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The Marketing Book Podcast: “The Growth Leader” by Scott Edinger

The Forward Observer

With this growth strategy mindset, your teams will know what they’re supposed to be doing, have the skills to accomplish their work at a high level and be properly supported by systems, processes, and environment. He has worked with Fortune 50 clients and businesses of all sizes around the world to lead business growth.

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Best of 2009: SEO Tips and Tactics, Part 2

Webbiquity

Is your website optimized for the way search engines work now, or are your SEO efforts still focused on yesterday’s ranking factors? Find the answers to these questions and many others here in more of the best SEO articles and blog posts from 2009. SEO Ranking Factors for 2009 by WebProNews.

SEO 100
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Fractional CMOs And Digital Agencies: How To Get Them To Work Together

Square 2 Marketing

The 17th annual CMO Tenure Study reports that the “average CMO tenure in 2020 dropped to 40 months, the lowest it has been since 2009. Median tenure fell to 25.5 months, the lowest on record. A somewhat surprising trend is that CEO tenure at the same companies in our [study] hit an all-time high in 2020, at 80 months.”.

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Best Email Marketing Strategies and Tactics of 2009

Webbiquity

Make Email and Social Media Work Together: Interview with Sergio Balegno by MarketingSherpa. MarketingSherpa’s 2009 Email Awards Gallery: Get Inspired by These Exceptional Campaigns by MarketingSherpa. steps to stellar welcome emails by iMedia Connection. 7 fixes for terrible subject lines by iMedia Connection. Post this on Diigo.

Tactics 100
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MarketingSherpa Seeks Case Study speakers for 2009 B2B Demand Generation Summits

markempa

If you have a great B2B story to tell, think about sharing it with other B2B marketers at MarketingSherpa’s 6th Annual B2B Demand Generation Summit 2009. These summits feature case studies based on real-life marketers’ actual lessons learned about what is working at this moment in advanced business marketing. Click here to learn more.

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10 Entrepreneurial Tips for Building a Strong B2B Business and Brand

Marketri

Every minute spent configuring accounting software and making entries was time away from being the sole consultant in the business and the sole executive working on the business. They also care about quality work. Yes, I can say when I work and don’t work, but the reality is that I’m always working even when I’m “off.”

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Best Marketing Strategy Insights of 2009

Webbiquity

Jodi Harris summarizes highlights from Mandalay Entertainment Founder and CEO Peter Guber’s keynote speech at the 2009 Entertainment Marketing Summit advising marketers to overcome resistance to change, create memorable stories and great content in order to motivate prospects. 101 Tips from 50 Small Business Bloggers by Open Forum.