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  • E-QUIP  |  FRIDAY, DECEMBER 2, 2011
    [2009, Trends] E-Quip Blog: Strategies for Building Collaboration
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Friday, December 2, 2011. Strategies for Building Collaboration. One piece of evidence: High rework rates that would spell disaster in most businesses.
  • E-QUIP  |  TUESDAY, DECEMBER 20, 2011
    [2009, Trends] E-Quip Blog: Top 10 Blog Posts of 2011
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Tuesday, December 20, 2011. Top 10 Blog Posts of 2011. Sometimes keeping this blog going is a chore. 10 Top Tips on. Leadership. Thats your opportunity! 3.
  • E-QUIP  |  THURSDAY, FEBRUARY 2, 2012
    [2009, Trends] E-Quip Blog: Thinking Like Clients
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Thursday, February 2, 2012. Thinking Like Clients. Imagine a few of your clients deciding to start their own A/E firm. What would that firm look like? Posts.
  • E-QUIP  |  MONDAY, FEBRUARY 13, 2012
    [2009, Trends] E-Quip Blog: Generating Sales Leads
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, February 13, 2012. Generating Sales Leads. The sales funnel is your firms life blood. How many leads you need varies by firm, of course. Posted by.
  • E-QUIP  |  MONDAY, MARCH 5, 2012
    [2009, Trends] E-Quip Blog: Plan to Win Key Sales Opportunities
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, March 5, 2012. Plan to Win Key Sales Opportunities. Its crucial that you single out those sales opportunities that warrant your best efforts. Posts.
  • E-QUIP  |  MONDAY, MARCH 12, 2012
    [2009, Trends] E-Quip Blog: Why Negative Reinforcement Seems to Work
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, March 12, 2012. Why Negative Reinforcement Seems to Work. If you want employees to do something, you tell them what to do. Consequences are. Posts.
  • E-QUIP  |  MONDAY, APRIL 2, 2012
    [2009, Trends] E-Quip Blog: When the Client Isn't Happy
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, April 2, 2012. When the Client Isnt Happy. No reasonable client expects flawless service. How you respond, obviously, depends on the circumstance.
  • E-QUIP  |  MONDAY, APRIL 30, 2012
    [2009, Trends] E-Quip Blog: Submit a Proposal to Introduce Your Firm?
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, April 30, 2012. Submit a Proposal to Introduce Your Firm? There are exceptions, of course. If so, Id like to try to convince you otherwise. About Me.
  • E-QUIP  |  MONDAY, JUNE 11, 2012
    [2009, Trends] E-Quip Blog: Getting Employees Involved in Change
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, June 11, 2012. Getting Employees Involved in Change. Thats a poor way to gain their commitment to the change. Remove structural barriers. Posted by.
  • E-QUIP  |  MONDAY, JUNE 18, 2012
    [2009, Trends] E-Quip Blog: Motivating Change Through Reinforcement
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, June 18, 2012. Motivating Change Through Reinforcement. Companies dont change until people do. Its behavior change. Its inconvenient. How to track?
  • E-QUIP  |  SATURDAY, JULY 21, 2012
    [2009, Trends] E-Quip Blog: How Well Do You Really Know Your Clients?
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Saturday, July 21, 2012. How Well Do You Really Know Your Clients? Jack had an excellent relationship with his client Bill—or so he thought. Posted by.
  • E-QUIP  |  MONDAY, JULY 30, 2012
    [2009, Trends] E-Quip Blog: Facing Headwinds? Try Tacking Strategies
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, July 30, 2012. Facing Headwinds? Try Tacking Strategies. Perhaps that picture fits your own firms struggle in this tepid economic recovery. About Me.
  • THE ROI GUY  |  WEDNESDAY, NOVEMBER 8, 2006
    [2009, Trends] Tom Pisello: The ROI Guy: Hard and Soft ROI - The differences and.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Wednesday, November 08, 2006 Hard and Soft ROI - The differences and quantification Hard and soft ROI usually refers more specifically to various benefits which can be included and used in an ROI analysis. Latest Research. They do if they are.
  • THE ROI GUY  |  THURSDAY, AUGUST 5, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Risk-Adjusted ROI Defined
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. For more information on NPV, see: [link] The risk-adjusted ROI calculation is adjusted for risk by using the discount rate and net present value terms, and therefore is actually better to use than the more traditional ROI formula.
  • THE ROI GUY  |  FRIDAY, SEPTEMBER 17, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Leaders indicate Growing Investment in.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Friday, September 17, 2010 Leaders indicate Growing Investment in Smart Digital Content The migration of B2B marketing budgets from traditional marketing vehicles toward digital channels continues according to a study by Booz & Co.
  • DELICIOUS B2BMARKETING  |  SUNDAY, MARCH 13, 2011
    [2009, Trends] Turning Web Site Visitors into Paying Customers
    Laura Ramos , a principal analyst at Forrester Research who focuses on business-to-business marketing trends and technology, says that services like Demandbase could prove useful, but adds that it may be hard to measure its impact on sales and marketing. “How do you leverage otherwise anonymous traffic?&# ERP Internet Cust.
  • TOM PISELLO  |  FRIDAY, APRIL 16, 2010
    [2009, Trends] Alinean Announces Migration of Sales & Marketing Tool Platform.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. The platform is migrating from a legacy Java solution.
  • TOM PISELLO  |  MONDAY, APRIL 19, 2010
    [2009, Trends] Pricing B2B Solutions with Customer ROI
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. 6.Sum up the discounted benefits. Good article. They do if they are.
  • TOM PISELLO  |  WEDNESDAY, APRIL 28, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Windows 7 ROI Calculator Updated
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. CIO Priorities for 2011 Indicate Continued Frugaln.
  • TOM PISELLO  |  THURSDAY, APRIL 29, 2010
    [2009, Trends] Today's Most Significant Challenges for B2B Marketers to Overcome
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. CIO Priorities for 2011 Indicate Continued Frugaln.
  • TOM PISELLO  |  THURSDAY, MAY 6, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Alinean Powers Eight More B2B Assessment.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Posted by Tom Pisello at 10:33 AM Email This BlogThis! It needs to.
  • TOM PISELLO  |  TUESDAY, MAY 11, 2010
    [2009, Trends] Social Media have an ROI? It needs to.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Tuesday, May 11, 2010 Social Media have an ROI? It needs to.
  • TOM PISELLO  |  WEDNESDAY, MAY 12, 2010
    [2009, Trends] IT recovery full speed ahead. IT vendors, are you ready?
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Wednesday, May 12, 2010 IT recovery full speed ahead. It needs to.
  • TOM PISELLO  |  THURSDAY, JUNE 3, 2010
    [2009, Trends] Can Virtualization Drive Savings? A Quick Estimation Method.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Thursday, June 03, 2010 Can Virtualization Drive Savings?
  • TOM PISELLO  |  THURSDAY, JUNE 3, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Unplanned Downtime Isn't Costly? Think.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Thursday, June 03, 2010 Unplanned Downtime Isnt Costly? Think Again.
  • TOM PISELLO  |  TUESDAY, JUNE 22, 2010
    [2009, Trends] Companies Dedicate 2x More to Marketing Than IT
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. found this number surprisingly higher than anticipated. Think Again.
  • TOM PISELLO  |  WEDNESDAY, JULY 7, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: How to Break Free of the Pack.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Wednesday, July 07, 2010 How to Break Free of the Pack?
  • TOM PISELLO  |  THURSDAY, JULY 22, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: ShoreTel And Alinean Launch Online TCO.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Posted by Tom Pisello at 1:00 PM Email This BlogThis!
  • TOM PISELLO  |  TUESDAY, AUGUST 3, 2010
    [2009, Trends] Strong IT Spending Growth Predictions from Forrester Assures IT.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. for the full year 2010, and 7.8% globally. respectively.
  • TOM PISELLO  |  WEDNESDAY, AUGUST 4, 2010
    [2009, Trends] Lack of ROI Measures Threatens Marketing Budgets
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. We have tracked this same impact in IT budgets for years at Alinean.
  • TOM PISELLO  |  THURSDAY, AUGUST 5, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Payback Period Defined
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Posted by Tom Pisello at 11:49 AM Email This BlogThis!
  • TOM PISELLO  |  FRIDAY, AUGUST 20, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Alinean Named to Inc. 5000 - Fastest.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Friday, August 20, 2010 Alinean Named to Inc. The 2010 Inc. The Inc.
  • TOM PISELLO  |  MONDAY, SEPTEMBER 20, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: One-size-fits-all whitepapers.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. How do you ensure your content won’t get filtered out?
  • E-QUIP  |  FRIDAY, FEBRUARY 24, 2012
    [2009, Trends] E-Quip Blog: Moving Targets: Some Industry Benchmarks Hard to.
    To date weve compiled a database of thousands of behaviors from which we can deduce trends and take preventive actions. To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Friday, February 24, 2012.
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 19, 2011
    [2009, Trends] Introducing PeerIndex: A New Companion to Klout for Social Media Influence Measurement
    PeerIndex has apparently been around since 2009 and have already been partnering with the likes of SuperFeedr and Topsy (my 2nd favorite Twitter search engine after Chirrps.  Some have built a following, or even a community, by blogging, sharing, talking about, or engaging others in discussions on various topics.  Pretty cool.
  • SMART MARKETING  |  THURSDAY, MAY 5, 2005
    [2009, Trends] Smart Marketing: As president, you set the sales identity
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  THURSDAY, MAY 12, 2005
    [2009, Trends] Smart Marketing: Brand identity from a 5th grade perspective
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  FRIDAY, MAY 27, 2005
    [2009, Trends] Smart Marketing: Get leads? No, get qualified leads!
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, JUNE 13, 2005
    [2009, Trends] Smart Marketing: Bundling as a marketing device
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  THURSDAY, JULY 21, 2005
    [2009, Trends] Smart Marketing: What happens if your company identity sucks?
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, AUGUST 22, 2005
    [2009, Trends] Smart Marketing: Lipes code of marketing ethics
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, DECEMBER 5, 2005
    [2009, Trends] Smart Marketing: The Sounds of Marketing
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  TUESDAY, FEBRUARY 21, 2006
    [2009, Trends] Smart Marketing: Suit or Ponytail? Knowing this is key to marketing success
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  SATURDAY, MARCH 18, 2006
    [2009, Trends] Smart Marketing: Microsofts Marketing Mistake
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  WEDNESDAY, MAY 17, 2006
    [2009, Trends] Smart Marketing: Marketing ethics; How would you handle this marketing dilemma?
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  WEDNESDAY, JUNE 7, 2006
    [2009, Trends] Smart Marketing: A few words about word-of-mouth marketing
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, SEPTEMBER 18, 2006
    [2009, Trends] Smart Marketing: Word of mouth marketing; Still the best marketing tool
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  FRIDAY, OCTOBER 6, 2006
    [2009, Trends] Smart Marketing: Providing world-class customer service; The ultimate marketing tool
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, OCTOBER 16, 2006
    [2009, Trends] Smart Marketing: The basics on marketing copywriting; An interview with Rick Holton
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  THURSDAY, OCTOBER 19, 2006
    [2009, Trends] Smart Marketing: Internal marketing tip - Never tire of stating your marketing objectives
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  TUESDAY, JANUARY 30, 2007
    [2009, Trends] Smart Marketing: Small Business Marketing Plan
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, MARCH 19, 2007
    [2009, Trends] Smart Marketing: Small business marketing plan tip #3
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, APRIL 9, 2007
    [2009, Trends] Smart Marketing: Make a champions list
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, NOVEMBER 12, 2007
    [2009, Trends] Smart Marketing: Small Business Marketing Rules of Thumb
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, NOVEMBER 19, 2007
    [2009, Trends] Smart Marketing: Small Business Marketing: More Rules of Thumb
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, JANUARY 21, 2008
    [2009, Trends] Smart Marketing: Advertising and Promotion in South Africa-5 Questions for Johan Bester
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  TUESDAY, JANUARY 22, 2008
    [2009, Trends] Smart Marketing: Small Business Marketing: Set a business card goal at each networking event
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  WEDNESDAY, JANUARY 23, 2008
    [2009, Trends] Smart Marketing: Best Small Business Marketing Books for 2008
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  TUESDAY, JANUARY 29, 2008
    [2009, Trends] Smart Marketing: Small Business Marketing: We Hold These Small Business Marketing Truths to be Self-Evident.
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • TOM PISELLO  |  WEDNESDAY, APRIL 21, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Value of Assessment ROI & TCO Tools for.
    In 2009, Alinean and IDC updated annual research conducted since 2003 on the ROI from implementing business value tools. Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. • A payback of less than 3 months from deployment. How was such a high ROI and quick payback realized?
  • E-QUIP  |  MONDAY, OCTOBER 11, 2010
    [2009, Trends] E-Quip Blog: Mastering Marketing Messages
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, October 11, 2010. Mastering Marketing Messages. But more accurately, its about attracting attention and creating impressions. Your capabilities.
  • E-QUIP  |  MONDAY, OCTOBER 18, 2010
    [2009, Trends] E-Quip Blog: Seven Steps to a Winning Workplace
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, October 18, 2010. Seven Steps to a Winning Workplace. Back in 2007 (remember the good ol days?) dont expect it to be any different in our industry.
  • E-QUIP  |  THURSDAY, OCTOBER 28, 2010
    [2009, Trends] E-Quip Blog: Closing the Knowing-Doing Gap
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Thursday, October 28, 2010. Closing the Knowing-Doing Gap. Sound familiar? Employees arent doing the things theyre expected to do. Theres a better way.
  • E-QUIP  |  TUESDAY, JULY 5, 2011
    [2009, Trends] E-Quip Blog: How to Produce an Effective Report
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Tuesday, July 5, 2011. How to Produce an Effective Report. Many technical professionals fail to appreciate the value of a well-done report. Posted by. Posts.
  • E-QUIP  |  FRIDAY, JULY 15, 2011
    [2009, Trends] E-Quip Blog: The Leader's Progress Plan
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Friday, July 15, 2011. The Leaders Progress Plan. This week Im doing the final wrap-up session for a six-month leadership program Ive been conducting. Posts.
  • E-QUIP  |  MONDAY, JULY 25, 2011
    [2009, Trends] E-Quip Blog: 10 Top Tips on. Leadership
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, July 25, 2011. 10 Top Tips on. Leadership. Busy people are looking for quick advice. Multiply your impact by investing time helping others succeed.
  • E-QUIP  |  SATURDAY, AUGUST 20, 2011
    [2009, Trends] E-Quip Blog: 10 Top Tips on. Marketing
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Saturday, August 20, 2011. 10 Top Tips on. Marketing. What if, instead of having to initiate contact with prospective clients, they first contacted you?
  • E-QUIP  |  SATURDAY, SEPTEMBER 10, 2011
    [2009, Trends] E-Quip Blog: Recruiting and Ethics
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Saturday, September 10, 2011. Recruiting and Ethics. Is is unethical to hire employees away from a competitor? Many believe it is. Under what circumstances?
  • E-QUIP  |  WEDNESDAY, SEPTEMBER 21, 2011
    [2009, Trends] E-Quip Blog: Performance Incentives and the IRS
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Wednesday, September 21, 2011. Performance Incentives and the IRS. The federal government is looking for new sources of "revenue" these days. Well, almost.
  • E-QUIP  |  WEDNESDAY, OCTOBER 19, 2011
    [2009, Trends] E-Quip Blog: Getting to the Root of Problems, Part 1
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Wednesday, October 19, 2011. Getting to the Root of Problems, Part 1. His point was that problems inspire solutions that fuel progress. How can this be?
  • E-QUIP  |  THURSDAY, JANUARY 26, 2012
    [2009, Trends] E-Quip Blog: Preemptive Quality Assurance
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Thursday, January 26, 2012. Preemptive Quality Assurance. The traditional method of quality control was inspecting products at the end of the assembly line.
  • E-QUIP  |  FRIDAY, FEBRUARY 17, 2012
    [2009, Trends] E-Quip Blog: Maximizing Your Sales Leads
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Friday, February 17, 2012. Maximizing Your Sales Leads. The recession, of course, makes that task even tougher. What is a good ratio for our industry? Email.
  • E-QUIP  |  FRIDAY, APRIL 6, 2012
    [2009, Trends] E-Quip Blog: Thinking Rightly About Time
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Friday, April 6, 2012. Thinking Rightly About Time. Your time is your most valuable personal--and corporate--asset. You cant replace it. Buy a new home.
  • E-QUIP  |  MONDAY, AUGUST 20, 2012
    [2009, Trends] E-Quip Blog: Cold Calling or Offering Value?
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, August 20, 2012. Cold Calling or Offering Value? Think clients are any different? Cold calls are an unwelcome interruption. How is this so? About Me.
  • E-QUIP  |  MONDAY, OCTOBER 1, 2012
    [2009, Trends] E-Quip Blog: The Power of Focus
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Monday, October 1, 2012. The Power of Focus. "As a man thinks in his heart, so he is." Several common management practices are proved largely ineffective.
  • E-QUIP  |  FRIDAY, OCTOBER 5, 2012
    [2009, Trends] E-Quip Blog: Training Brains for Change
    To receive my monthly ezine: Email me at mel@bizedge.biz for monthly tips, advice, and industry trends of interest to A/E firm managers or business developers. ► 2009. (55). Friday, October 5, 2012. Training Brains for Change. The challenge, of course, is multiplied when youre dealing with multiple brains within an organization.
  • THE ROI GUY  |  WEDNESDAY, NOVEMBER 8, 2006
    [2009, Trends] Tom Pisello: The ROI Guy: TCA Champ - Oracle or Microsoft SQL Server?
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Wednesday, November 08, 2006 TCA Champ - Oracle or Microsoft SQL Server? One of the most important infrastructure investments is a database platform. Two of the leading choices are Microsoft SQL 2005 and Oracle Database 10g. Latest Research.
  • THE ROI GUY  |  WEDNESDAY, NOVEMBER 8, 2006
    [2009, Trends] Tom Pisello: The ROI Guy: Is Return on Customer (ROC) a good.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Wednesday, November 08, 2006 Is Return on Customer (ROC) a good business value metric? believe that in ROC, the guru’s of new ways to think about customer relationship management are on to something. Latest Research. They do if they are.
  • THE ROI GUY  |  THURSDAY, MAY 6, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Alinean Powers Eight More B2B Assessment.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. New Customers in Q1 2010 Alinean has been selected to develop and power value-based sales and marketing campaigns for Wipro , PGI , CSC , CiRBA , MokaFive , Shoretel , Informatica and OfficeMax. Tom then served Gartner as a Managing VP.
  • THE ROI GUY  |  THURSDAY, JULY 22, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: ShoreTel And Alinean Launch Online TCO.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. This easy-to-use tool is accessible through ShoreTel’s public Web site and is based on the TCO industry standards that Alinean has established, incorporating independent third party research from leading firms. Latest Research.
  • THE ROI GUY  |  WEDNESDAY, AUGUST 4, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Can a Value Selling / Marketing Program.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Wednesday, August 04, 2010 Can a Value Selling / Marketing Program Improve Your Business? This permanent shift towards frugal buyers has forced B2B vendors to fundamentally change the way they reach prospects and convert them to customers.
  • THE ROI GUY  |  THURSDAY, SEPTEMBER 9, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Forrester announces Sales Enablement.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Thursday, September 09, 2010 Forrester announces Sales Enablement Conference focused on Selling into the New Economy We were excited to hear that Forresters first Sales Enablement Conference will be focused on Selling into the New Economy.
  • TOM PISELLO  |  THURSDAY, MAY 13, 2010
    [2009, Trends] Engage early with Senior Execs, or Lose the Deal
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Influence is highest at this early phase. They do if they are.
  • TOM PISELLO  |  THURSDAY, JUNE 3, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Who Do You Trust? Industry Analysts.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Thursday, June 03, 2010 Who Do You Trust? Vendor Brightspot?
  • TOM PISELLO  |  WEDNESDAY, JUNE 16, 2010
    [2009, Trends] This isn't your Dad's B2B Sales and Marketing
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Kaput. According to Mr. Ogden. Do White Papers Still Engage?
  • TOM PISELLO  |  TUESDAY, JUNE 22, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: “Information Overload” Biggest Change.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. This got me thinking. Why not? Do White Papers Still Engage?
  • TOM PISELLO  |  WEDNESDAY, AUGUST 4, 2010
    [2009, Trends] Is Frugalnomics Today's Number 1 Buying Factor?
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Businesses worldwide have returned to the basics. • Control.
  • TOM PISELLO  |  WEDNESDAY, AUGUST 4, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Can a Value Selling / Marketing Program.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Here are the top six benefits: 1. Do White Papers Still Engage?
  • TOM PISELLO  |  THURSDAY, AUGUST 5, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Is ROI a Good Way to Make the Case for.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. quick payback on a project usually is a sign of less risk.
  • TOM PISELLO  |  THURSDAY, AUGUST 5, 2010
    [2009, Trends] Return on Investment (ROI) Defined
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Every $1 invested will yield a $2.43 in net returns.
  • TOM PISELLO  |  SATURDAY, AUGUST 7, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Comparing and Selecting Solutions Using.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. The accounting system is called the “Chart of Accounts&#.
  • TOM PISELLO  |  THURSDAY, SEPTEMBER 9, 2010
    [2009, Trends] "Big Ideas" still Trump ROI in driving Marketing Strategy
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Do CMOs face a similar fate? Do White Papers Still Engage?
  • TOM PISELLO  |  THURSDAY, SEPTEMBER 9, 2010
    [2009, Trends] Forrester announces Sales Enablement Conference focused on Selling.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Alinean has coined a term to capture this change - Frugalnomics.
  • TOM PISELLO  |  WEDNESDAY, OCTOBER 13, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Alinean Launches Interactive White Papers
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Posted by Tom Pisello at 6:27 AM Email This BlogThis!
  • TOM PISELLO  |  WEDNESDAY, OCTOBER 20, 2010
    [2009, Trends] Tom Pisello: The ROI Guy: Frugalnomics in Full Effect: Forrester.
    Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. What do these revised projections mean for IT solution providers?
  • SMART MARKETING  |  THURSDAY, APRIL 21, 2005
    [2009, Trends] Smart Marketing: How to get leads while networking
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  WEDNESDAY, MAY 18, 2005
    [2009, Trends] Smart Marketing: Marketings Rule of 7
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, MARCH 27, 2006
    [2009, Trends] Smart Marketing: Tips from a marketing headhunter
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, NOVEMBER 13, 2006
    [2009, Trends] Smart Marketing: Marketing your small business - An interview with Barbara Winter
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
  • SMART MARKETING  |  MONDAY, MARCH 5, 2007
    [2009, Trends] Smart Marketing: What are the most common marketing mistakes?
    How about a Balanced Scorecard for the Government Bailout(s)? A Tip for Your Small Business Marketing Plan Archives January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 March 2008 Other cool marketing blogs B.L. Smart Marketing Jay Lipes blog at the intersection of small business st.
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