Adobe Experience Cloud Blog

DECEMBER 15, 2009

Here is our 2009 year in review. December 2009 Online Marketing News. Twitter Starts Testing Features for Businesses. Top word of 2009: Twitter. November 2009 Online Marketing News. Linkedin and Twitter integrate. Twitter creates Twitter Lists. Twitter creates Twitter Lists.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Maybe you found this blog from Twitter? But, for about 99.999999% of the world, Twitter usage is not an end, it’s a means to an end. Your Twitter goals may vary. 53% of Twitter users never tweet ).

Twitter 125

Twitter Paid Content Paid Search Agency PR 125

LeadSloth

MARCH 15, 2009

Most of the case studies seem to be B2C rather than B2B. Unfortunately I can’t be there, but there is live coverage via Twitter. Today MarketingSherpa’s Email Summit started in Miami. It is focused on advanced email strategies, which is an important part of the demand generation process.

Landing Pages 100

Landing Pages Multi-Channel SMS Trigger Marketing 100

Content Standard

DECEMBER 10, 2014

Twitter’s latest experience with search underscores marketers’ need for a coherent SEO social strategy. Twitter reports that a change earlier this year to its hashtag pages has increased the number of the site’s logged-out visitors tenfold, from 7.5 million to 75 million. But in 2011, the deal ended.

Twitter 40

Twitter Traffic SEO Generation 40

B2B Marketing Zone Posts

JUNE 10, 2009

The following are the top posts from featured sources based on social signals from May 2009. How to Use Twitter for Business - WebMarketCentral , May 6, 2009. Can Twitters growth continue? Buzz Marketing for Technology , May 28, 2009. Marketing Interactions , May 12, 2009. What are your B2B leads doing?

B2B Marketing 40

B2B Marketing B2B Thought Leadership B2B Buzz 40

B2B Marketing Zone Posts

JUNE 10, 2009

The following are the top posts from featured sources based on social signals from May 2009. How to Use Twitter for Business - WebMarketCentral , May 6, 2009. Can Twitters growth continue? Buzz Marketing for Technology , May 28, 2009. Marketing Interactions , May 12, 2009. What are your B2B leads doing?

B2B Marketing 40

B2B Marketing B2B Thought Leadership B2B Buzz 40

Contently

APRIL 19, 2017

Twitter has emphasized video as well, releasing a native video publisher, integrating live streaming platform Periscope into the app, and purchasing network television deals. On Twitter, the age split is relatively even as well: About 45 percent of users are at least 35.). Snapchat, meanwhile, has been video-oriented from the start.

Social Media 167

Social Media Trends Emarketing Media 167

The Effective Marketer

OCTOBER 22, 2010

Their latest study points out that “The majority of B2B organizations are increasing marketing budgets for inbound marketing tactics, including social media, virtual events and webinars, SEO and PPC&#. You can leave a response , or trackback from your own site. Like Be the first to like this post. United States License.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

The Effective Marketer

OCTOBER 14, 2010

According to their post: “Last week in San Francisco, 211 business-to-business marketers spent two days sharing insights, case studies and advice on social media marketing, lead generation, Sales and Marketing alignment, and other hot-button issues on the West Coast swing of MarketingSherpa’s seventh annual B2B Marketing Summit.&#

Planning 100

Planning Work Management B2B Marketing Marketing Management 100

Customer Experience Matrix

SEPTEMBER 3, 2009

Summary: Here are links to about twenty studies with statistics on online media consumption and advertising spend. Probably the most comprehensive study along these lines was Global Faces and Networked Places , released by Neilsen in March 2009. The Twitter figures are surely much higher by now.) of total).

Spending 120

Spending Media Mobile Advertising Forrester 120

The Effective Marketer

FEBRUARY 15, 2010

Studies from multiple email marketing service providers show different numbers when it comes to delivery rates, bounce rates, open rates, clickthrough rates, and more. I work for a B2B software company and we do regular email blasts. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

Ambal's Amusings

JANUARY 31, 2011

I have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Blog WhitePaperPundit Twitter Jonathan_Kantor. "Discovering the Power of Twitter and Adobe TweetDeck.” I use Twitter to populate my weekly Friday FREE White Paper list.

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

Parse.ly

SEPTEMBER 24, 2019

The Content Library is a cool addition – we want to enable you to draw on all the helpful content we’ve produced from network-wide research and customer case studies, to best-practice guides and experiments from our Parse.ly So we decided to rewind a decade to 2009 and offer a glimpse of where we came from – and where we are now.

Branding 40

Branding Brand Identity Startups Domain 40

WriteSpark

NOVEMBER 11, 2008

Case Studies. If you are involved in such a program, or if you simply have the responsibility for working with customer references and success stories, you will likely benefit from an upcoming event:  The 2009 Customer Reference Forum. This conference is scheduled for February 17-19, 2009 near San Francisco. Social Media.

Conference 120

Conference Copywriting Copyright Case Study 120

Content Marketing Institute

DECEMBER 31, 2018

I first came across the term “tabula rasa” in 1995 while studying rhetoric at Penn State University. I’ve been studying success and successful people as long as I can remember … easily 30 years. Depending on what research study you look at, less than 10% of all people write down and record their goals. Bruce Lee case study.

Planning 102

Planning Paid Search Agency Advertising Agencies Terms and Conditions 102

Content Standard

NOVEMBER 2, 2018

In 2009, we began to see major changes in the complexity of the algorithms. A 1966 study by psychologist Ernest Dichter identified four reasons why people share brands with others through word of mouth: Product Involvement: They had such a great experience that they had to share it with someone.

Social Media 110

Social Media Media Word of Mouth Content 110

Convince & Convert

OCTOBER 28, 2010

Further, last year’s Forrester study of B2B technology buyers found that they use social media nearly twice as much as U.S. A 2009 study by MarketingProfs found that all companies, regardless of model and size, are predominately using Twitter, Facebook, YouTube, Blogs, and Linkedin. adults overall. Need more proof?

Social Media 152

Social Media Media B2B Paid Search Agency 152

WriteSpark

FEBRUARY 18, 2009

Case Studies.          February 18, 2009 in Social Media | Permalink. Twitter Updates. follow me on Twitter. Twitter Updates. follow me on Twitter. Case Study Writer. Content Marketing. Sales Materials. Social Media. White Papers. Working with Writers. Become a Fan.

Social Media 120

Social Media Media Forrester Copywriting 120

Martech Advisor

JANUARY 10, 2020

48% of the CMOs appointed during this period were women, according to Russell Reynolds Associates, an executive recruitment firm that studied 200+ senior marketing job changes in the first half of this year. "I Tell us your views on LinkedIn , Facebook , or Twitter. Also, companies that value diversity perform quantifiably better.

Lead Ranking 97

Lead Ranking Lead Scoring Leads Lead 97

B2B Marketing Savvy

AUGUST 25, 2009

The good news, unlike most previous evolutions of outbound channel alternatives, Twitter doesn’t come with budget requirements. Still, content… management… and metrics drive the accountability and Twitter, Facebook and the like can be no different. If you like the read, please subscribe to my RSS feed. Traffic generator.

PR 40

PR Twitter Paid Search Agency Advertising Agencies 40

Marketing Insider Group

JULY 21, 2010

The study shows that there are specific keyword combinations used dependent upon the buying stage of the person searching on Google. While this study was focused on IT Buyers, the implications for the B2B Marketer should be relevant across the prospect universe no matter which industries you serve. Share your thoughts, post a comment.

Paid Search Agency 100

Paid Search Agency Web 2.0 Customer Satisfaction Keywords 100

Convince & Convert

MARCH 31, 2011

As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. There are 3 types of Twitter miscues that cause corporate heartburn (or worse): Twit Happens #1 – Wrong Pipe. Twit Happens #2 – Tone Deaf.

Training 161

Training Ideal Customer Profiles Twitter Communities 161

SpotMe Blog

JUNE 13, 2023

**When we say ‘SpotMe certified’, we mean that the event management company has passed the SpotMe Academy Courses.** SpotMe Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report. This events agency applies these values and utilizes their global network and buying power to create memorable events.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

Convince & Convert

AUGUST 8, 2012

Let’s face it, we’re in an industry that consumes case studies like a daily farmer’s market special – we want them fresh, ripe off the tree, and filled with juice. KLM has come a long, long way from the social fledgling it was in 2009 and has evolved into a social leader in the travel industry.

Ideal Customer Profiles 120

Ideal Customer Profiles Case Study Case Studies Social Media 120

The Effective Marketer

JULY 21, 2009

At the company I work for we recently had an informal discussion about Facebook and Twitter, with people raising questions such as “why don’t we have a Tweeter page” or “let’s create a Facebook account and start inviting customers”. Reply Jean-Paul says: July 22, 2009 at 8:58 am Hello, Thanks a lot for track backing our link.

Social Media 100

Social Media Planning Work Management Social Marketing 100

Exo B2B

FEBRUARY 27, 2020

For SEO but it also has a huge impact on social networks, particularly Twitter and an important impact for the notoriety of our blog and our company. You can also read the report in this case study : A B2B campaign that has influence. 1- Republish blogs that are dated but whose subject is still current by refreshing them.

B2B Marketing 52

B2B Marketing B2B Thought Leadership Social Networks B2B 52

markempa

FEBRUARY 18, 2009

Build Social Networks - Marketers are starting to see the value of building relationships using LinkedIn, Facebook, YouTube, Twitter and blogs. There are some interesting “Case Studies” that will hit home for marketers investigating ways to integrate social media marketing into their 2009 plan.

Web 2.0 120

Web 2.0 Planning PPC Case Study 120

The Effective Marketer

JUNE 23, 2009

To get more insight into the formula and how it works, after watching the presentation, check out some of their website design case studies. This entry was posted on Tuesday, June 23rd, 2009 at 9:17 pm and is filed under Marketing Strategy , Marketing Training , Online Marketing , Webinars. Like Be the first to like this post.

Training 100

Training Planning Marketing Budget Creation Work Management 100

WebMarketCentral

DECEMBER 31, 2009

by HubSpot Rick Burnes notes that without a strong content strategy to back up social media efforts, marketers risk the "all hat, no cattle" syndrome: lots of attention on Twitter and Facebook, but no compelling content to back it up and turn the curious into the converted.

Social Media 20

Social Media Social Marketing Burn Rate Web 2.0 20

WebMarketCentral

NOVEMBER 5, 2009

How can you maximize the business value of tools like LinkedIn and Twitter? He also quotes a HubSpot study finding that three-quarters of bloggers in small to midsize companies say that " their company blogs were 'useful,' 'important,' or 'critical' to their business." How can you explain the value of social media to skeptics?

Social Media 20

Social Media Social Marketing Web 2.0 Paid Search Agency 20

WebMarketCentral

DECEMBER 3, 2009

Researchers: paid search ads don't get as many clicks as believed by Econsultancy Patricio Robles reports on a study which showed that contrary to other research indicating that paid search results get 25-30% of all search query clicks, the actual number is closer to 15%.

Search Engine Marketing 20

Search Engine Marketing Search Marketing Adwords SEM 20

EMagine B2B Blog

FEBRUARY 17, 2015

In case you haven’t heard, on February 4 th 2015 Bloomberg broke the news that Google and Twitter were striking up a deal to further expand the amount of tweets indexed in search, by almost all. Before this new deal was struck, Google was indexing some tweets by crawling Twitter’s site for information. Why should Twitter care?

Google 40

Google B2B Advertising Agencies Twitter 40

Convince & Convert

JANUARY 11, 2011

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. Perhaps the best study on the subject – from GroupM in 2009 – found that consumers exposed to a brand in social media are subsequently 2.8 The tie between search and social media cannot be overestimated.

Social Media 159

Social Media Media Digg Marketing Analytics Tools 159

Online Marketing Institute

NOVEMBER 28, 2012

2009 Eddie and Ozzie Awards Winners. Study: B-to-B Marketers Lagging With Social Media. Follow her on Twitter. MediaNext 2012. E-Media Summit -->. 2010 Eddie and Ozzie Awards Call for Entries OPEN! 2008 FOLIO Award Winners. Digital Magazines. -->. ADVERTISEMENT. ); ); ); Home » Blogs » B2B. By TJ Raphael. --.

B to B 40

B to B Paid Content Social Media CMS Development 40

WebMarketCentral

DECEMBER 17, 2009

Setting Expectations for Search Engine Optimization by Search Engine Watch Following on the same theme as the post above, Mark Jackson writes a case study on setting realistic expectations with SEO clients. It's very difficult for small websites to outrank large ones, particularly for highly competitive phrases.

SEO 20

SEO Marketing Analytics Tools Best Practices PageRank 20

WebMarketCentral

NOVEMBER 16, 2009

Minor Miracles And Major Feats of First-Page Rankings by MediaPost Search Insider David Berkowitz reports on how critical video is to attaining a first-page ranking on Google, reporting on a study showing that " Videos are 53 times more likely to appear on the first page of search results than text pages."

SEO 20

SEO Forrester Best Practices Adwords 20

Industrial Marketing Today

JUNE 24, 2010

I came across two research studies that answer the last question with a big YES! The first study done by AWeber (aff. Link), was a survey of small business owners and found that the two most common tactics used in 2009 were tweeting e-mail newsletters and sending out blog entries to e-mail lists. See charts below).

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60