOUT REVENUE | FRIDAY, FEBRUARY 3, 2012
- Why Your Emails Have 5 Seconds to Load on Mobile [CHART] IT'S ALL ABOUT REVENUE | SUNDAY, AUGUST 12, 2012
- 10 Fast Facts About Facebook IT'S ALL ABOUT REVENUE | WEDNESDAY, FEBRUARY 1, 2012
- B2B Blogging and Video Takes Off IT'S ALL ABOUT REVENUE | TUESDAY, DECEMBER 6, 2011
- Do “Green” Companies Grow Faster? [CHART] IT'S ALL ABOUT REVENUE | SUNDAY, MAY 27, 2012
- What End-of-Year Purchasing Behavior Means to B2B Marketing & Sales Reps [Chart] IT'S ALL ABOUT REVENUE | SUNDAY, NOVEMBER 27, 2011
- How to Beat the S&P 500 IT'S ALL ABOUT REVENUE | WEDNESDAY, JULY 27, 2011
- 10 Fast Facts About Pandora IT'S ALL ABOUT REVENUE | SATURDAY, FEBRUARY 12, 2011
- What is Dreamforce? #DF11 IT'S ALL ABOUT REVENUE | TUESDAY, AUGUST 30, 2011
- 10 Fast Facts About Zynga IT'S ALL ABOUT REVENUE | FRIDAY, JULY 1, 2011
- The Revenue Performance Management Bandwagon IT'S ALL ABOUT REVENUE | FRIDAY, FEBRUARY 4, 2011
- 10 Fast Facts About Zillow IT'S ALL ABOUT REVENUE | TUESDAY, APRIL 19, 2011
| |