Customer Experience Matrix
MAY 4, 2010
Summary: Two low-cost demand generation systems, Genoo and Act-On Software, have added unusually advanced social marketing features. Act-On Software is another low-cost system, starting at $500 per month. A few weeks back, I wrote about social marketing features from consumer marketing automation vendors.
Customer Experience Matrix
MAY 25, 2016
I’ve been writing about Demandbase since 2009, when they had already begun their climb from compiling company profiles to enhancing Web site visitor records to personalizing Web content to targeting Web display ads. These are both new functions for Demandbase – and selling net new account and contact names is a big leap.
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Customer Experience Matrix
NOVEMBER 19, 2010
million for 2009 and "triple that" ($13.5 Data I've collected over the years shows that Marketo had about 120 clients at the start of 2009, 325 at the start of 2010, and should end 2010 with about 800. My records suggest that the headcount at the start of the 2009 was around 35, so the average headcount for that year was about 52.
Customer Experience Matrix
AUGUST 29, 2011
Revenue increased roughly $10 million per year from 2006 through 2010, which is nothing to sneeze at although the higher base meant the percentage rate slumped significantly in 2009 and 2010, to about 25%. The industry as a whole was almost certainly grew faster than 25% in 2009 and Raab Associates estimates it doubled in 2010.
Customer Experience Matrix
SEPTEMBER 1, 2010
Neolane “ Making the Business Case for Enterprise Marketing Software ”. Tags: marketing system ROI marketing automation businses case software selection demand generation. Since this is a question that comes up pretty often, I figured I’d share some of the more useful results. If anyone else cares to expand on this list, even better.
Customer Experience Matrix
MAY 31, 2013
One of its offerings, originally launched in 2009, is its real-time interaction manager, Neolane Interaction. campaign management software enterprise marketing management neolane real time interaction management' To end on a positive note: Neolane sold 22 new Interaction installations in 2012, up from 17 the year before.
Customer Experience Matrix
DECEMBER 13, 2012
In other words, SiteCore has been steadily executing on the strategy they described in 2009. One clear difference is that most marketing automation systems today are software-as-a-service products, while SiteCore is sold as licensed software, running either on-premise software or on the Microsoft Azure cloud.
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