The Effective Marketer

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Marketing Charts and Trends « The Effective Marketer

The Effective Marketer

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Selecting the Right Email Marketing Provider « The Effective Marketer

The Effective Marketer

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B2B Marketers Hold Off on Killing Traditional Media

The Effective Marketer

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What Makes a Great Creative Brief? « The Effective Marketer

The Effective Marketer

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The Ghost Blogging Debate Done Right

The Effective Marketer

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How to Fail at Social Media

The Effective Marketer

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Why Sales and Marketing Don't Get Along « The Effective Marketer

The Effective Marketer

It is interesting that back in 2009, MarketingSherpa had published a chart showing the key challenges marketers faced and “generating high quality leads&# was the top one. In their “ CMO Perspectives on B2B Marketing Automation &# this challenge for high quality leads is shown as having increased from 69% in 2009 to 76% in 2010.

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